Doing Business with France
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A Comprehensive Guide on Culture, Communication Practices, and Business Practices in France in Comparison with the United States.
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French Culture and Business
Presentation about French Culture and Business practises. With the focus on comparison between France, South Korea and Germany
French Business Etiquette
Practicing proper French business etiquette will aid business people hoping to expand into French markets The French take great pride in fulfilling the proper and perfect French Business etiquette. They will always be polite in social and business settings and maintain perfect corporate protocol as well as dining etiquette. Before traveling to France, it would be beneficial to study the culture, learn some French wines, know dining etiquette (the order of food courses during a meal, which utensils to use, etc.) and even familiarize yourself with different cheeses. To the French, language is sacred and to be handled with due care. When you arrive in France, show your respect for this beloved language by apologizing immediately for not speaking proper French, and then feel free to continue the conversation. Proper knowledge and performance of French business etiquette will serve you well as you form strong ties with your new colleagues in this romantic and historical country.
French business culture guide - Learn about France
http://businessculture.org - Find out about business culture in France. This guide is part of the Passport to Trade 2.0 project which examined European Business culture in 31 countries looking at business communication, business etiquette, business meeting etiquette, internship and student placements, cost of living, work-life-balance and social media guide.
French business etiquette tips
France has a population of around 58 million people and is the largest country in Western Europe. While France does not have an official state religion, the majority of citizens are Roman Catholic. Education is highly valued in France and is almost entirely free from primary school through PhD levels. The French are proud of their long history and see themselves as having an important cultural influence globally. Punctuality is more casual in France compared to other cultures. Business etiquette includes shaking hands, maintaining eye contact during discussions, and dressing conservatively. Foods like baguettes, wine and various cheeses are an important part of French culture and cuisine.
German business culture
Germany has a formal business culture where punctuality and strict adherence to protocols are expected. Handshakes are used for greetings and titles and last names are used for addressing people. Small talk is avoided and meetings have strict agendas focused on business. Dress is also formal for business functions. Some cultural taboos include Nazi symbols and rude hand gestures. Christianity is the largest religion.
Cartier
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Lacoste - Case Study Report
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French Culture and Business
Presentation about French Culture and Business practises. With the focus on comparison between France, South Korea and Germany
French Business Etiquette
Practicing proper French business etiquette will aid business people hoping to expand into French markets The French take great pride in fulfilling the proper and perfect French Business etiquette. They will always be polite in social and business settings and maintain perfect corporate protocol as well as dining etiquette. Before traveling to France, it would be beneficial to study the culture, learn some French wines, know dining etiquette (the order of food courses during a meal, which utensils to use, etc.) and even familiarize yourself with different cheeses. To the French, language is sacred and to be handled with due care. When you arrive in France, show your respect for this beloved language by apologizing immediately for not speaking proper French, and then feel free to continue the conversation. Proper knowledge and performance of French business etiquette will serve you well as you form strong ties with your new colleagues in this romantic and historical country.
French business culture guide - Learn about France
http://businessculture.org - Find out about business culture in France. This guide is part of the Passport to Trade 2.0 project which examined European Business culture in 31 countries looking at business communication, business etiquette, business meeting etiquette, internship and student placements, cost of living, work-life-balance and social media guide.
French business etiquette tips
France has a population of around 58 million people and is the largest country in Western Europe. While France does not have an official state religion, the majority of citizens are Roman Catholic. Education is highly valued in France and is almost entirely free from primary school through PhD levels. The French are proud of their long history and see themselves as having an important cultural influence globally. Punctuality is more casual in France compared to other cultures. Business etiquette includes shaking hands, maintaining eye contact during discussions, and dressing conservatively. Foods like baguettes, wine and various cheeses are an important part of French culture and cuisine.
German business culture
Germany has a formal business culture where punctuality and strict adherence to protocols are expected. Handshakes are used for greetings and titles and last names are used for addressing people. Small talk is avoided and meetings have strict agendas focused on business. Dress is also formal for business functions. Some cultural taboos include Nazi symbols and rude hand gestures. Christianity is the largest religion.
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Louis vuitton
Louis Vuitton is creating a communication strategy focused on Gen Z and their interest in sustainability. The strategy will use social media, influencers, magazines and other owned, paid, and earned media to share information about Louis Vuitton's leather sourcing practices and how they benefit the environment and local artisans. Videos, articles, and social posts will highlight Louis Vuitton's certifications and transparency around material sourcing to build trust with Gen Z and their concerns for sustainability. Influencers will help promote these messages and a pop-up retail experience will provide an exclusive look. The goal is to attract and retain Gen Z customers by speaking to their values.
MarwaAlSaudi_Cartier_LuxuryBrandManagement_FinalProject.pptx
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Based on their history and latest work what does it say about Vuitton true core values.
Louis Vuitton
- LVMH is a leading luxury goods conglomerate with over 50 brands including Louis Vuitton. It has over 1,500 retail stores globally and is looking to expand further in Asia.
- A presentation reviews LVMH's business, strengths like its brand portfolio and distribution network, and opportunities in the growing Asian market. It also outlines threats like competitors and imitations.
- Issues in Asia include how to reduce imitations, create awareness of authentic retailers, and break through cultural barriers. Recommended solutions involve tighter regulations, marketing to change demand, and establishing new brands tailored to local cultures. Expansion through private ownership and franchises is also suggested.
Final Presentation
Christian Dior was founded in France in the 1940s specializing in apparel, fragrances, and jewelry. It targets the middle and upper classes through stores and retailers. Dior recognizes the need to improve its digital marketing strategy, allocating over half its budget to social media like Facebook, Twitter, and YouTube which have a global reach at lower cost. An improved website integrated with social media could help drive visibility and sales through easy navigation and responsiveness.
GUCCI
Gucci is an Italian luxury brand founded in Florence known for high-quality leather goods and handmade shoes. It has expanded internationally since 1989, targeting young consumers and the Asian Pacific region. Currently, Gucci operates over 450 stores worldwide. The company was founded by Guccio Gucci and is now a multi-brand luxury conglomerate that includes other high-end brands. It focuses on quality craftsmanship and positioning itself as a sophisticated, high-class brand to appeal to consumers' prestige and status.
Brand Management - Burberry
- Burberry was founded in 1856 in England and grew throughout the 19th century offering outerwear. In 1901, Burberry designed uniforms for the British army. The invention of gabardine, a waterproof and breathable fabric, helped establish Burberry's reputation.
- In recent decades, Burberry's iconic check pattern became popular among the working class "chav" subculture in Britain, hurting its luxury image. Its global strategy also did not align with its desired upscale brand positioning.
- Burberry faced challenges in maintaining a consistent brand image and quality across its retail stores, wholesale distribution, and licensed products which accounted for a significant portion of its business.
Cartier
Cartier was founded in Paris in 1847 and established as a luxury brand worldwide in the early 20th century. As a luxury brand, Cartier targets consumers who spend heavily on famous brands to enhance their image. It positions itself through legacy, elegance, and fine craftsmanship. Cartier's marketing mix emphasizes superior experience through performance, paucity, persona, and association with public figures. While known predominantly as a jeweler, opportunities exist in the growing luxury watch segment in emerging markets.
Christian dior
The most influential fashion designer of the late 1940s and 1950s, CHRISTIAN DIOR (1905 to 1957) dominated fashion after World war II with the hourglass silhouette of his voluptuous New Look. He also defined a new business model in the post-war fashion industry by establishing Dior as a global brand across a wide range of products.
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Cartier : consumer experience
Cartier is a French luxury brand founded in Paris in 1847 specializing in jewelry and horology. It established its headquarters in 1899 at 13 rue de la Paix. Cartier gained international prominence in the early 20th century by opening shops in London and New York and became the official supplier to European royal families. Cartier is known for creating the first wristwatch for women in 1888 and iconic watches like the Santos and mysterious clocks. The panther motif first appeared on a Cartier watch in 1914 and became synonymous with the brand. Cartier maintains a high-end customer base and offers exclusive personalized services and products not found elsewhere.
Louis vuitton
Louis Vuitton was founded in 1854 in Paris and is now a global luxury brand. It is known for its monogram canvas and leather goods. The brand has over 3,300 stores worldwide and is a unit of LVMH, the world's largest luxury group. While Louis Vuitton has strong brand recognition and craftsmanship, it also faces threats such as counterfeiting and increasing competition in the luxury market. To further grow, the brand could expand into new product categories and untapped international markets.
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Louis Vuitton (LVMH) in China
This document discusses LVMH's expansion into China and strategies for overcoming threats from counterfeits. It notes that China represents a large luxury goods market and LVMH was an early entrant, giving it an advantage. However, overuse of logos hurt its luxury image. The document recommends focusing on customization, quality service through exclusive boutiques, and expanding to less developed Chinese cities and new product lines. It also suggests opportunities exist in Japan due to its respect for intellectual property laws and preference for authentic luxury goods.
Hermes 's maketing strategy
Hermes targets high-income customers interested in luxury fashion. It focuses on mature, female customers who value designer brands and status symbols. Specifically, Hermes aims for wealthy individuals, dignitaries, and celebrities who can afford its exclusive, high-priced leather goods and waitlists. While selling in low volumes, Hermes maintains high profit margins. It positions itself through symbolic and experiential marketing that emphasize the brand's values of creativity, uniqueness, and craftsmanship. This strong brand positioning has made Hermes iconic and gained customer loyalty.
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This document discusses the brand identity of Cartier and a strategy for introducing the Chinese luxury brand Shang Xia to the European market. It outlines Cartier's core brand elements like its elegant products, symbols, and history of craftsmanship. It then provides Shang Xia's strategy to target wealthy consumers in Europe seeking unique Chinese cultural luxury goods through limited edition products, boutiques in luxury areas, and communication of its contemporary design.
Louis vuitton
Louis Vuitton is creating a communication strategy focused on Gen Z and their interest in sustainability. The strategy will use social media, influencers, magazines and other owned, paid, and earned media to share information about Louis Vuitton's leather sourcing practices and how they benefit the environment and local artisans. Videos, articles, and social posts will highlight Louis Vuitton's certifications and transparency around material sourcing to build trust with Gen Z and their concerns for sustainability. Influencers will help promote these messages and a pop-up retail experience will provide an exclusive look. The goal is to attract and retain Gen Z customers by speaking to their values.
MarwaAlSaudi_Cartier_LuxuryBrandManagement_FinalProject.pptx
Luxury Brand
Cartier magnificent 7 seven
Cartier brand prism
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Brand Analysis
International Marketing
Ramy Malek
Celebrity brand Ambassadors
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Luxury Branding
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History of Cartier
Brand History
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Luxury strategies: Vuitton Analysis
What could be the problematics for Louis Vuitton in the upcoming years with their current strategy.
Based on their history and latest work what does it say about Vuitton true core values.
Louis Vuitton
- LVMH is a leading luxury goods conglomerate with over 50 brands including Louis Vuitton. It has over 1,500 retail stores globally and is looking to expand further in Asia.
- A presentation reviews LVMH's business, strengths like its brand portfolio and distribution network, and opportunities in the growing Asian market. It also outlines threats like competitors and imitations.
- Issues in Asia include how to reduce imitations, create awareness of authentic retailers, and break through cultural barriers. Recommended solutions involve tighter regulations, marketing to change demand, and establishing new brands tailored to local cultures. Expansion through private ownership and franchises is also suggested.
Final Presentation
Christian Dior was founded in France in the 1940s specializing in apparel, fragrances, and jewelry. It targets the middle and upper classes through stores and retailers. Dior recognizes the need to improve its digital marketing strategy, allocating over half its budget to social media like Facebook, Twitter, and YouTube which have a global reach at lower cost. An improved website integrated with social media could help drive visibility and sales through easy navigation and responsiveness.
GUCCI
Gucci is an Italian luxury brand founded in Florence known for high-quality leather goods and handmade shoes. It has expanded internationally since 1989, targeting young consumers and the Asian Pacific region. Currently, Gucci operates over 450 stores worldwide. The company was founded by Guccio Gucci and is now a multi-brand luxury conglomerate that includes other high-end brands. It focuses on quality craftsmanship and positioning itself as a sophisticated, high-class brand to appeal to consumers' prestige and status.
Brand Management - Burberry
- Burberry was founded in 1856 in England and grew throughout the 19th century offering outerwear. In 1901, Burberry designed uniforms for the British army. The invention of gabardine, a waterproof and breathable fabric, helped establish Burberry's reputation.
- In recent decades, Burberry's iconic check pattern became popular among the working class "chav" subculture in Britain, hurting its luxury image. Its global strategy also did not align with its desired upscale brand positioning.
- Burberry faced challenges in maintaining a consistent brand image and quality across its retail stores, wholesale distribution, and licensed products which accounted for a significant portion of its business.
Cartier
Cartier was founded in Paris in 1847 and established as a luxury brand worldwide in the early 20th century. As a luxury brand, Cartier targets consumers who spend heavily on famous brands to enhance their image. It positions itself through legacy, elegance, and fine craftsmanship. Cartier's marketing mix emphasizes superior experience through performance, paucity, persona, and association with public figures. While known predominantly as a jeweler, opportunities exist in the growing luxury watch segment in emerging markets.
Christian dior
The most influential fashion designer of the late 1940s and 1950s, CHRISTIAN DIOR (1905 to 1957) dominated fashion after World war II with the hourglass silhouette of his voluptuous New Look. He also defined a new business model in the post-war fashion industry by establishing Dior as a global brand across a wide range of products.
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Ceci est un projet fictif réalisé par Blandine DARRIEUTORT, Victoire ELLES, Louise GILLOT, Gladys PORTHAULT et Mustafa YILMAZ dans le cadre du cours Stratégies de distribution à l'INSEEC. Ce document est donc protégé par le droit de la propriété intellectuelle. Aucun plagiat ne sera toléré.
Brand positioning of Swatch group
This document outlines different categories and brands in the watch industry categorized by prestige, luxury, high, middle and basic ranges. It provides information on who the brands are, what they stand for, their competition and price ranges for each category. The top category is prestige and luxury watches ranging from $49,500 to over $1 million from brands like Omega, Blancpain and Breguet. The next category is high-end watches from $600 to $12,150 from brands such as Longines and Rado. The middle category spans $150 to $6,695 from brands like Tissot, Hamilton and Certina. The basic category includes affordable Swiss watches under $370 from Swatch.
Four seasons hotel case study
Four Seasons Hotel expanded into Paris, France but faced several issues in adapting to the local culture and policies. A PEST analysis identified macroenvironmental factors like high taxes, strict labor laws with a 35-hour workweek, and strong unions. A SWOT analysis showed strengths in diversity and global standards but weaknesses in inflexible practices. Suggestions included paying attention to service quality while controlling staff costs, improving communication between old and new employees, and being cautious in hiring. The forecast was to use motivation systems for staff, select higher quality employees, and control training costs.
Cartier : consumer experience
Cartier is a French luxury brand founded in Paris in 1847 specializing in jewelry and horology. It established its headquarters in 1899 at 13 rue de la Paix. Cartier gained international prominence in the early 20th century by opening shops in London and New York and became the official supplier to European royal families. Cartier is known for creating the first wristwatch for women in 1888 and iconic watches like the Santos and mysterious clocks. The panther motif first appeared on a Cartier watch in 1914 and became synonymous with the brand. Cartier maintains a high-end customer base and offers exclusive personalized services and products not found elsewhere.
Louis vuitton
Louis Vuitton was founded in 1854 in Paris and is now a global luxury brand. It is known for its monogram canvas and leather goods. The brand has over 3,300 stores worldwide and is a unit of LVMH, the world's largest luxury group. While Louis Vuitton has strong brand recognition and craftsmanship, it also faces threats such as counterfeiting and increasing competition in the luxury market. To further grow, the brand could expand into new product categories and untapped international markets.
Tiffany Business Model Final
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Louis Vuitton (LVMH) in China
This document discusses LVMH's expansion into China and strategies for overcoming threats from counterfeits. It notes that China represents a large luxury goods market and LVMH was an early entrant, giving it an advantage. However, overuse of logos hurt its luxury image. The document recommends focusing on customization, quality service through exclusive boutiques, and expanding to less developed Chinese cities and new product lines. It also suggests opportunities exist in Japan due to its respect for intellectual property laws and preference for authentic luxury goods.
Hermes 's maketing strategy
Hermes targets high-income customers interested in luxury fashion. It focuses on mature, female customers who value designer brands and status symbols. Specifically, Hermes aims for wealthy individuals, dignitaries, and celebrities who can afford its exclusive, high-priced leather goods and waitlists. While selling in low volumes, Hermes maintains high profit margins. It positions itself through symbolic and experiential marketing that emphasize the brand's values of creativity, uniqueness, and craftsmanship. This strong brand positioning has made Hermes iconic and gained customer loyalty.
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MarwaAlSaudi_Cartier_LuxuryBrandManagement_FinalProject.pptx
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The Culture of France
France has a centralized government and Roman Catholicism is the dominant religion. The official language is French, though some regional languages are also spoken. Common greetings involve kissing cheeks between acquaintances. Meals are important social events, with lunch typically from noon to 2 pm and dinner from 7:30 pm onward. French weddings often incorporate traditions like a ritual bath and decorating the church with laurel leaves. Major holidays include Bastille Day on July 14th and Labor Day on May 1st.
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France is home to famous cities like Paris, Lyon, and Strasbourg. Paris is the capital and features iconic landmarks like the Eiffel Tower. Other attractions include the French Riviera coastline and the Alps mountains. French culture is expressed through food, music, art, and daily social activities like spending time at cafes. Famous French figures include artist Claude Monet and Eiffel Tower engineer Gustave Eiffel. France attracts many visitors drawn to its cities, natural beauty, and cultural traditions.
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France has a population over 13 times larger than Colorado despite its land area only being twice the size. French is the 5th most spoken language globally. The document provides an overview of France including its borders with neighboring countries, its ranking as the number one most visited country, and details about the presenter's hometown and region of Lorraine. Key specialties of Lorraine mentioned include crystal, earthenware, quiche lorraine, and mirabelles plums.
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France is located in Western Europe and borders several countries. It has a long history and culture and is known for its fashion, food and tourism. The official language is French and the dominant religion is Roman Catholicism. Some famous places include Paris, Versailles Palace and the Louvre Museum. Business attire and etiquette emphasize elegance and style. Meetings require appointments and punctuality is important. Hand gestures are commonly used in communication.
France Power Point
The document provides information about various aspects of France such as its flag, major cities, attractions in Paris, French cuisine, museums, sporting events, beaches, castles, gardens, rivers, vineyards, statues, mountains, and arches. It notes that France's capital is Paris and its other major cities include Bordeaux and Lyon. It describes some of Paris' most famous attractions like the Eiffel Tower and mentions that France is one of the most visited countries by tourists each year.
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France Business environment
France has a population of 60.4 million people and a literacy rate of 99%. Its economy relies heavily on exports and has maintained a trade surplus in recent years. However, it faces challenges in sustaining its pension system as the ratio of retired to working-age people is projected to double by 2030. The document outlines France's policies to attract skilled foreign workers and facilitate international business, including residence permits, tax benefits for expatriates, and support for new companies through loans and grants. However, high taxes and limited water resources present difficulties for businesses operating in France.
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France Ppt
France has a long history with the franc currency. The franc was introduced in 1795 to replace unstable currencies during the French Revolution. It later became adopted by other countries. France has a population of 65.1 million with Paris as its capital. It has a mixed economy that is the 5th largest in the world. Key sectors include services, industry, and agriculture.
Russia
Russian culture is rich and spans centuries of history, encompassing art, traditions, literature and more. Traditional toys included matryoshka nesting dolls, which are colorful wooden dolls that fit inside one another. A popular drink is tea served in a samovar, while common foods include bread, soups, potatoes and desserts like piroshki. Popular sports are football, hockey and basketball. Pastimes also include activities like swimming, fishing and chess. Music includes folk music featuring balalaikas and accordions, while ballet is a beloved art form with works by Tchaikovsky. The Russian mentality values family and hospitality.
Culture de france
France has a culture shaped by its geography and history. While Catholicism was once dominant, France has become more secular and Islam is now the second largest religion. The French education system is highly centralized and divided into primary, secondary, and higher education. French cuisine is renowned, featuring meals built around starters, salads, main dishes and cheese or dessert courses. Popular sports in France include soccer, rugby, cycling, and tennis. France is also known for its fashion industry centered in Paris and its annual music festival, Fête de la Musique. Major holidays include Christmas, New Year's, Labor Day and Candlemas.
France Ppt
The document provides an overview of various aspects of French culture, including its history, language, education system, cuisine, sports, fashion, and music. It notes that France plays an important role in European high culture and arts and discusses French contributions in modern art, film, fashion, and food. It also outlines key details about the French school system, family structure, religious demographics, drinking age, and wine production.
Russian Art And Culture
The document summarizes Russian art and culture, including:
1) The Bolshoi Theater in Moscow is the most famous ballet company in the world, founded in 1776, and it premiered famous ballets by Tchaikovsky, Prokofiev, and Adam.
2) Tchaikovsky and Prokofiev were two of Russia's most famous composers, both displaying musical talents at a young age and composing famous works like Swan Lake and Romeo and Juliet.
3) Famous Russian writers included Dostoevsky, who wrote Crime and Punishment and The Brothers Karamazov, and Tolstoy, known for War and Peace and Anna Karenina.
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This document discusses various aspects of cross-cultural communication including theoretical frameworks, communication across cultures through different mediums, business etiquettes across different cultures and regions, resume writing, group discussions, interviews, and communication ethics. Specifically, it covers Hofstede's cultural dimensions theory, communication in business contexts in Europe, Africa, Asia, the Middle East, and United States. It also discusses resumes, cover letters, exit interviews, group discussions, different types of interviews and principles of ethical communication.
going global culture
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Slide 2, Week 1-2; chapter01 natureofinterculturalcommunication.pdf
The document discusses key concepts in intercultural business communication including globalization, culture, stereotypes, enculturation, ethnocentrism, communication barriers, and multinational management orientations. It provides examples of cultural differences that can lead to miscommunication and defines important terms. The document also examines dimensions of culture, perceptions, norms, roles, acculturation, cultural intelligence, and mindsets that influence intercultural interactions.
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This document provides an overview of business communication in the global, ethical, and technological contexts. It discusses how culture, ethics, laws, and technology impact business communication. In terms of culture, it examines high-context vs low-context communication styles and how national and individual cultural variables can influence communication. Regarding ethics, it outlines how personal ethics, organizational values, and laws guide business decisions and interactions. Finally, it reviews various technologies used for internal and external communication, such as email, voice mail, teleconferences, and databases. The document aims to increase understanding of business communication across different societies, value systems, and technological platforms.
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Communicating in a multicultural workplace
Participants need to feel that they are being understood and respected throughout the organization. They need to feel that their ideas and concerns are being heard. Those conditions create strong motivation and momentum for change.
It can be a major challenge to work in multicultural environments where your clients’ organizations have values, beliefs and certain conventions that are distinctly different from yours.
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Manish g badlani(130210125002)
The document discusses cross-cultural communication and differences in communication styles across cultures. It provides examples of how communication may differ in Japanese and American cultures. Specifically, it notes that Japanese communication tends to be more indirect, focus on relationships, and avoid confrontation, while American communication is more direct, task-focused, and accepts confrontation. It also discusses high context vs low context cultures, and how cultures like Japan and China are more high context and rely heavier on context and nonverbal cues, while cultures like the US are more low context and explicit. Finally, it provides tips for effective intercultural communication, noting the importance of cultural awareness, flexibility, and sensitivity.
Socio cultural factors affecting global marketing
Here are my responses to your questions:
1) MNCs play a role in the production and reinforcement of gender identities at the global level through their marketing, employment practices, and supply chain management. Through advertising, MNCs promote certain images of masculinity and femininity. Their hiring and promotion practices within companies can also influence gender roles and norms across borders. MNC supply chain management, such as in apparel manufacturing, has been criticized for exploiting women workers in developing countries.
2) To establish a successful global business in a multi-cultural country like South Africa, I would take the following steps:
- Understand the diversity of cultures and consider how your products/services may need to be adapted for different
Hofstedemodel description
- Geert Hofstede developed a model of cultural dimensions based on research and interviews with employees of the same multinational corporation in over 40 countries.
- The model identifies five cultural dimensions that can be used to distinguish one culture from another: power distance, individualism versus collectivism, masculinity versus femininity, uncertainty avoidance, and long-term versus short-term orientation.
- The dimensions provide insights into how people in different cultures relate to authority, their level of group cohesion, gender roles, tolerance for ambiguity, and time orientation. The model can help understand workplace values and improve cross-cultural communication and relationships.
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- Geert Hofstede developed a model of cultural dimensions based on research and interviews with employees of the same multinational corporation in over 40 countries.
- The model identifies five cultural dimensions that can be used to distinguish one culture from another: power distance, individualism vs collectivism, masculinity vs femininity, uncertainty avoidance, and long-term vs short-term orientation.
- Each dimension is scored on a scale, and the scores provide insights into workplace values and communication styles across cultures that can help understand and navigate cultural differences more effectively.
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Doing Business with France
- 1. Doing BusinessDoing Business with Francewith France Raymond Hovland Libby Loeffler Charles Remise Christopher Sturgeon Gina Hales May 2013
- 2. AgendaAgenda • Intercultural Quiz • Cultural Values • Communication practices • Business Etiquette • IV - Business Relationships • Key Points
- 3. Intercultural QuizIntercultural Quiz 1. What is the capital of1. What is the capital of France?France? ParisParis 2. What is the most visited Monument in France? The Eiffel Tower 3. What was the old currency of France? The Franc
- 4. Cultural valuesCultural values • Geert Hofstede is a Dutch psychologist born in 1928 • Inspired by multiculturalism • He defined 5 dimensions of cultural differences o Power distance o Uncertainty avoidance o Individualism vs collectivism o Masculinity o Long/ short term oriented
- 5. Power distance: -High -Respect of hierarchy -Decisions are carefully studied before being taken -Power is centralized
- 6. Individualism: -Very individualistic (don’t consider themselves as a part of a group) -Accent is set on competition -People work alone
- 7. Masculinity: -Society driven by competition and success -Inequalities in terms of salary, position, power -Things are changing
- 8. Uncertainty avoidance: -Not an ambitious culture -Risk management to limit uncertainties & anticipate future -French like to control, and make often planning
- 9. Long term orientation: -Not participatory methods -Short Term view -Use of instinct rather than analysis
- 10. Communication StylesCommunication Styles • Edward T. Hall: Anthropologist • Low context culture vs. High context culture
- 11. Communication StylesCommunication Styles Verbal CommunicationVerbal Communication • Honest and straightforward • Try to learn a few greetings and phrases in French • Talk about: French food, philosophy, art • Avoid talking about: money or politics Source: Royalty Free Stock Photos. 2013.
- 12. Communication StylesCommunication Styles Non-Verbal CommunicationNon-Verbal Communication • Keep good posture and manners • Low territoriality • Proximity theory: high territoriality vs. low territoriality
- 13. Communication StylesCommunication Styles Written CommunicationWritten Communication •Formal •Example of French Letter
- 14. Formality Mutual trust Networking Courtesy
- 18. Business EtiquetteBusiness Etiquette Meetings and GreetingsMeetings and Greetings
- 19. Business EtiquetteBusiness Etiquette Appropriate Business AttireAppropriate Business Attire
- 20. Business EtiquetteBusiness Etiquette Dining Etiquette, Table Manners and Gift GivingDining Etiquette, Table Manners and Gift Giving
- 21. Business EtiquetteBusiness Etiquette Business Negotiation and Women Doing BusinessBusiness Negotiation and Women Doing Business
- 23. Contact InformationContact Information • Raymond Hovland: Rhovland@Callutheran.edu • Elizabeth Loeffler: eloeffle@callutheran.edu • Christopher Sturgeon: Csturgeo@Callutheran.edu • Charles Remise: Ce.remise@mailstec.fr • Gina Hales: Ginahales93@gmail.com
Editor's Notes
- Source: Center for Spatially Integrated Social Science. 1998 Source : Jeitosa Group International. 2012 http://michaelczinkota.com/2009/10/cultural-context-orientation-part-1/
- Source: Public Speaking International. 2013
- Source: Collins. 2012
- http://tusb.stanford.edu/2011/10/a-community-of-trust.html http://etudiantdeparis.fr/magazine/content/franceusa-regards-croises-elections http://www.guardian.co.uk/commentisfree/2012/may/21/us-france-relations-cheeseburgers-french-fries
- http://etc.usf.edu/clipart/17400/17494/12oclock_17494.htm
- Source – 1: twentysomethingsramblings.blogspot.com 2: rimawatysmada.blogspot.com 3: www.artoflivingsecrets.com
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- Source: 1: cpowmilwaukeecounty.wordpress.com 2: www.citelighter.com 3: styleandbeauty.cult2.net 4: picasaweb.google.com