Digital Predictions, 2010 and Beyond
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A look at digital marketing in the not-too-distant future. From shifting privacy norms, evolving SERPs, the game-ification of everything, social business, and more. Implications and business application included as well.
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Digital Predictions, 2010 and Beyond
- 1. Digital Predictions* For 2010 and Beyond *Guaranteed 100% Wrong or Your Money Back
- 3. About Dan (AKA GoDanDooley) DjDooley
- 4. Privacy – Shifting Norms And Expectations
- 5. What If Your Credit Card Statement Was Available Online?
- 6. Security or Privacy? www.geekologie.com
- 7. What Do People Really Want? www.joyoftech.com
- 8. What Do People Really Expect? http://www.ftc.gov/bcp/workshops/privacyroundtables/
- 9. What Do People Really Expect? http://www.ftc.gov/bcp/workshops/privacyroundtables/
- 10. What Do People Really Expect? http://www.ftc.gov/bcp/workshops/privacyroundtables/
- 11. “ The Form Versus The Forum”
- 13. Our Government Is Taking a Position
- 14. What If Your Credit Card Statement Was Available Online?
- 16. Publicity – Find the Famous for Filtering
- 28. SERPs – Welcome to Your New Home Page
- 29. SERP: Search Engine Results Page
- 33. Another View Of Your Home http://searchengineland.com/images/universal-search.gif
- 34. Old Home Page Strategy
- 35. Your New Home Page Strategy
- 36. Here’s One Way to Publicize Your Policy
- 37. SEO + SMO = Amplified Findability http://www.bized.co.uk/images/snowboarder.jpg
- 39. EaaS – Everything As A Service
- 41. Is Google a Software Company?
- 42. Is Google a Software Company?
- 43. Is Google a Software Company? Letsogomobile.org
- 44. Google Is an ADVERTISING Company www.takepart.com/news/tag/times-square
- 46. Monetizing Sight
- 49. IT Support to Business Support http://www.vnv.in/gadgets/images/business-man.jpg
- 50. From OPERATING Environments To ENABLING Environments dixonaedm310fall2009.blogspot.com/ Curating
- 52. Social Business: Conversations to Commerce
- 53. Gartner’s Hype Cycle soa.cetis.ac.uk/.../1.3/GartnerHypeCycle.svg.png
- 55. Best Buy Facebook Storefront
- 56. Best Buy Facebook Storefront
- 59. Social Functionality Era www.farmville.com/
- 61. Social Context Era http://www.huffingtonpost.com/social
- 65. Social Commerce (Selling) http://i.zdnet.com/blogs/salesforce-chattergroups.jpg
- 66. “ Atoms are the new Bits” https://magazine.wired.com/
- 67. From Prototype to Production
- 69. Frequency: Creating Cross-Channel Trust
- 70. Trust In Our Friend’s Opinions Is Declining
- 71. (Or Was It Very High to Begin With?) http://en.wikipedia.org/wiki/File:Ew_be_spoof.jpg
- 72. Difficult To Separate Media, From Friends, From Companies http://www.cnn.com/exchange/blogs/index.html
- 74. (They just need to see things 5 or 6 times) © Mullen
- 75. A New Approach: Frequency + Receptivity © Mullen
- 76. A Need For Unified Attribution Modeling Across Media
- 79. Stop Thinking About The “Gamer” http://failblog.org/
- 80. Start Thinking About Participation http://wiifitnessdepot.com/nintendo-wii/family-oriented-gaming/
- 81. Everything Can Be Game-Like
- 82. Everything Can Be Game-Like
- 87. Game-Like Reaction To This Presentation (+ 1 Me)
- 89. Information Design: Organizational Beauty
- 90. Remember Things Before “Targetization”
- 91. And Then After? Target.com
- 92. And Then After? Target.com
- 93. This Is the Year It will Happen to Your Data!
- 94. A Visual Renaissance For Statisticians
- 95. You Will Find a Way for Data to Be Designed http://www.informationisbeautiful.net/
- 96. For Statistics to Be Sexy http://www.informationisbeautiful.net/
- 97. To Demand a Better Dashboard simplecomplexity.net
- 98. To Color Code Results Like Roadways http://www.business2.com.au/wp-content/uploads/2009/04/web_trend_map2560x16001.jpg
- 99. And Bring Something Like THIS to Your Boss and Peers simplecomplexity.net
- 100. Instead of This
- 101. Start With Yourself (Mention Map)
- 102. Before We Go: Dan.Dooley@Mullen.com Video Killed The Marketing Star March 24 th , 12-1
- 103. Closing: Platforms Are Power!!!