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The document discusses plans for a music video and CD cover. It will feature a pathway on the CD front representing the main character's journey in the video. The front cover will also include a picture of the actress to make her seem relatable to teenagers. While the back cover will zoom in on the same picture and reference the bright colors used in the video, autumn scenery may be difficult to replicate if filming is delayed. Alternate back cover ideas include listing the songs in a girl's bedroom to keep the design simple and relatable.
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hiIdeas generation
The music video will feature the song "Messed Up Kids" by Jake Bugg and portray the indie/alternative genre. Scenes will show the main character, a young boy, wearing indie-style clothes and holding a guitar to represent the genre. Other characters like homeless people will emphasize the themes of poverty and its effects on young people. The video will be set in impoverished areas of Manchester through shots of the cityscape and center to establish the location and theme.
A2 music video
The document discusses concepts for three potential music videos. The first would be for the Ed Sheeran song "Thinking Out Loud" and would involve a slow-tempo lip sync performance in a recording studio with landscape shots. The second would be a black-and-white, narrative music video for Drake's "Brand New" about a failing relationship. The third would be a colorful, comedic, and fast-paced lip sync performance for N-Dubz's "Secrets" with clips relating to the meaningless lyrics.
A2 music video
The document discusses concepts for three potential music videos. The first would be for the Ed Sheeran song "Thinking Out Loud" and would involve a slow-tempo lip sync performance in a recording studio with landscape shots. The second would be a black-and-white, narrative music video for Drake's "Brand New" about a failing relationship. The third would be a colorful, comedic, and fast-paced lip sync performance for N-Dubz's "Secrets" with clips relating to the meaningless lyrics.
Ideas generation
The document provides ideas for a music video for the song "Messed Up Kids" by Jake Bugg. The genre of the video will be indie/alternative. It will feature a young boy wearing indie-style clothes and playing guitar among other characters like homeless people to emphasize the themes of poverty and its effects on young people. Shots of the Manchester skyline will establish the location at the beginning. Editing will use a mix of slow and fast pacing as well as black and white to help tell a narrative. The setting will be impoverished areas of Manchester to represent the theme of poverty.
On location shots presentation
The document discusses the use of makeup, props, and other elements in the production of a music video. Specifically, it mentions that the makeup was inspired by A Clockwork Orange to achieve both a sinister and humorous look. Props like a rubber duck, piñata, and play balls were included to seem child-like but give off a sinister feel. Cardboard boxes were spray painted and used as a wall and to display lyrics during parts of the song. The overall goal was to juxtapose the visual elements with what was happening in the video.
Question 2
The student created a digipack, poster, and music video for a song called "Ocean Drive" with the album titled "High Tide". To effectively combine these ancillary texts:
1) She chose the same beach location for the front of the digipack, poster, and opening of the music video to clearly link the visuals.
2) She applied a consistent pink color tone to the photos and video shots to establish a clear color scheme across all products.
3) By mirroring conventions like beach settings and vibrant colors seen in real EDM album covers, her digipack design would be recognizable and accepted by audiences familiar with the genre.
Digipak plan
This front cover features a predominant shot from the artist's music video and signifies the confused and lost feeling of the song. The house colors of deep red and white are used throughout to create a peaceful and personal style without distracting from the artist's image. The back cover features an image of the sand and sea with the artist's name written in the sand, portraying his raw talent.
Music video inspiration – ‘nerve ending’
The music video for "Nerve Ending" by post-punk band Eagulls features footage of a pig brain decomposing in their basement, overlaid with distorted footage of the band performing. The video serves as a metaphor for overcoming anxiety, which the singer struggles with. It uses a simple, low-budget aesthetic with dark colors and lighting. The decomposing brain gave the obscure band recognition through its morbid curiosity value. The document analyzes the video's editing, camerawork, mise-en-scene, and how it relates to the band's genre and message.
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hiIdeas generation
The music video will feature the song "Messed Up Kids" by Jake Bugg and portray the indie/alternative genre. Scenes will show the main character, a young boy, wearing indie-style clothes and holding a guitar to represent the genre. Other characters like homeless people will emphasize the themes of poverty and its effects on young people. The video will be set in impoverished areas of Manchester through shots of the cityscape and center to establish the location and theme.
A2 music video
The document discusses concepts for three potential music videos. The first would be for the Ed Sheeran song "Thinking Out Loud" and would involve a slow-tempo lip sync performance in a recording studio with landscape shots. The second would be a black-and-white, narrative music video for Drake's "Brand New" about a failing relationship. The third would be a colorful, comedic, and fast-paced lip sync performance for N-Dubz's "Secrets" with clips relating to the meaningless lyrics.
A2 music video
The document discusses concepts for three potential music videos. The first would be for the Ed Sheeran song "Thinking Out Loud" and would involve a slow-tempo lip sync performance in a recording studio with landscape shots. The second would be a black-and-white, narrative music video for Drake's "Brand New" about a failing relationship. The third would be a colorful, comedic, and fast-paced lip sync performance for N-Dubz's "Secrets" with clips relating to the meaningless lyrics.
Ideas generation
The document provides ideas for a music video for the song "Messed Up Kids" by Jake Bugg. The genre of the video will be indie/alternative. It will feature a young boy wearing indie-style clothes and playing guitar among other characters like homeless people to emphasize the themes of poverty and its effects on young people. Shots of the Manchester skyline will establish the location at the beginning. Editing will use a mix of slow and fast pacing as well as black and white to help tell a narrative. The setting will be impoverished areas of Manchester to represent the theme of poverty.
On location shots presentation
The document discusses the use of makeup, props, and other elements in the production of a music video. Specifically, it mentions that the makeup was inspired by A Clockwork Orange to achieve both a sinister and humorous look. Props like a rubber duck, piñata, and play balls were included to seem child-like but give off a sinister feel. Cardboard boxes were spray painted and used as a wall and to display lyrics during parts of the song. The overall goal was to juxtapose the visual elements with what was happening in the video.
Question 2
The student created a digipack, poster, and music video for a song called "Ocean Drive" with the album titled "High Tide". To effectively combine these ancillary texts:
1) She chose the same beach location for the front of the digipack, poster, and opening of the music video to clearly link the visuals.
2) She applied a consistent pink color tone to the photos and video shots to establish a clear color scheme across all products.
3) By mirroring conventions like beach settings and vibrant colors seen in real EDM album covers, her digipack design would be recognizable and accepted by audiences familiar with the genre.
Digipak plan
This front cover features a predominant shot from the artist's music video and signifies the confused and lost feeling of the song. The house colors of deep red and white are used throughout to create a peaceful and personal style without distracting from the artist's image. The back cover features an image of the sand and sea with the artist's name written in the sand, portraying his raw talent.
Music video inspiration – ‘nerve ending’
The music video for "Nerve Ending" by post-punk band Eagulls features footage of a pig brain decomposing in their basement, overlaid with distorted footage of the band performing. The video serves as a metaphor for overcoming anxiety, which the singer struggles with. It uses a simple, low-budget aesthetic with dark colors and lighting. The decomposing brain gave the obscure band recognition through its morbid curiosity value. The document analyzes the video's editing, camerawork, mise-en-scene, and how it relates to the band's genre and message.
Bury Tomorrow
The document summarizes and analyzes various aspects of a music video and album release for an unknown band, including:
1) The music video features quick cuts showing each band member playing with some long shots, reflecting the fast pace of the song.
2) Still shots from the video's filming show the use of lighting effects and editing to enhance the energy.
3) The unconventional album cover features a portrait without band name, using dull colors for a rough image.
4) Related materials like the poster and packaging maintain similarities in visual style to create recognition across products.
Music video inspiration – ‘got to my head
This document provides an analysis of the music video for the song "Got to My Head" by the band Waters. It summarizes the song lyrics, which are about a breakup and the singer feeling lost. Though the video ignores the lyrics, it relates to the "nutty" music through bizarre visuals of the band members jumping on a bed in costumes. The analysis discusses the video's editing techniques, bright tone, and the disjuncture between the lyrics and imagery. It also provides background on the band and compares the video's style to pop conventions despite the band's rock genre.
Treatment for Mr Blue Sky
This document discusses plans for creating a music video for the song "Mr. Blue Sky" by Electric Light Orchestra. It will be filmed at Shiplake College on a sunny winter day to establish a calm tone. Scenes will include a character having breakfast and another running. Multiple stories will show different ways people enjoy their day. The target audience is people over 35 who were familiar with the 1978 song, but the upbeat nature may also appeal to younger viewers unfamiliar with the original video.
Evaluation Q1
The document discusses conventions of rock music videos and how the creators incorporated these conventions into their own video. Some conventions they followed include having a narrative (in their case, a breakup story), performances by the band, editing to match the music, casual clothing worn by the artist, ordinary settings, use of emotions, dark lighting, and fading out at the end. They also discuss how they applied these conventions to other promotional materials like the digipak and magazine advert.
Music video inspiration – ‘chameleon'
- The song "Chameleon" by Andrew Watt describes a woman who keeps changing her mind and leading the singer on.
- To gain recognition as a new artist, Andrew Watt's music video focuses on his full performance and centers him throughout.
- The video utilizes various camera techniques common to rock music videos like the artist, including close-ups, lighting, angles, and editing to the beat of the music.
Ed Sheeren 'I see fire' analysis
The music video analyzes Ed Sheeran's song for the film The Hobbit: The Desolation of Smaug. It contains fragmented clips of the film intercut with footage of Sheeran recording and performing the song in a studio. The black and white performance pieces fit the soft rock genre. The video shows the writing, recording, and editing process over multiple days to give viewers insight into Sheeran's work. Iconography includes his tattoos, guitar playing, and the recording studio equipment, symbolizing his professional career.
Digipak presentation
The document provides details about the digipak packaging for several albums, including Kanye West's Graduation, Gorillaz' Demon Days, Bjork's Biophilia (live) and Vulnicura albums. Key details summarized include the album artwork featured on the covers and inside packaging, incentives for purchasing the digipak version over the digital download, and extras included like posters, booklets and DVDs.
Proposal for music video a2
The document outlines the plans for editing and filming a music video for the song "Owl City Fireflies." It will use black and white filming for most of the video to portray memories and continuity. Transitions between shots of the artist as a boy and now will show the song being written and sung over time. Camera angles like close-ups and long shots will give different perspectives and a sense of realism. Locations will be the kitchen and living room to include necessary props.
Evaluation Q1
The document discusses conventions used in rock music videos. It describes the video created for a band, which includes elements like a breakup storyline shown through cuts between performance and narrative scenes. It also discusses using a casual outfit for the artist, emotional expressions, ordinary locations, guitar playing, fades, and panoramic photos in the design of the album digipak and magazine ad in line with conventions from other rock artists' music videos and materials.
Final presntation
The document discusses conventions commonly found in pop music videos that will inform the group's upcoming music video project. These conventions include using bright colors, funny storylines, dancing scenes with the singer at the center, high key lighting, extreme close-ups to show expression, establishing shots, dialogue, lip syncing to the song, and various editing techniques like dissolves and mosaic shots. The group plans to incorporate many of these elements, such as color, costumes, dancing, lighting, close-ups and editing techniques into their own video to match the conventions of the pop music genre.
Powerpoint on exsisting texts
The document compares the author's music video, digi-pak, and magazine advert productions to existing examples in those mediums. For the music video, it took inspiration from Example's "Hooligans" video in its use of lights and Pendulum's "Propane Nightmares" in matching tempo. It included close-ups of the artist singing like the original versions. The digi-pak put the band on the front like Example and used a similar font to Pendulum's track listing. The magazine advert featured the album cover prominently and included "OUT NOW" text as most examples did.
Presentation
The document discusses music videos that have inspired the creation of the author's own music video. It analyzes the music videos for "Hallelujah" by Burna Boy and "Don't Kill My Vibe" by Kendrick Lamar. For both videos, it notes the use of white clothing to represent purity and blessings, as well as close-up shots of statues and stained glass windows in church scenes. It discusses incorporating similar elements, like drone footage and daylight scenes, to portray brightness and the artist not forgetting their roots while still celebrating blessings.
A2 Media - Package analysis - My Chemical Romance
The document analyzes components of the My Chemical Romance album "Danger Days": the album packaging, music video for the song "Na Na Na", and magazine advertisements. The album cover has a desert theme with no band photos. The music video is set in a post-apocalyptic desert, linking to the album cover. It establishes the location before the music starts. The magazine ads for the album featured lyrics from "Na Na Na" and members from the music video, linking the promotions. The document concludes the band put detailed attention into creating a cohesive package across these mediums reflecting their album theme.
Music video pitch
Mary and Anna have chosen the indie pop genre for their song. They will perform an acoustic cover of "Something Just Like This" by The Chainsmokers & Coldplay. Their music video will feature shots of them singing and playing guitar at the beach and in a forest to match the calm mood of the slowed down song. The timeline outlines establishing shots, close-ups, and mixing footage from different locations during the chorus and verses.
Treatment for video
The music video treatment proposes alternating shots between the band playing in a recording studio and performing on stage to match the tempo and lyrics of the song. Scenes would include the band cycling to the studio to capture their student lifestyle, using stop frame animation to visualize lyrics, and incorporating playful elements like a slinky and balloons to enhance the psychedelic feeling of the video.
Treatment sheet
The document discusses ideas for the music video for the song "Apply Some Pressure" by Maxïmo Park. It proposes filming at three locations - a live performance stage with fans, a narrative sequence showing a stressed character, and the band recording in the studio. It also discusses using costumes and colors to represent the band's unique image, including effects in post-production to match the song, and incorporating behind-the-scenes footage of the band preparing for their show.
Music Video
This music video for At The Drive-In uses exclusively live footage, showing the band's energetic performances and popularity on stage without being commercialized. Sharp editing synchronizes each shot perfectly with the song. The video also focuses on the lead singer who is very physically active during songs.
The Futureheads video has the lyrics directly affecting the images, such as showing wolves after the singer howls. Shots of the band playing in the forest amplify the action. The video portrays the band being chased by love in the form of hounds.
The Airborne Toxic Event video depicts someone remembering an old girlfriend through changing backgrounds and shots within shots. Ghostly images of the band and girlfriend become more real
Props
The document discusses props that will be used in a music video to convey meaning and represent the artist's genre. Headphones will be worn by the main character to identify him as a chillwave artist and differentiate between him and his "spiritual self". Other props include a realistic latex heart to depict the character having a heart condition, a stress ball to illustrate how he developed the condition, and red paint/wine to suggest a heart attack through splatters and smashing a glass.
Final music video treatment
The music video will focus on the performance of an artist singing Jessie J's "Domino" in various settings. It will open with the actor in a studio setting before changing locations that correspond with the song lyrics. Close-ups will emphasize facial features during certain parts for conventional phallic imagery. The settings will become darker during the bridge before increasing in pace for the climax. Product placement may also be included to reflect pop music conventions. The video aims to recreate the original "Domino" video through a total performance concept.
Shooting schedule-location
Jess will walk through fields and pathways at The Old Orchard on December 15th at 6pm while Daniel films with a camera and tripod. Harry and Daniel are required for the shoot. On December 22nd at 3pm at Bessingby Park, Jess will carry a box of romantic items like a heart, teddy bear and flowers before burning the box, filmed by Harry with a camera and tripod while Daniel assists.
Brand Case Study
This document provides an analysis of the music video for the song "All I Want" by Kodaline. It summarizes the key events and themes in the video over its duration. The video tells a narrative of a romance between a woman working in a dull office and a man who has a facial deformation, facing rejection. It shows the man being mocked for his appearance but also defending the woman when others confront her. Throughout, the video aims to match the pace and tone of the slow, emotional song through its use of colors, lighting, and progression of the story between the main characters.
Health and-safety-recce1-1
The document summarizes the health and safety considerations for a film shoot taking place at the Southbank Centre in London on November 26th. The shoot will involve a camera, tripod, briefcase, newspaper, and gun prop. There are risks associated with disturbing the public and using a gun prop in a public space, so that scene may need to be edited separately. Safety barriers near water reduce risks at the location. Equipment will be stored in bags during and after the shoot for protection.
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Bury Tomorrow
The document summarizes and analyzes various aspects of a music video and album release for an unknown band, including:
1) The music video features quick cuts showing each band member playing with some long shots, reflecting the fast pace of the song.
2) Still shots from the video's filming show the use of lighting effects and editing to enhance the energy.
3) The unconventional album cover features a portrait without band name, using dull colors for a rough image.
4) Related materials like the poster and packaging maintain similarities in visual style to create recognition across products.
Music video inspiration – ‘got to my head
This document provides an analysis of the music video for the song "Got to My Head" by the band Waters. It summarizes the song lyrics, which are about a breakup and the singer feeling lost. Though the video ignores the lyrics, it relates to the "nutty" music through bizarre visuals of the band members jumping on a bed in costumes. The analysis discusses the video's editing techniques, bright tone, and the disjuncture between the lyrics and imagery. It also provides background on the band and compares the video's style to pop conventions despite the band's rock genre.
Treatment for Mr Blue Sky
This document discusses plans for creating a music video for the song "Mr. Blue Sky" by Electric Light Orchestra. It will be filmed at Shiplake College on a sunny winter day to establish a calm tone. Scenes will include a character having breakfast and another running. Multiple stories will show different ways people enjoy their day. The target audience is people over 35 who were familiar with the 1978 song, but the upbeat nature may also appeal to younger viewers unfamiliar with the original video.
Evaluation Q1
The document discusses conventions of rock music videos and how the creators incorporated these conventions into their own video. Some conventions they followed include having a narrative (in their case, a breakup story), performances by the band, editing to match the music, casual clothing worn by the artist, ordinary settings, use of emotions, dark lighting, and fading out at the end. They also discuss how they applied these conventions to other promotional materials like the digipak and magazine advert.
Music video inspiration – ‘chameleon'
- The song "Chameleon" by Andrew Watt describes a woman who keeps changing her mind and leading the singer on.
- To gain recognition as a new artist, Andrew Watt's music video focuses on his full performance and centers him throughout.
- The video utilizes various camera techniques common to rock music videos like the artist, including close-ups, lighting, angles, and editing to the beat of the music.
Ed Sheeren 'I see fire' analysis
The music video analyzes Ed Sheeran's song for the film The Hobbit: The Desolation of Smaug. It contains fragmented clips of the film intercut with footage of Sheeran recording and performing the song in a studio. The black and white performance pieces fit the soft rock genre. The video shows the writing, recording, and editing process over multiple days to give viewers insight into Sheeran's work. Iconography includes his tattoos, guitar playing, and the recording studio equipment, symbolizing his professional career.
Digipak presentation
The document provides details about the digipak packaging for several albums, including Kanye West's Graduation, Gorillaz' Demon Days, Bjork's Biophilia (live) and Vulnicura albums. Key details summarized include the album artwork featured on the covers and inside packaging, incentives for purchasing the digipak version over the digital download, and extras included like posters, booklets and DVDs.
Proposal for music video a2
The document outlines the plans for editing and filming a music video for the song "Owl City Fireflies." It will use black and white filming for most of the video to portray memories and continuity. Transitions between shots of the artist as a boy and now will show the song being written and sung over time. Camera angles like close-ups and long shots will give different perspectives and a sense of realism. Locations will be the kitchen and living room to include necessary props.
Evaluation Q1
The document discusses conventions used in rock music videos. It describes the video created for a band, which includes elements like a breakup storyline shown through cuts between performance and narrative scenes. It also discusses using a casual outfit for the artist, emotional expressions, ordinary locations, guitar playing, fades, and panoramic photos in the design of the album digipak and magazine ad in line with conventions from other rock artists' music videos and materials.
Final presntation
The document discusses conventions commonly found in pop music videos that will inform the group's upcoming music video project. These conventions include using bright colors, funny storylines, dancing scenes with the singer at the center, high key lighting, extreme close-ups to show expression, establishing shots, dialogue, lip syncing to the song, and various editing techniques like dissolves and mosaic shots. The group plans to incorporate many of these elements, such as color, costumes, dancing, lighting, close-ups and editing techniques into their own video to match the conventions of the pop music genre.
Powerpoint on exsisting texts
The document compares the author's music video, digi-pak, and magazine advert productions to existing examples in those mediums. For the music video, it took inspiration from Example's "Hooligans" video in its use of lights and Pendulum's "Propane Nightmares" in matching tempo. It included close-ups of the artist singing like the original versions. The digi-pak put the band on the front like Example and used a similar font to Pendulum's track listing. The magazine advert featured the album cover prominently and included "OUT NOW" text as most examples did.
Presentation
The document discusses music videos that have inspired the creation of the author's own music video. It analyzes the music videos for "Hallelujah" by Burna Boy and "Don't Kill My Vibe" by Kendrick Lamar. For both videos, it notes the use of white clothing to represent purity and blessings, as well as close-up shots of statues and stained glass windows in church scenes. It discusses incorporating similar elements, like drone footage and daylight scenes, to portray brightness and the artist not forgetting their roots while still celebrating blessings.
A2 Media - Package analysis - My Chemical Romance
The document analyzes components of the My Chemical Romance album "Danger Days": the album packaging, music video for the song "Na Na Na", and magazine advertisements. The album cover has a desert theme with no band photos. The music video is set in a post-apocalyptic desert, linking to the album cover. It establishes the location before the music starts. The magazine ads for the album featured lyrics from "Na Na Na" and members from the music video, linking the promotions. The document concludes the band put detailed attention into creating a cohesive package across these mediums reflecting their album theme.
Music video pitch
Mary and Anna have chosen the indie pop genre for their song. They will perform an acoustic cover of "Something Just Like This" by The Chainsmokers & Coldplay. Their music video will feature shots of them singing and playing guitar at the beach and in a forest to match the calm mood of the slowed down song. The timeline outlines establishing shots, close-ups, and mixing footage from different locations during the chorus and verses.
Treatment for video
The music video treatment proposes alternating shots between the band playing in a recording studio and performing on stage to match the tempo and lyrics of the song. Scenes would include the band cycling to the studio to capture their student lifestyle, using stop frame animation to visualize lyrics, and incorporating playful elements like a slinky and balloons to enhance the psychedelic feeling of the video.
Treatment sheet
The document discusses ideas for the music video for the song "Apply Some Pressure" by Maxïmo Park. It proposes filming at three locations - a live performance stage with fans, a narrative sequence showing a stressed character, and the band recording in the studio. It also discusses using costumes and colors to represent the band's unique image, including effects in post-production to match the song, and incorporating behind-the-scenes footage of the band preparing for their show.
Music Video
This music video for At The Drive-In uses exclusively live footage, showing the band's energetic performances and popularity on stage without being commercialized. Sharp editing synchronizes each shot perfectly with the song. The video also focuses on the lead singer who is very physically active during songs.
The Futureheads video has the lyrics directly affecting the images, such as showing wolves after the singer howls. Shots of the band playing in the forest amplify the action. The video portrays the band being chased by love in the form of hounds.
The Airborne Toxic Event video depicts someone remembering an old girlfriend through changing backgrounds and shots within shots. Ghostly images of the band and girlfriend become more real
Props
The document discusses props that will be used in a music video to convey meaning and represent the artist's genre. Headphones will be worn by the main character to identify him as a chillwave artist and differentiate between him and his "spiritual self". Other props include a realistic latex heart to depict the character having a heart condition, a stress ball to illustrate how he developed the condition, and red paint/wine to suggest a heart attack through splatters and smashing a glass.
Final music video treatment
The music video will focus on the performance of an artist singing Jessie J's "Domino" in various settings. It will open with the actor in a studio setting before changing locations that correspond with the song lyrics. Close-ups will emphasize facial features during certain parts for conventional phallic imagery. The settings will become darker during the bridge before increasing in pace for the climax. Product placement may also be included to reflect pop music conventions. The video aims to recreate the original "Domino" video through a total performance concept.
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Shooting schedule-location
Jess will walk through fields and pathways at The Old Orchard on December 15th at 6pm while Daniel films with a camera and tripod. Harry and Daniel are required for the shoot. On December 22nd at 3pm at Bessingby Park, Jess will carry a box of romantic items like a heart, teddy bear and flowers before burning the box, filmed by Harry with a camera and tripod while Daniel assists.
Brand Case Study
This document provides an analysis of the music video for the song "All I Want" by Kodaline. It summarizes the key events and themes in the video over its duration. The video tells a narrative of a romance between a woman working in a dull office and a man who has a facial deformation, facing rejection. It shows the man being mocked for his appearance but also defending the woman when others confront her. Throughout, the video aims to match the pace and tone of the slow, emotional song through its use of colors, lighting, and progression of the story between the main characters.
Health and-safety-recce1-1
The document summarizes the health and safety considerations for a film shoot taking place at the Southbank Centre in London on November 26th. The shoot will involve a camera, tripod, briefcase, newspaper, and gun prop. There are risks associated with disturbing the public and using a gun prop in a public space, so that scene may need to be edited separately. Safety barriers near water reduce risks at the location. Equipment will be stored in bags during and after the shoot for protection.
Shooting schedule-overview
The document outlines a 3 day shooting schedule, including locations, people required, and equipment needed for each day. Day 1 will take place at The Old Orchard and require Jessica Ede, Harry Bennett, Daniel Richards, a camera, and tripod. Day 2 will be at Bessingby Park and require the same crew and a camera with tripod. Any adjustments after filming each day are to be noted.
Harry brand case study
Seafret started as two friends singing together in a bar under the name "Jack and Harry" but became more professional, changing their name to Seafret to match their new image. They maintain standard social media pages to share new music and band updates but don't interact much with fans, preferring to focus on music over fan interaction. An early 2015 interview details how the band formed and their name, promoting their upcoming song "Oceans."
Harry Music Video Research
The document summarizes and analyzes two music videos:
1) "High Hopes" by Kodaline. The video follows a couple's relationship from meeting to overcoming obstacles together, conveying messages of imperfect love and finding balance with another.
2) "On Top of the World" by Imagine Dragons. The video depicts astronauts preparing for a moon landing mission and references the controversy around the event. It aims to convey messages of enjoying life, embracing differences, and not being restricted by norms, though also includes political elements that suggest an older target audience than typical indie music.
Health and safety recce - Day 1
The health and safety document summarizes the recce for a shoot at The Old Orchard on December 11th. Daniel, Jess, and Harry will take a camera, tripod, and be aware of potential hazards like falling in the canal, falling down a steep hill, or getting hurt by an electric fence. They will not get too close to the canal. Since it is private property, they will get permission from the landowner. Equipment will be stored in the car or with Daniel and Harry during the shoot, and kept overnight at Daniel's house.
G321: Real Media Research
This document provides guidance for researching genre conventions in film openings. Students are asked to choose a genre to research as a group, then individually analyze the opening sequences of four films in that genre. The document outlines conventions found in the opening of Jurassic Park as an example, such as building tension through slow title reveals and shots that leave the audience wondering what will happen. Students are then given genre options and film suggestions to analyze in order to understand how openings engage audiences through conventional techniques.
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This document provides instructions for students to plan and prepare a pitch for their opening film sequence. It outlines several steps for students to take, including researching their target audience, developing their film genre and story ideas, and creating mood boards and synopses. The pitch should cover the film idea, genre, how it meets audience expectations and incorporates key conventions, characters, visual style, how the audience influenced the final idea, and what makes their film unique. Students will deliver these pitches to the class for feedback before production.
Welcome Back to Media (after AS exams)
The document outlines the schedule for the first three weeks of an A2 Media Studies course, including introductions to various theories and the advanced portfolio. Week 1 covers critical evaluation, youth culture, and documentary/music video options. Week 2 focuses on genre/narrative theory and media language. Week 3 introduces audience theory and continues exploring portfolio conventions and researching media texts. An enrichment trip is also scheduled for July 2nd.
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This document provides guidance for creating a pitch for a music video project. It outlines several steps and requirements for the pitch, including:
1) Completing research on the target audience for the music video through surveys.
2) Planning the pitch by determining the artist, song, style of video, and visual influences from other music videos.
3) Developing initial treatment materials like a mood board, word cloud of ideas, and annotated lyrics.
4) The pitch should introduce the artist and song, explain how it appeals to the target audience, describe the style and story of the video as well as visual influences, discuss ancillary tasks, and provide a unique selling point for the artist.
A2 Media Studies Survival Pack
This document provides information and guidance for a Year 13 A2 Media Studies course. It outlines the two units - the Advanced Production Portfolio coursework project worth 50% and the Critical Perspectives exam worth 50%. For the coursework, students must complete a media campaign on an original product. Deadlines for drafts and final submissions are provided. Recommended wider reading materials include books on media theory and a list of influential films. University options for Media Studies are listed, and advice is given on preparing applications, such as compiling a show reel of work.
A Level Media Studies - Induction Booklet
The document outlines the course outline for an induction booklet covering representation in TV drama, the UK film industry, and creating an opening film sequence. In the first term, students will analyze representations in TV drama and complete an essay. They will also begin planning and preliminary work on creating an opening sequence, including setting up a production blog and research. The second term focuses on a mock exam, completing the opening sequence, and continuing analysis of the film industry. The third term includes a full mock exam, completing evaluations of the opening sequence, and exam revision.
Health And Safety Media
Filming requires being aware of one's surroundings, especially near traffic, and being respectful of the public. Students should avoid filming anything illegal or dangerous, like near water or heights, and keep equipment within sight. Equipment needs to be stored securely and returned fully charged after filming only approved locations according to health and safety assessments.
Health and safety recce - Day 2
The document outlines the health and safety plan for a film shoot at Bessengby Park on February 5th. Jess, Daniel, and Harry will be present with a camera, tripod, and props including a shoebox, lighter, chocolates, flowers, lighter fluid, and teddy. Potential hazards include lighting a fire and filming near it. There is no water source at the location. Risks from the general public include possible complaints about lighting a fire in the park, which will be explained as for an education music video. Equipment will be carried during the shoot and stored at Daniel's house afterward.
Final day detailed shooting
We will be re-filming performance shots and retaking photos to improve quality and professionalism, as well as filming flashback scenes of a couple in their youth set in the 1950s. The shooting is scheduled for January 27th at The Woods and Ruislip Lido, and will require John, actors playing an artist and a couple, and costumes reflecting the 1950s and an indie style. Camera, tripod, and guitar will be needed equipment, with John responsible for the camera and tripod, and Tara, John, Dan or Catherine requested to assist.
Health and safety recce recreated
The document summarizes the health and safety plans for a film shoot in Ruislip, London on December 17th-18th. It notes that filming locations will be an arcade, alleyway, and Ruislip woods. Equipment will include cameras and props handled by members of Passion Productions and actors. Hazards include injuring others in busy areas, isolation dangers, and falling trees. Smoke bombs and paint bombs will only be used in isolated areas away from the public. Equipment will be carefully stored in protective cases when not in use, and stored overnight at a group member's home.
Section A: Passive Audience Theory
This document provides an overview of audience theory, including both "effects" models that consider how media impacts audiences, and different types of audience members (passive vs. active). It discusses the "preferred reading" theory, where media producers promote a particular interpretation that most audiences accept. The cultural effects model is explained, viewing audiences as passive recipients of ideological messages from media owners that gradually influence society over time. Key theories covered include the hypodermic syringe model, two-step flow, uses and gratifications, and cultivation theory.
A2 Media - Documentary Research Task
This document provides instructions for an advanced portfolio assignment on exploring documentary conventions through analyzing real media texts. Students are asked to create a 5-minute extract of an original television documentary and submit it with marketing materials. They are also asked to film a "Top 5 Documentaries" video discussing their research on documentaries to get comfortable speaking on camera. The document reviews different documentary types and conventions and encourages students to consider how documentaries target and appeal to audiences. It includes examples of presenters to study and tips for speaking confidently and naturally on camera.
A2 Media Studies: Intro to the Evaluation
This document provides guidance for students on preparing for a practical evaluation of their media production work. It outlines the learning objectives, which focus on understanding evaluation success criteria and applying it to their own learning. It then discusses reflecting on a previous evaluation, the success criteria, and breaking down the evaluation questions by key words, relevant work examples, and linking to success criteria. Students will then work in pairs to analyze sample evaluation questions in more detail before sharing ideas with the full class.
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Mise en scene
This document discusses the mise en scene elements that will be used to define the creative vision and appeal to the target audience. It outlines several key locations that will be filmed at: a dark forest with a bench to convey isolation, a graveyard to represent loss and death, and a home designed to feel intimidating and uncomfortable to show the character's pain. Costumes will use specific colors - the main character in blue for sorrow and the artist in white for purity. Lighting will also be used metaphorically, with dull filters and low key lighting setting an overall tone that provides insight into the characters and how they view the world.
Ancillary Task Research
The album cover has a gritty, desaturated look with limited colors to give a serious tone. The main image is a sci-fi gun reflecting the rock genre. The band's name is printed in a minimalist, clean font. Details like fake scuffs and a neglected look portray the band as underdogs in the music world. The album and band have the same name, giving a confident air that the name is recognizable.
Ancillary pre
This document contains a track list for an album with 8 main tracks and 1 bonus track. The track list is repeated twice with the same song titles in the same order for the main tracks and bonus track.
Ancillary pre
This document contains a track list for an album with 8 main tracks and 1 bonus track. The track list is repeated twice with the same song titles in the same order for the main tracks and bonus track.
Ancillary pre
This document contains a track list for an album with 8 main tracks and 1 bonus track. The track list is repeated twice with the same song titles in the same order for the main tracks and bonus track. The album contains a variety of songs including "Bloodstream", "Without you", "Before you go", "Fast Car", "Today", "Somebody To Love", "Lather", and "Wooden Ships" with a bonus track called "When the earth moves again".
Jaymes - Real Media Research
This document analyzes and summarizes several music videos based on their genre, mise-en-scene, and message. The videos discussed include "False 9 - AJ Tracey", which promotes Tottenham Hotspur's 2017/18 kit through AJ Tracey's performance. "Side to Side - Ariana Grande" features Ariana Grande and Nicki Minaj as commercial exhibitionists promoting the Guess brand. "A-Team - Ed Sheeran" focuses on the narrative of a young girl struggling through life, with Ed Sheeran playing a minor role. "Question Time - Dave" sees Dave performing while addressing various UK political issues through background videos. "May I Have This Dance - Francis & The Lights
Individual Timeline - Olivia
The document outlines a timeline for a video that includes a voiceover reading a letter from 0.00-0.30 and 2.30-2.40, a performance by an artist from 1.00-1.20, and shots cross-cutting between the performance and someone suffering from mental health issues from 1.20-1.40.
Individual pitch - Olivia
This document outlines a rough pitch idea for a music video for the song "Revenge" by XXXTentacion. The narrative music video will follow the relationship between two friends, one dealing with mental illness, and how the friend's death from their illness affects the other. Scenes will be filmed at the home of the character with mental illness to show their private struggle, and at school to depict happier times between the two friends. Clothing will be kept casual and dark to subtly signify the character's depression and mental health issues.
Jaymes - Pitch To Group
The video will tell the story of two childhood best friends who grew apart after college, with one friend spiraling downward and taking his own life, as reflected in the song lyrics "I've dug two graves for us". The proposed artwork for the single would be in a grayscale, vintage style to suit both the melancholy nature of the song and the artist's overall style, presented neatly with minimal text on the covers.
Jaymes - Ancillary Research
The document discusses the marketing campaigns for several music albums and tours:
- Ed Sheeran's album used orange and white tones on the album cover and posters to reference his ginger hair color as part of branding him as an artist.
- Sampha's album artwork and tour poster featured simple but bright designs with calm colors to represent his soulful music style.
- Drake's "Views" album cover showed him sitting on the CN Tower but the tour poster had no imagery, though both used consistent color schemes.
- Dave's black album cover and tour poster featured the same font and black/yellow color scheme to represent the serious nature of his songs and make text stand out.
Ancillary Research- Olivia
The document discusses the album artwork and branding conventions for several artists. It analyzes how Ed Sheeran, Hozier, McFly, and P!nk use color palettes, fonts, symbols and imagery in their album covers and posters to convey aspects of their artistic style and brand. Key details like Sheeran's orange hair color, Hozier's quirky font choice, McFly's simple black and white photo, and P!nk's bright colors and tattoos are examined in terms of how they relate to genre conventions and the artists' personas.
Ancillary Rough Draft- Olivia
The poster will promote an artist's new album using similar colors and style as the music video and album to make the work recognizable. It will include tour dates to promote the album and social media links to look realistic. A blurred photo of the anonymous artist will also appear to maintain the brand of being unknown to the audience.
Og pictures used for digipak
This one sentence document appears to be referring to original tree pictures that are intended for some ancillary or secondary task. No other context is provided about the pictures, task, or purpose.
Lyric Analysis
This document outlines a plan for a music video to accompany an album. It will tell a narrative story through cinematic shots that reflect the artist's experiences with depression and relationships. It analyzes each song and section, proposing visual elements and techniques to represent the lyrics and emotions conveyed. These include flashbacks, burning photographs, and fading to white at the end to symbolize a new beginning. The goal is to help listeners feel less alone and to numb their own depression through sharing the artist's pain.
Digipack research
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against mental illness and improve symptoms.
Media A2 Evaluation Planning/Draft - Alfie
The document discusses the student's media product project, which included a music video as the main product and a digipak as the ancillary product. For the music video, the student researched conventions of rap and indie music video genres. The video uses a hybrid approach, incorporating conventions from both genres such as close-up camera shots and casual clothing. For the digipak, the student researched indie rock designs and took influence from Twenty One Pilots, using bold black, white, and gray colors and artwork to communicate the album's theme of mental health and depression. The student aims to create a consistent brand identity across products but worries the somber color scheme may not appeal to a wide audience.
Media evaluation - Tanya
The document discusses conventions in music videos and how the media production challenges some conventions while conforming to others. It aims to create a cohesive brand identity across the main video and ancillary materials like the album cover and poster. Audience feedback helped ensure the video appealed to the target demographic despite breaking some alternative genre conventions. Various technologies were used effectively at different stages of planning, production, and evaluation, with YouTube, editing software, and mobile devices proving particularly useful.
Ancillary task – Audience survey Blanc
This document summarizes the results of an audience survey conducted to help decide the final design elements for a digipak. The survey asked audience members whether they preferred a pink/white or black/grey color scheme, and they voted for the black/grey scheme. This color scheme was then used for the digipak design and poster. The survey also helped determine the album name, which was changed from "Blood on Me" to "The Explanation" based on audience feedback that the new name was bolder and better fit the targeted genre.
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Digipak Draft
- 1. Thiswill be the frontof the CD, a brightscene whichourvideowill replicate.Itinvolvesapathway whichisa metaphorforthe journey our character will take inthe music video. Front of album:Featuresapicture of the mainactress inour musicvideo. Effectmakingherrelatable toother teenagers,andalsogivesheran innocentlook.
- 2. Back of CD: Same picture as the frontof the CD, more zoomedin. Againbrightcolourswhichwill be usedinour video.Autumntime may be difficulttoreplicate inourvideo by the time we film. Back of album:Ideasinclude agirl’s bedroom, the songswill be written on here.We may go forthe bedroombecause itissimple and relatable.