The Fourth Annual South East Asian International Seminar (ASAIS) 2015 is the annual scientific forum, held by State Polytechnic of Jakarta. The purpose of this scientific forum are providing and disseminating the research result. It is the most valuable and prestigious moment for sharing, discussing and exchanging information among academicians, researchers, practitioners, local district government, industries and stakeholders. We wish this prestigious moment could become as one media to keep the sustainability, for scientific and technology development for industries and society and finally the result of research could be applied and bring the solution for increasing the society and national welfare.

1. Developing Culture and
Innovation Based on
Technopreneurship
Ismail Fahmi, PhD.
Founder of Awesometrics, PureNgage,
And Media Kernels Indonesia
Ismail.fahmi@gmail.com
Polytechnic State of Jakarta
Depok, November 12th 2015

2. About Me
Ismail Fahmi, PhD.
2004 – 2009 S3, Information Science, University of Groningen,
The Netherlands
2003 – 2004 S2, Information Science, University of Groningen,
The Netherlands
1992 – 1997 S1, Electrical Engineering, ITB
2009 – Now Engineer at Weborama, Big data based company,
Amsterdam
2012 – Now Co-Founder at Awesometrics, Media Monitoring &
Analytics Company
2013 – Now Co-Founder at PureNgage, Research and Strategy
Company
2014 – Now Founder at PT. Media Kernels Indonesia, a Natural
Language Processing- based Company
2015 – Now Consultant at The National Library of Indonesia,
initiator of The Indonesia OneSearch portal
Patent Adaptive Sentiment Analysis Method, 2013

3. The Question
3
How to develop culture
and innovation based
on technopreneurship?

4. 4

5. 5
3

6. Story #1
6
It is not about “how”,
it is about “why”

7. Mission
7
About “why” it is
important for you, for
the society, for the
world…

8. When I was a PhD student…
8
University of Groningen, NL
It toke 1 year for me
to love Linguistics

9. 9
Departed from Electrical Engineering
subject, then I must learn:

10. Met Google and Yahoo Researchers
10
In a conference, they show the
importance of Computational
Linguistics behind their engines…

11. Found My Mission
11
Harnessing Natural Language
Processing technologies for
Bahasa Indonesia

12. 12
A research company: focus on core
module and products based on Natural
Language Processing technology
• Terminologi extraction
• Named entity extraction: person, organization, location, event,
time
• Quote extraction
• Cooccurrence analysis
• Relationship extraction: S-P-O (subject-predicate-object)
relations, entity relations.
• Clustering, topic mapping
• Citation Index
• Sentiment Analysis
• Social Network Analysis
Company #1

13. Company #2
13
Company #2

14. 14
Company #3

15. 15
Mission
Is believing that what
students/researchers
are doing
is very important

16. Story #2
16
I am not Superman!

17. 17
Research, programming, business
model, marketing, etc…
Starting a company…

18. 18
I am just a Nerd…
But,

19. A Justice League
19
Marketing & Branding
(Psychology)
Research & Development
(Information Science)
Business Development
(Economy)
Big Data & Infrastructure
(Computer Science)

20. 20
Mix the Team

21. Story #3
21
An innovation will
lead to another
innovation

22. New People, New Challenges,
New Innovations
22
+
Public Relation
Intelligent
Tax Office
Justice
New
Innovations

23. Summary
• The very first question to ask for every student,
researcher, and technopreneur before they start
a project:
– WHY it is important.
• This will lead to: cares, believes, loves, and
motivation.
• A monolithic team is not natural. Mix them.
• To innovate:
– Step up to a new level
– Meet new playing grounds, new challenges
23

24. Thank you
24
Ismail Fahmi, PhD.
Founder of Awesometrics, PureNgage,
And Media Kernels Indonesia
HP: 0812 8908 3894
Email: Ismail.fahmi@gmail.com