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Developing A Comprehensive Online Communications Strategy

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michael_may

communications, marketing, social media, municipal, city, Kitchener, Waterloo, Guelph, Cambridge, government, online

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Considering All The Angles: Developing A Comprehensive Online Communications Strategy
Presentation Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Where did I/we start from? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why did we bother? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Changing Times ,[object Object],[object Object],[object Object],[object Object],[object Object]
How did we build our strategy? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How did we build our strategy? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
is a conversation supported by online tools Social Media
What tools are we using (and for what)? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How do we minimize risks? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How do we minimize risks? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Top 7 Lessons Learned ,[object Object],[object Object],[object Object],[object Object]
Top 7 Lessons Learned ,[object Object],[object Object],[object Object],[object Object]
Questions???

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Developing A Comprehensive Online Communications Strategy

Editor's Notes

  1. Everyone wants to do it. but no nobody knows how. There are no experts. Just people who have tried. You learn as you go.