The document discusses rhetorical figures that can be used in poster design such as metonymy, synecdoche, metaphor, hyperbole, personification, oxymoron, and antiphrasis. It provides examples of each figure. The document then lists qualities that make a good poster, such as being impressive, simple, clearly communicating its message, engaging, beautiful, and memorable. Finally, it provides tips for designing posters, such as using bold colors and shapes, sequencing images, comparing ideas, incorporating humor, and playing with typography. Students are assigned to create rough sketches using at least one rhetorical figure and to further develop one or two ideas.