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THE  CROWD  ECONOMY  IS  
DOUBLING  EVERY  18  MONTHS.    
SOURCE:  CSW2/WIKIBRANDS  
IMPORTANCE	
  
INSPIRATION	
  
“THERE  ARE  MORE  SMART  PEOPLE  
OUTSIDE  YOUR  COMPANY,  THAN  WITHIN  
IT.  IT’S  THE  LAW  OF  NUMBERS.  BE  
ADAPTIVE.”  
REID  HOFFMAN,  LINKEDIN  FOUNDER
ENVIRONMENT/CONTEXT	
  
“THERE ARE VERY FEW PEOPLE
INSIDE COMPANIES WHO KNOW
HOW CROWD COLLABORATIONS
WORK – 95% AGREE.”    
SOURCE:  CSW2/WIKIBRANDS  
OBJECTIVES	
  
ü  OVERVIEW  the  14  segments,  sub-­‐segments,  
growth  rates  and  dynamics  of  the  crowd,  sharing  
and  on-­‐demand  economy  
ü  SHARE  the  latest  survey  insights  and  research      
on  the  best  pracVces  for  companies  to  tap  into  the  
crowd  economy  
ü  DEMONSTRATE  how  orgnaizaVons  of  every  
size  are  disrupVng  their  industries  and  how  to  
launch,  pivot  and  opVmize  your  offerings.  
KEY	
  AUDIENCES	
  
•  C-­‐Suite,  Execu8ve  Boards  and  Strategists  
•  Partnership  and  Incubator  Groups  
•  “New  Economy”  Events  &  Associa8ons  
•  Venture/Angels,  Consultants  and  Agencies  
•  Planners,  Researchers  and  Business  Analysts    
SEVEN	
  LEAD	
  COMPONENTS	
  
q  What  is  the  Crowd  Economy?  
q  The  Key  Dynamics  That  Drive  the  Crowd  
Economy  
q  The  14  Segments  of  the  Crowd  Economy  
q  Key  Crowd  Pla[orms  and  Pla[orm  Drivers  
q  Leading  Opinions  and  Behaviours  of  ParVcipants  
q  Top  Crowd  Corporate  Incumbents,  Enablers  and  
Disrupters  
q  The  Future  Crowd  Economy  Landscape  
FRAMEWORK	
  
FRAMEWORK	
  
ANALYSIS	
  
OUR	
  CREDIBILITY	
  
•  Keynoted,  curated  and  hosted  the  only  global  
conferences  dedicated  to  the  crowd  economy  
•  Conduct  annual  research  study  and  posi8on  paper  
from  key  crowd  industry  insiders    
•  Network  of  500+  leading  crowd  economy  
thoughtleaders  and  par8cipants  
•  First  comprehensive  breakdown  and  taxonomy  of  the  
crowd  economy    segments  
PERFORMANCE	
  
PRECOG  &  CSW2’s  SEAN  MOFFITT’S  presenta8ons  
and  workshops  deliver:    
•  Customiza8on  for  Each  Audience  
•  Credibility  &  Professional  Approach  
•  Energy,  Provoca8on  &  Empathe8c  Delivery  
•  Prac8cal  &  Valuable  Tools  and  Content  
•  Fresh  &  Up-­‐to-­‐Date  Insights  
LET’S	
  CONNECT	
  
WE  ACCELERATE  YOUR  DIGITAL  MATURITY  
www.precog.digital  
sean@precog.digtal  
sean@wiki-­‐brands.com  
For  all  presentaVon  and  workshop  enquiries,  please  contact:  
  
Brandie  McCallum  at  (914)  621-­‐6854      brandie@precog.digital    

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Defining the Crowd Economy - Overviewing the Top 14 Segments of Crowd, Sharing and On-Demand Economies

  • 1.
  • 2. THE  CROWD  ECONOMY  IS   DOUBLING  EVERY  18  MONTHS.     SOURCE:  CSW2/WIKIBRANDS   IMPORTANCE  
  • 3. INSPIRATION   “THERE  ARE  MORE  SMART  PEOPLE   OUTSIDE  YOUR  COMPANY,  THAN  WITHIN   IT.  IT’S  THE  LAW  OF  NUMBERS.  BE   ADAPTIVE.”   REID  HOFFMAN,  LINKEDIN  FOUNDER
  • 4. ENVIRONMENT/CONTEXT   “THERE ARE VERY FEW PEOPLE INSIDE COMPANIES WHO KNOW HOW CROWD COLLABORATIONS WORK – 95% AGREE.”     SOURCE:  CSW2/WIKIBRANDS  
  • 5. OBJECTIVES   ü  OVERVIEW  the  14  segments,  sub-­‐segments,   growth  rates  and  dynamics  of  the  crowd,  sharing   and  on-­‐demand  economy   ü  SHARE  the  latest  survey  insights  and  research       on  the  best  pracVces  for  companies  to  tap  into  the   crowd  economy   ü  DEMONSTRATE  how  orgnaizaVons  of  every   size  are  disrupVng  their  industries  and  how  to   launch,  pivot  and  opVmize  your  offerings.  
  • 6. KEY  AUDIENCES   •  C-­‐Suite,  Execu8ve  Boards  and  Strategists   •  Partnership  and  Incubator  Groups   •  “New  Economy”  Events  &  Associa8ons   •  Venture/Angels,  Consultants  and  Agencies   •  Planners,  Researchers  and  Business  Analysts    
  • 7. SEVEN  LEAD  COMPONENTS   q  What  is  the  Crowd  Economy?   q  The  Key  Dynamics  That  Drive  the  Crowd   Economy   q  The  14  Segments  of  the  Crowd  Economy   q  Key  Crowd  Pla[orms  and  Pla[orm  Drivers   q  Leading  Opinions  and  Behaviours  of  ParVcipants   q  Top  Crowd  Corporate  Incumbents,  Enablers  and   Disrupters   q  The  Future  Crowd  Economy  Landscape  
  • 11. OUR  CREDIBILITY   •  Keynoted,  curated  and  hosted  the  only  global   conferences  dedicated  to  the  crowd  economy   •  Conduct  annual  research  study  and  posi8on  paper   from  key  crowd  industry  insiders     •  Network  of  500+  leading  crowd  economy   thoughtleaders  and  par8cipants   •  First  comprehensive  breakdown  and  taxonomy  of  the   crowd  economy    segments  
  • 12. PERFORMANCE   PRECOG  &  CSW2’s  SEAN  MOFFITT’S  presenta8ons   and  workshops  deliver:     •  Customiza8on  for  Each  Audience   •  Credibility  &  Professional  Approach   •  Energy,  Provoca8on  &  Empathe8c  Delivery   •  Prac8cal  &  Valuable  Tools  and  Content   •  Fresh  &  Up-­‐to-­‐Date  Insights  
  • 13. LET’S  CONNECT   WE  ACCELERATE  YOUR  DIGITAL  MATURITY   www.precog.digital   sean@precog.digtal   sean@wiki-­‐brands.com   For  all  presentaVon  and  workshop  enquiries,  please  contact:     Brandie  McCallum  at  (914)  621-­‐6854      brandie@precog.digital