This document provides an introduction to Bora Özkent, the instructor for the New Venture Development course, and an overview of the course plan. Bora Özkent has experience as an auditor, consultant, and entrepreneur in Turkey. The course will focus on innovative entrepreneurship and developing new business models using the Lean Startup methodology. Students will work in teams to design an innovative business model, test solutions with customers, and develop a business plan to present at the end of the course. The goal is for students to gain entrepreneurial skills and capabilities, even if they may not start a business immediately.

1. Bora Özkent
NEW VENTURE
DEVELOPMENT DAY-1

2. COURSE INTRODUCTION
Instructor and Training
New Venture Development, Bora Özkent
2014
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3. Bora Özkent
• 1968 Ankara
• Education
– 1991 METU, Management
– 1997 KU, Executive MBA
• Professional
– Arthur Andersen Audit: 1991-1992
– Arthur Andersen Business Consulting: 1992-1998
– ATK Tekstil-Director of Strategic Planning: 1998-2000
– BTK Tekstil-Owner: 2000-2002
– Long Vacation: 2002-2003
– Fed Training-CEO, Partner and Chief Trainer: 2003-2008
– Özkent & Taysever-Owner: 2008-Today
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4. Bora Özkent
• Özkent & Taysever (www.ozkentvetaysever.com)
– Innovation
– Customer Experience Management - Partnership with
Strativity
– Entrepreneurship – Partnership with Startup Company
– General Management Training Programs
• I am an Active Blogger
– www.boraozkent.com (Innovation, customer experience,
management and whatever I like)
– www.girisimcilerokulu.com (Entrepreneurship)
• In Social Media
– Twitter: boraozkent and girisimciokulu
– Facebook: ozkentvetaysever and girisimcilerokulu
– Linkedin: bora özkent
– about.me/boraozkent
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5. My Books
E-book /Mobidik
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6. My Books

8. WEB: girisimcilerokulu.com
FACEBOOK: facebook.com/girisimcilerokulu
TWITTER: twitter@girisimciokulu
boraozkent.com

9. “I Entrepreneur”
• College
– Trading Levis Jeans from black market to the campus
– Free-lance tourist guiding – not totally legal!
• Intrapreneurship
– Arthur Andersen Business Consulting:
• Participated in building Turkey’s largest consulting company
• Established the retail consulting practice from scratch
– ATK Tekstil:
• Assisted to a financially distressed company during the
turnaround
• Participated in establishing GAAT International, a totally fresh
idea in B2B
– Fed Training:
• Co-Established the innovation practice with Professor Arman
Kırım
• Turned around the firm from 500 K to 3 M (Dollars)
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10. “I Entrepreneur”
• First Real Entrepreneurial Attempt
– Innovative retail idea
– Total execution disaster
– Went bankrupt
• Özkent & Taysever
– 1 M US Dollars average revenue
– Profitable, traditional business model with extremely low
cost structure
– Life style entrepreneurship – care more for vacations
– No growth intention
• New Venture Ideas for 2015-2016
– Turning blogging into a business
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11. Who Wants to be an Entrepreneur
• Entrepreneurial
experience?
• Entrepreneurial
intention?
• Biggest expectancy
from the course? (If
any)
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12. Course Plan
• Confession: I am still a rookie
college instructor (Fifth run)
• This a rookie’s plan, so yes it may
change
• But something are for sure
– Our text book – and we will use it a
lot (Running Lean / Ash Maurya)
– You are going to design an
innovative business model and
prepare a business plan
– You are going to do a lot of field
work and go to the streets
– And the quality of the final business
plan is the single most important
determinant of your course grade
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13. Course Plan
• My aim is to make you entrepreneurs (or intrapreneurs)
• We will focus on innovative entrepreneurship ideas -
startups
• I will try to provide with simple tools, methodologies
(what really works)
• The base methodology we will follow is Lean Startup
• I have special interest in:
– Creativity and Innovation
– Lean Startup Methodology
• I highly appreciate in class participation and thorough
preparation
• I also appreciate following my blogs/social media
accounts and of course reading my books
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14. Course Plan
1-2-3
Lessons…
3-4-5-6 7-8-9-10 11-12
Problem
Definition
Results
Solution
Testing
Results
Business Plan
and
Presentation
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15. Grading
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Activity Part of total grade
Take-home assignments like case analysis and
reading (Will be measured through observation and
quizzes)
%20
Contribution to team work (Will be surveyed) %20
Class attendance and participation, individual
(qualitative)
%20
Business plan and DDay presentation %40

16. My Role
• Can entrepreneurship be taught? No I don’t think so.
• But there are some frameworks, tools, methodologies, and
entrepreneurial attitudes and behaviors that can be learned and
practiced. And if applied, they can significantly increase your
entrepreneurial capabilities.
• I also believe that as you learn more about entrepreneurship, you
will be more inclined to be an entrepeneur. (Or you might decide
whether entrepreneurship is good for you.)
• I see my job only as an enabler, helping out to get the genie of
entrepreneurship out of the bottle.
• And I can share few tricks and introduce to you some people who
know even better tricks.
• The rest is your job.
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17. To communicate
• bozkent@ku.edu.tr
• Personal Assistan: ozlem@ozkentvetaysever.com
• And in case of emergency: 532 544 12 37
• I will stay around after classes for questions and inquires
• We will also have some intervals for health-check of the
progress
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18. Important Note
We are looking for innovative
ideas and innovative business
models in this course.
However, it does’nt mean that
all new ventures should be
innovative in real life.
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19. WHY INNOVATIVE
ENTREPRENEURSHIP?
Why
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20. Innovation is bringing
new, better (10x) and
profitable solutions to
unsolved customer
problems/needs.
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21. Possible…
Demanded…
Destructive…

23. Yalın Girişimcilik ile Kurumsal İnovasyon Her
Hakkı Saklıdır, Özkent ve Taysever
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24. Yalın Girişimcilik ile Kurumsal İnovasyon Her
Hakkı Saklıdır, Özkent ve Taysever
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26. Yalın Girişimcilik ile Kurumsal İnovasyon Her
Hakkı Saklıdır, Özkent ve Taysever
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Yazılım dünyayı yiyor.

31. 1.85 Dolar
240.000 Dolar
11 Dolar
2.900.000 Dolar

32. 26 Milyar Dolar
62 Milyar Dolar

33. The Internet of Things is a Hot and Beautiful Mess
Until It Becomes the Internet of Everything
www.theconnectivist.com
By 2020, the number of devices connected to the Internet
is expected to exceed 40 billion.

34. Yalın Girişimcilik ile Kurumsal İnovasyon Her
Hakkı Saklıdır, Özkent ve Taysever
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41. Yalın Girişimcilik ile Kurumsal İnovasyon Her
Hakkı Saklıdır, Özkent ve Taysever
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42. Possible…
Demanded…
Destructive…

47. Possible…
Demanded…
Destructive…

48. Yaşam Süreleri Kısalıyor
Yalın Girişimcilik ile Kurumsal İnovasyon Her
Hakkı Saklıdır, Özkent ve Taysever
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49. 49

50. 50
Business Model Destruction

54. Homework for Tomorrow
• Read Running Lean
– Part-1 Roadmap (Pages 3-19)
• Form and Name Your Team (four to five members)
• Find Initial Business Idea (If You Don’t Already Have One) and
prepare a short presentation (3 Slides)
– What customer problem are you trying to solve
– What is your solution idea
– Team members (with photos) and team name
• Send your presentation to me for my preview until tomorrow morning
10 am.
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55. Homework for Tomorrow
• Read Running Lean
– Part-1 Roadmap (Pages 3-19)
– Part-2 Create Your Lean Canvas (Pages 23-45)
• Watch Video: Running Lean / Ash Maurya
https://www.youtube.com/watch?v=7o8uYdUaFR4
• Form and Name Your Team (maximum of five members)
• Find Initial Business Idea (If You Don’t Already Have One) and
prepare a short presentation (3 Slides)
– What problem are you trying to solve
– Who is your early adaptor customer to be (define in detail)
– What is your solution idea and why is it 10 times better than current solutions
• Send your presentation to me latest 5 this Wednesday of my for
preview
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56. About the Idea
• Determine a customer group and their unsolved
problem.
• İmagine a possible solution.
• Make sure that you can reach to customers for
interviews.
• Make sure that you can develop a prototype with your
skill sets or networks.
• Make sure that the idea matters for you, you feel
somewhat passionate for solving the problem.
• Prefer digital ideas over physical ideas.
• Prefer service ideas over product ideas.
• Having at least some technical skills within the group
helps a lot.
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57. About the Team
• Determine a customer group and their unsolved
problem.
• İmagine a possible solution.
• Make sure that you can reach to customers for
interviews.
• Make sure that you can develop a prototype with your
skill sets or networks.
• Make sure that the idea matters for you, you feel
somewhat passionate for solving the problem.
• Prefer digital ideas over physical ideas.
• Prefer service ideas over product ideas.
• Having at least some technical skills within the group
helps a lot.
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58. About the Team
• Chose people you can be friends with.
• Consider logistics (meetings, calendars, locations)
• Find a funny team name
• Be prepared for hard work
• Start…
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