This document provides guidance on developing a strategic plan for a Devotee Care Course. It outlines key elements to include: a vision and mission statement of 25 words or less, annual goals defined within 20 minutes, key result areas identified within 20 minutes by considering 12 areas of care and recipients and phasing them over 3 years. It also includes allocating 25 minutes each for a SWOT analysis considering internal and external factors, defining the team of devotees needed within 15 minutes, and establishing weekly/monthly/quarterly reporting formats within 15 minutes to measure progress and ensure accountability. The overall aim is to provide clarity, focus, and engagement to achieve intended results.

1. Strategic Plan
Devotee Care Course

2. Key Takeaways from this session >>
• Features of Strategic Planning
• Write a concise, properly formatted ‘Vision & Mission statement’
• Identify, justify and prioritize ‘key result areas’
• Define and write Annual Goals
• Identify likely Challenges and Contingency Plan
• Formulate systems to evaluate progress and make adjustments, with
reference to appropriate success criteria and data gathering.

3. It is time to get in to Action >>
CLARITY FOCUS ENGAGE
ACCOUNTABLE
RESULTS

4. Vision & Mission Statement + Values < 25 minutes >
• The Vision statement describes the long
term objective of this department for your
yatra / project / temple. < WHAT? >
• A Mission statement is like a road map of
how to achieve the goals set in your vision
statement. It defines the purpose of the
organization. < HOW? >
• Values >> In the process of achieving your
vision and mission what are the key values
you will be guided by.

5. GOALS for the year < 20 minutes >
• What is it that we will achieve in year one?
• Should we be having a perspective of
where we want to be in three years?

6. Key Result Areas < 20 minutes >
• Identify the result areas considering the 12
areas of care and the 12 types of recipients
• Identify where and how you want to focus
and in what timeframe
• What is feasible and how we could actually
bring in the right impact and experience?
• Phase 1 >> What are we taking up?
Timeframe?
• Phase 2 >> What are we taking up?
Timeframe?
• Phase 3 >> What are we taking up?
Timeframe?

7. SWOT Analysis < 25 minutes >
• ‘External may indicate external to
your project (consider factors
outside ISKCON too, if needed)
• ‘Opportunities’ and ‘Threats’ may
also mean considering the future.
• Please consider all we have studied
to help identify these 4 aspects of
your selected project /
communities.
• For example, do look at the ‘12
areas’ and ’12 recipients’ of care.
• Also consider the ‘21 reasons’

8. The Team of Devotees for this Service < 15 minutes >
• Which services will we initiate?
• How many devotees would be
needed?
• What would be their job
description?
• How will they receive the
necessary training?
• How will the team grow?
• SOP’s?
• Weekly Reporting Format?

9. Weekly / Monthly / Quarterly reporting format < 15 minutes >
• Key measurements that you wish
to report
• The idea is to exhibit accountability
and encourage other yatras to
learn from each other

10. Strategic Plan
Thank You !!