5. Hence, more attention
towards how we derive
insights from Data is
necessary
▫ Facts and data are stubborn
entities, dig deeper
6. Metrics need to be given
appropriate weightage too
▫ Over/Under valuing a metric should be
backed by strong logic
7. 2.
Crystal clarity about the
hypotheses, supporting
methodology, and critical
thinking is crucial
8. Hence, blind faith on
correlations should be avoided
• Right questions need to be formed and
answered to avoid pitfalls
9. Business professionals,
especially managers have the
onus to provide the right direction
• Processing exabytes of data takes fraction of a second,
hence to reduce errors decision making needs to be quick
and on point
10. Critical thinking skills
are now more
important than ever
▫ Knowledge on humanities, sociology, rhetoric, philosophy
always helps to have a better context regarding Big Data