q.Datum is a data exchange platform that allows data providers and consumers to share and trade various types of raw and aggregate data. It aims to standardize cross-industry data sharing to optimize data use for different applications. The platform consolidates organizational data and lets users share it within their networks. It provides a service across multiple industries like retail, finance, health, and more. Data can be shared for free with partners or sold as a revenue stream. The platform handles privacy/security, payment processing, and allows accessing data through APIs or downloads. It aims to make big data exchange and access easy.