INBOUND SALES IS HARD: 4 BARRIERS TO SUCCESS AND HOW TO OVERCOME THEM [INBOUND 2014]

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The document discusses 4 barriers to success in inbound sales and how to overcome them. It addresses challenges such as sales teams not following up on leads in a timely manner, having marketing and sales functions that act as enemies rather than friends, and sales teams that prefer making outbound calls to customers rather than inbound calls to leads provided by marketing. The document aims to provide insights into improving the inbound sales process.

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Inbound Sales is Hard
4 Barriers to Success and How to Overcome Them
Jackie Danielson, Product Marketing Manager
Lindsay Richardson, Sales Development Lead

#INBOUND14
“Wait...we got a lead this week?”
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#INBOUND14
“Um, did anyone call this guy?”
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#INBOUND14
Six hours to contact a lead? Totally normal.
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#INBOUND14
Marketing & Sales: Friends or Enemies?
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Disrupt or Decay: 5 Natural Forces Shaping Your Brand We all see the changes. Internal and external forces pushing and pulling on brands. We see the disintegration of the old ways of doing business – but also the emergence of new ways that encourage collaboration, transparency and deeper connections. As market forces and societal trends shape brands, business leaders have a tremendous opportunity to harness these trends rather than just respond to them. In this free webinar, Brand Strategist and author Justin Foster will provide his insights on 5 emerging business trends that are shaping the future of your brand – including your personal brand – and the 5 competencies necessary to harness these trends. Relevant to senior executives, marketing teams and entrepreneurs, Justin will share his thoughts on: - The convergence of leadership, culture and innovation - How Social Business impacts every area of business - The rise of “Rebellious Traditionalists” - The 5 competencies required for modern branding - How to leverage your personal brand to elevate your company brand Justin’s thought-provoking presentation is a conversation catalyst for you and your team – and a great way to kick off Q2!

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