2. Introducing GableWalk
• GableWalk is...
• Virtual Tours Reinvented
• What are the website needs?
• Identify GableWalk Customers
• What do they need access to?
• Do they have customers?
• What is there view?
3. GableWalk is Brand New
• New Company - Fresh Ideas
• Website Dependent
• a lot to be considered
• Where are we?
• url’s purchased
• preliminary methods established
• initial customers have been targeted
• experiences outline
• client
• viewers
4. What will be different?
• FACT: Virtual Tours aren’t new
• What will be different
• Service Based
• Range of Options
• do it yourself - contracted service
• Traditional Web Needs
• Desktop/Laptop
• Mobile Needs & Importance
• Smart Phones
• Tablets
5. WHY Mobile?
• Usage
• Smart phones @ 44% penetration
(Q1 2012)
• Data Traffic
• UP over 400% in 3 years
• Future
• It’s only going up
• Google Glasses
• Clothing
• Even Implants
• Mobile - Outboard Brian
7. IMAPCT
• NO APP
• Available on all devices
• Built in HTML 5
• Mobile Friendly
• Sign Up
• View NOW & LATER
• Save to view on larger screen
• Return to App Button
8. Optimized for All Devices?
• You can’t predict how
people will access you.
• First impressions?
• Retention
• Increased Traffic
• Only Some GET IT!
• Good Examples
• Bad Examples
9. Bad Mobile Site 1
• 1995 (Looks Like)
• Boring
• Hard to Navigate
• Hard to Understand
10. Bad Mobile Site 2
• Mobile Phone company with
NO Mobile Site
• Looks OK till you find out it’s
not optimized for mobile
• We all know how hard sites
made for computers are to
navigate on a mobile devices
• Need I say more?
11. Site Awesomeness 1
• Big Buttons
• Easy to use
• Pages are simple
• Good Flow
• Full of Useful Information
12. Site Awesomeness 2
• Feature Rich like the full site
• Large Buttons
• Simple
• Full of Useful Information
• Uses the Keyboard well
13. • Is GableWalk headed in the right direction?
• What ideas or input do you have?
14. References
Anderson, Eric. " The 5 worst mobile websites - iMediaConnection.com." iMedia Connection:
Interactive Marketing News, Features, Podcasts and Video - iMediaConnection.com. N.p., 19 Mar. 2012. Web. 7
June 2013. <http://www.imediaconnection.com/content/31232.asp>.
"Global total traffic in mobile networks, 2007-2012 | Flickr - Photo Sharing!." Welcome to Flickr - Photo Sharing. N.p., n.d.
Web. 7 June 2013. <http://www.flickr.com/photos/ericsson_images/8201799851/in/set-72157632057816280>.
"Mobile Web Design | Best Mobile Websites | Mobile Website Gallery." Mobile Web Design | Best Mobile Websites |
Mobile Website Gallery. N.p., n.d. Web. 7 June 2013. <http://www.mobileawesomeness.com/>.
"Statistics prove it: mobile device usage is growing rapidly - Small Surfaces." Small Surface
s - Amazing Mobile UI Design & Resources. N.p., n.d. Web. 7 June 2013. <http://smallsurfaces.com/statistics-
prove-it-mobile-device-usage-is-growing-rapidly/>.
Wood, Colin. "Mobile Phones: Looking Back 40 Years and Into the Future." Go
vernment Technology: State & Local Government News Articles. GovTech.com, 24 Apr. 2013. Web. 7 June 2013.
<http://www.govtech.com/e-government/Mobile-Phones-Looking-Back-40-Years.html>.
Editor's Notes
Title Slide IMAGINE Seeing you next vacation rental in a full panorama view Touring real estate without ever setting foot in the property Making sure your next hotel room is perfect Introducing… (NEXT SLIDE)
… GABLE WALK Introduction of the Client – GableWalk GableWalk is… Virtual Tours Re-Invented What are the website needs? Who are GableWalks Paying Customers? What do they need access to? How will they access the website? Do they have customers? What does their view need to look like? How will they access the website?
This is a new company with a lot of website needs to be considered. In other words we are starting from scratch The idea exists The .com’s are bought The method has been established The client’s customers have been determined The experience has been thought through both client and viewer
What is GableWalk? Why is it different? What are the traditional web needs? What are the mobile needs? Specific devices? How important is the mobile need on these devices device?
Mobile/Tablet Usage Growth Estimated Future
Why Mobile/Tablet Usage is going impact web design How, When, Where… do people view
Mobile Impact How do we make the website/information available on all devices From Desktop/Laptop – Tablets/Smartphones
Why websites need to work on all devices Websites that don’t work well on mobile devices Websites with all devices in mind
What is your input Are we headed in the right direction Absolutely
