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Peter Wilson
The University of Chicago
Deputy Dean of Admissions and Chief of Staff
peterwilson@uchicago.edu
October XX, 2018
REINVENTING ALUMNI ENGAGEMENT IN
ADMISSIONS
 Risk and Liability
 Quality Assurance
 Access Issues
 No one gets in
 Time commitment from staff and alumni
CHALLENGE
 Empower announcement
 Making big changes
 Financial aid
 Prepare for new review process
 Alumni interviews cancelled
OPPORTUNITY
SOLUTION
 Optional video interview
 Reallocating alumni support
 Alumni mentoring
 Off campus recruitment
 Employment opportunities
 Alumni task force
 Wisr
WISR
 Controlled and gated digital community
 Can connect cohorts directly to correct and
relevant resources, including people
 Chat messaging and discussions
 Easy data share with Slate
KEEPING ALUMNI ENGAGED
 Mimosas and Mentoring
 Training Videos and Webinars
 Newsletter
ANTICIPATING SPEEDBUMPS
 Will experience attrition in alumni volunteers
 1500 active volunteers
Provide other opportunities
College’s Wisr
 Get buy in from alumni in field
 Flew in task force
 Dinner and working group
 Discussion and demo of tech
 See as an opportunity to recruit fresh faces excited about impact and access
QUESTIONS
Peter Wilson
The University of Chicago
Deputy Dean of Admissions and Chief of Staff
peterwilson@uchicago.edu

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Dallas Enrollment Leadership Summit [Presentation] - Peter Wilson: Reinventing Alumni Engagement in Admissions_October 2018

  • 1. Peter Wilson The University of Chicago Deputy Dean of Admissions and Chief of Staff peterwilson@uchicago.edu October XX, 2018 REINVENTING ALUMNI ENGAGEMENT IN ADMISSIONS
  • 2.  Risk and Liability  Quality Assurance  Access Issues  No one gets in  Time commitment from staff and alumni CHALLENGE
  • 3.  Empower announcement  Making big changes  Financial aid  Prepare for new review process  Alumni interviews cancelled OPPORTUNITY
  • 4. SOLUTION  Optional video interview  Reallocating alumni support  Alumni mentoring  Off campus recruitment  Employment opportunities  Alumni task force  Wisr
  • 5. WISR  Controlled and gated digital community  Can connect cohorts directly to correct and relevant resources, including people  Chat messaging and discussions  Easy data share with Slate
  • 6. KEEPING ALUMNI ENGAGED  Mimosas and Mentoring  Training Videos and Webinars  Newsletter
  • 7. ANTICIPATING SPEEDBUMPS  Will experience attrition in alumni volunteers  1500 active volunteers Provide other opportunities College’s Wisr  Get buy in from alumni in field  Flew in task force  Dinner and working group  Discussion and demo of tech  See as an opportunity to recruit fresh faces excited about impact and access
  • 8. QUESTIONS Peter Wilson The University of Chicago Deputy Dean of Admissions and Chief of Staff peterwilson@uchicago.edu

Editor's Notes

  1. They can… Assist at college fairs or presentations Interview prospective students Encourage friends, family, and their own children to consider the school Assist with fundraising goals for enrollment initiatives Foreshadow and provide post-enrollment employment opportunities to students Better outcomes = better enrollment!
  2. Clear legacy definition and communication of impact Parents, step-parents, grandparents, and step-grandparents who attended the College or graduate programs “Legacy status, like any unique factor in a strong application, can sometimes add an extra boost if a student is highly qualified but “on the fence” for admission” Specialized communications to recruit and yield children of alumni Letters and FAQ for alumni parents of a legacy applicant Special yield letter emphasizing affinity for admitted legacy applicant parents Dedicated office legacy liaison Previous: Guaranteed interview for legacy applicants (discontinued for 2018-19)
  3. Reallocating Alumni Support Reallocating alumni support Alumni mentoring Off campus recruitment Employment opportunities Alumni Task Force Optional video interview Wisr Assisting with: College fairs Off campus presentations Being the “voice” of your institution when you can’t be there In graduate programs, pairing with recent admitted students of similar background or interest
  4. Reallocating Alumni Support Reallocating alumni support Alumni mentoring Off campus recruitment Employment opportunities Alumni Task Force Optional video interview Wisr Assisting with: College fairs Off campus presentations Being the “voice” of your institution when you can’t be there In graduate programs, pairing with recent admitted students of similar background or interest
  5. Reallocating Alumni Support Reallocating alumni support Alumni mentoring Off campus recruitment Employment opportunities Alumni Task Force Optional video interview Wisr Assisting with: College fairs Off campus presentations Being the “voice” of your institution when you can’t be there In graduate programs, pairing with recent admitted students of similar background or interest
  6. Reallocating Alumni Support Reallocating alumni support Alumni mentoring Off campus recruitment Employment opportunities Alumni Task Force Optional video interview Wisr Assisting with: College fairs Off campus presentations Being the “voice” of your institution when you can’t be there In graduate programs, pairing with recent admitted students of similar background or interest
  7. Reallocating Alumni Support Reallocating alumni support Alumni mentoring Off campus recruitment Employment opportunities Alumni Task Force Optional video interview Wisr Assisting with: College fairs Off campus presentations Being the “voice” of your institution when you can’t be there In graduate programs, pairing with recent admitted students of similar background or interest