How can you expand your business and your network by reaching out into aspect of your community? Learn the key steps you need to use those around you to help your business grow.

1. cultivating a presence in your community •using community groups and functions to reach consumers• presented by Jeni Miller, K Squared Communications, Inc.

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3. K Squared Communications www.ksqrd.com what is community? where you live what you do

4. K Squared Communications www.ksqrd.com the where (you live) chamber of commerce city employers (fire, etc.) local clubs schools churches charities

5. K Squared Communications www.ksqrd.com the what (you do) niche-related events trade shows (non-travel) demographics matter travel-related causes and issues enhancing your skills

6. K Squared Communications www.ksqrd.com why connect? see and be seen get to know your customers integrate without intrusion inexpensive and effective shakes up your day it’s the right thing to do

7. K Squared Communications www.ksqrd.com building connections first step – research second step – call/email third step – evaluate fourth step - engage fifth step - maintain/grow

8. K Squared Communications www.ksqrd.com overwhelmed? how do you know what to join? urban/suburban – too many? rural – too few?

9. K Squared Communications www.ksqrd.com success story one

10. K Squared Communications www.ksqrd.com when you get there what are you good at? what do you enjoy? how much time will you spend? do you have a budget? then get ready to have fun

11. K Squared Communications www.ksqrd.com methods and tools sponsoring discounting volunteering presenting teaching listening

12. K Squared Communications www.ksqrd.com (more) methods and tools writing chairing hosting partnering launching your thoughts?

13. K Squared Communications www.ksqrd.com success story two K Squared Communications

14. K Squared Communications www.ksqrd.com don’t be a bad neighbor avoid blatant self-promotion maintain relationships, but don’t become stagnant play nice with others listen more than you talk don’t expect a return

15. K Squared Communications www.ksqrd.com speaking of return… ROI is difficult to measure what do you hope to accomplish? revising expectations realistic timeframe: 1-2 years reevaluate your groups annually

16. K Squared Communications www.ksqrd.com what about e-community? social media enhances presence blog/tweet about your groups stay in touch in both worlds balance your communities what you say here is real

17. K Squared Communications www.ksqrd.com success story three

18. K Squared Communications www.ksqrd.com be the center connect contacts to each other good for them, good for you let them return the favor

19. K Squared Communications www.ksqrd.com quite the little joiner, aren’t we? two words: too much quality vs. quantity are you TOO visible?

20. summary locate your community do your homework - make contact decide how to best participate win over the masses gauge progress and success make it happen for others

21. K Squared Communications www.ksqrd.com questions? objections? jeni miller 847 401 0479 (c) 773 774 7847 (w) jmiller@ksqrd.com www.ksqrd.com

22. K Squared Communications www.ksqrd.com Knowledge is just a touch away… With THETRADESHOW e-Learning Center! THETRADESHOW e-Learning Center Access 60 hours of recorded sessions online at your convenience. TTS.sclivelearningcenter.com