A brief intro to discover where travellers are on the net and how to keep them informed about the travel agents activities in the new tech age. http://www.kornfeind.us
Conversational marketing! Go to dialogue!UserEngage
Here, you will learn how effectively use different types (SMS, social media, live chat performance etc.) of Conversational marketing strategy for your business. The future of Conversational marketing will involve much more listening than talking. Learn more and check what kind of strategy will work best for you!
Google+ Local & Local Business MarketingMark Jennings
There have been updates to Google+ Local how do they effect sign up. Local business marketing via Google + Local, a great way to get your business found.
Silicon Valley Executive Network CMO Futures Series - The Power of Story 10...FortuneCMO, LLC
www.SVEN.org Silicon Valley Executive Network 1st CMO Futures Series event in San Jose, CA on 10/27 with Ed Saxon, 8 time Academy Award winning producer keynoting on 'The Power of Story'.
Marketing is getting tougher day by day. Traditional Ways seem way out of context.
In this day and age of competence and choice-overload, marketers have to be innovative in their approach to acquire users.
We at Smartican have come with a new method to gain more traction. Its called the "Customer Engagement Model". Lets share and discuss possibilities in this kind of marketing model.
And thank you for looking at this presentation. :)
B2B buyers are increasingly influenced by social, mobile, and other digital channels. This presentation shows why B2B companies should adopt digital strategies in order to nurture leads along the buyer path and enable dialogue for their sales teams.
Conversational marketing! Go to dialogue!UserEngage
Here, you will learn how effectively use different types (SMS, social media, live chat performance etc.) of Conversational marketing strategy for your business. The future of Conversational marketing will involve much more listening than talking. Learn more and check what kind of strategy will work best for you!
Google+ Local & Local Business MarketingMark Jennings
There have been updates to Google+ Local how do they effect sign up. Local business marketing via Google + Local, a great way to get your business found.
Silicon Valley Executive Network CMO Futures Series - The Power of Story 10...FortuneCMO, LLC
www.SVEN.org Silicon Valley Executive Network 1st CMO Futures Series event in San Jose, CA on 10/27 with Ed Saxon, 8 time Academy Award winning producer keynoting on 'The Power of Story'.
Marketing is getting tougher day by day. Traditional Ways seem way out of context.
In this day and age of competence and choice-overload, marketers have to be innovative in their approach to acquire users.
We at Smartican have come with a new method to gain more traction. Its called the "Customer Engagement Model". Lets share and discuss possibilities in this kind of marketing model.
And thank you for looking at this presentation. :)
B2B buyers are increasingly influenced by social, mobile, and other digital channels. This presentation shows why B2B companies should adopt digital strategies in order to nurture leads along the buyer path and enable dialogue for their sales teams.
What does "omnichannel" mean, really? It turns out it often means something different to marketers than it does to their consumers. HP's Morgan Chemij explores how the brand is trying to solve for this misalignment with a true one-to-one marketing goal. But where to start? He brings us through how HP assessed best practices, reassessed its internal strengths, and developed both short and long term plans for making omnichannel relevant to consumers.
The screen on the average BlackBerry measures just 60mm across. Yet for many of today’s B2B buyers, this is the main source they have for information about the products and services they will buy in the coming year. More than this, it is also the main way that they will engage in the various communities that influence their buying decisions. It’s not surprising then that B2B marketers should be wrestling with how to make the most of mobile social media.
The phenomenal success of social networks can be transferred directly to mobile, enabling customers and prospects around the clock access to an array of social networking services.
Consumers and professionals alike can now engage with brands, collaborate in real time and stay informed from any location at any time using web-ready devices optimised for social interaction.
http://spr.ly/CustExSS Reaching and engagement consumers in retail is more difficult than ever. Do you want to break through the clutter, create loyal customers, and receive the benefits of advocacy? Discover the possibilities today!
7 Tips to Leverage the Power of SMS MarketingRohanLal7
Not all SMS marketing activities are the same. Some companies fully integrate SMS marketing into their business strategy, while others treat it as a side project. According to a survey by Scan Life, 89% of customers use mobile phones to shop. In 2015, 64% of Americans owned a smartphone. Which company do you think will be more successful in its marketing activities? If you are already proficient in SMS marketing, here are some tips on how to maximize your success.
Now hear this.
Podcasting's been around for more than ten years now, and even though that’s the equivalent of 1,000 internet years, it's showing no signs of losing popularity. In fact, the percentage of podcast listeners has doubled since 2008 and a whopping one-third of all Americans 12 years or older have listened to at least one podcast in their lifetime.
Ken Fenyo, Consumer Markets Lead, Fuel by McKinsey & Co.
Matt Nichols, General Partner, Commerce Ventures
David Anderton-Yang, Researcher, MIT Media Lab
Ashwin Ramasamy, Co-Founder and Chief Marketing Officer, PipeCandy
"Content Marketing is one of 2014's hottest marketing phrases. Learn what it is and what its role is in travel and tourism. Learn how to produce viral content that deeply engages consumers in step-by-step, from planning through execution.
Life is made up of moments. In today’s connected world, moments happen in many different places and spaces. They shape customer impressions and notions of what a brand represents. But if you think marketing is just about creating moments, you're wrong. Successful brands that manage multi-channel experiences need to meet customers in the moment and create avenues out of the moment for them to share their experience. This presentation explores how to create context, conversations, community and captivating experiences that drive customer preference and behavior.
Be sure to click on the Speaker Notes tab for more details on slide content.
Today at the Direct Marketing Association’s annual conference, DMA2014, the Global Event for Data-Driven Marketers, OgilvyOne Chairman and CEO, Brian Fetherstonhaugh, presented “eCommerce: The Crucible of Customer Engagement.”
Joined by John McDonald, former VP, Marketing, Americas, British Airways and Ryan Craver, SVP, Strategy for Hudson’s Bay Company, Brian explored a more enlightened approach to eCommerce, one that is omnichannel, relationship-focused and experiential.
The Four Proven Marketing Systems Every Contractor Must Optimize to Maximize ...Digital Downloads
It's easier than ever for consumers to quickly research and compare various contacting businesses.
You can see this is a chart from a search for “top contractors in Denver, Colorado, and I can easily, easily pull up this type of information from a huge variety of sites, and see how other people are rating certain services, right?
So you can see here “Tim’s Tree Services” 4.8, three stars out of five. That’s great. You can see how many people have reviewed it, the ratings of reviews that are out there, and the average rating of all the contractors in Colorado, on this particular site.
But this is just one of dozens and dozens of sites that I could check at any time to learn more about you and your competitors.
What does "omnichannel" mean, really? It turns out it often means something different to marketers than it does to their consumers. HP's Morgan Chemij explores how the brand is trying to solve for this misalignment with a true one-to-one marketing goal. But where to start? He brings us through how HP assessed best practices, reassessed its internal strengths, and developed both short and long term plans for making omnichannel relevant to consumers.
The screen on the average BlackBerry measures just 60mm across. Yet for many of today’s B2B buyers, this is the main source they have for information about the products and services they will buy in the coming year. More than this, it is also the main way that they will engage in the various communities that influence their buying decisions. It’s not surprising then that B2B marketers should be wrestling with how to make the most of mobile social media.
The phenomenal success of social networks can be transferred directly to mobile, enabling customers and prospects around the clock access to an array of social networking services.
Consumers and professionals alike can now engage with brands, collaborate in real time and stay informed from any location at any time using web-ready devices optimised for social interaction.
http://spr.ly/CustExSS Reaching and engagement consumers in retail is more difficult than ever. Do you want to break through the clutter, create loyal customers, and receive the benefits of advocacy? Discover the possibilities today!
7 Tips to Leverage the Power of SMS MarketingRohanLal7
Not all SMS marketing activities are the same. Some companies fully integrate SMS marketing into their business strategy, while others treat it as a side project. According to a survey by Scan Life, 89% of customers use mobile phones to shop. In 2015, 64% of Americans owned a smartphone. Which company do you think will be more successful in its marketing activities? If you are already proficient in SMS marketing, here are some tips on how to maximize your success.
Now hear this.
Podcasting's been around for more than ten years now, and even though that’s the equivalent of 1,000 internet years, it's showing no signs of losing popularity. In fact, the percentage of podcast listeners has doubled since 2008 and a whopping one-third of all Americans 12 years or older have listened to at least one podcast in their lifetime.
Ken Fenyo, Consumer Markets Lead, Fuel by McKinsey & Co.
Matt Nichols, General Partner, Commerce Ventures
David Anderton-Yang, Researcher, MIT Media Lab
Ashwin Ramasamy, Co-Founder and Chief Marketing Officer, PipeCandy
"Content Marketing is one of 2014's hottest marketing phrases. Learn what it is and what its role is in travel and tourism. Learn how to produce viral content that deeply engages consumers in step-by-step, from planning through execution.
Life is made up of moments. In today’s connected world, moments happen in many different places and spaces. They shape customer impressions and notions of what a brand represents. But if you think marketing is just about creating moments, you're wrong. Successful brands that manage multi-channel experiences need to meet customers in the moment and create avenues out of the moment for them to share their experience. This presentation explores how to create context, conversations, community and captivating experiences that drive customer preference and behavior.
Be sure to click on the Speaker Notes tab for more details on slide content.
Today at the Direct Marketing Association’s annual conference, DMA2014, the Global Event for Data-Driven Marketers, OgilvyOne Chairman and CEO, Brian Fetherstonhaugh, presented “eCommerce: The Crucible of Customer Engagement.”
Joined by John McDonald, former VP, Marketing, Americas, British Airways and Ryan Craver, SVP, Strategy for Hudson’s Bay Company, Brian explored a more enlightened approach to eCommerce, one that is omnichannel, relationship-focused and experiential.
The Four Proven Marketing Systems Every Contractor Must Optimize to Maximize ...Digital Downloads
It's easier than ever for consumers to quickly research and compare various contacting businesses.
You can see this is a chart from a search for “top contractors in Denver, Colorado, and I can easily, easily pull up this type of information from a huge variety of sites, and see how other people are rating certain services, right?
So you can see here “Tim’s Tree Services” 4.8, three stars out of five. That’s great. You can see how many people have reviewed it, the ratings of reviews that are out there, and the average rating of all the contractors in Colorado, on this particular site.
But this is just one of dozens and dozens of sites that I could check at any time to learn more about you and your competitors.
The core idea of this presentation is to highlight the change in context that brands are facing in the digital landscape and how the notion of the "new grid" marks fundamental changes to how brands should budget, behave and interact in this space.
Parts of this presentation have been shared by numerous Nokia representatives at different social media forums across the world. It originated from a great conversation between the Search & Social team at Nokia as well as Teemu Arina and Esko Kilpi from Dicole in Finland. Conversations are the new conversion.
This white paper examines the emerging field of conversational marketing, as social media becomes part of the relationship marketing conversation.
Beginning with a definition of conversational marketing, this white paper looks at how our traditional marketing approaches should be modified to include the new possibilities that social media creates for marketers. Along the way it goes into depth on the importance of viewing social media not as a channel, but as an integrated part of our marketing campaigns and on-going programs.
FellowBuddy.com is an innovative platform that brings students together to share notes, exam papers, study guides, project reports and presentation for upcoming exams.
We connect Students who have an understanding of course material with Students who need help.
Benefits:-
# Students can catch up on notes they missed because of an absence.
# Underachievers can find peer developed notes that break down lecture and study material in a way that they can understand
# Students can earn better grades, save time and study effectively
Our Vision & Mission – Simplifying Students Life
Our Belief – “The great breakthrough in your life comes when you realize it, that you can learn anything you need to learn; to accomplish any goal that you have set for yourself. This means there are no limits on what you can be, have or do.”
Like Us - https://www.facebook.com/FellowBuddycom
Full blog post at http://tinyurl.com/3yc8q5. Presented at Graphing Social Patterns, March 3, 2008 in San Diego. Theme: "Social networks will be like air".
Here are my slides for my session for the International Institute of Business Analysis (May 23, 2012). I focus on best practices of survey design, highlighting qualitative data.
How do you plan for synergy and effectiveness using the multitude of channels? This initial introduction to the subject is part of DigitasLBi's Strategy Academy.
This is a presentation I give to marketers who are using traditional methodologies to "communicate" with their core audiences. The purpose of this presentation is to educate and introduce traditional marketers and advertisers to the new consumer truths as well as educate them on the basics of interactive marketing and creative standards that fuel consumers conversations.
This is also used as a 101 to traditional agencies that are trying to build a digital culture with in their discipline sets.
How to Grow an Ad Agency: A Story of Vision, Culture, Reinventionedward boches
Talk given to Magnet, a community of the world's most successful, independent advertising and marketing agencies on how Mullen grew from a small, regional boutique to an integrated, global, progressive advertising agency. A story about vision, culture and reinvention.
This presentation covers basic concepts, various social media platforms, the exponential growth of social media, case studies on how social media has benefited businesses. Also this presentation lays our a detailed road map on how chartered accountants can use the medium for business purposes
How Chartered Accountants (and other professionals ) can use Social Media for find new business oportunties. Presentation has reference to relevant case studies
My Refresh Austin April Prezo on: What is the buzz about Social Business? Is it the same as social media and is it here to stay?
Be entertained as Elizabeth Quintanilla shares her unique approach to tech, business and social media. Learn her distinct point of view of "Social Business" and learn about a valuable concept that should be in every tech, entrepreneurs, biz leaders, analysts, and marketers toolkit. Learn why all of us now wear multiple hats such as customer support, PR, marketing, and more in this current environment of Social Media. Remember Social Business helps you work smarter not harder all the while (if well implemented) more effective.
Presented by Elizabeth Quintanilla, Chief Marketing GunslingerMy Refresh Austin April Prezo on: What is the buzz about Social Business? Is it the same as social media and is it here to stay?
Be entertained as Elizabeth Quintanilla shares her unique approach to tech, business and social media. Learn her distinct point of view of "Social Business" and learn about a valuable concept that should be in every tech, entrepreneurs, biz leaders, analysts, and marketers toolkit. Learn why all of us now wear multiple hats such as customer support, PR, marketing, and more in this current environment of Social Media. Remember Social Business helps you work smarter not harder all the while (if well implemented) more effective.
Presented by Elizabeth Quintanilla, Chief Marketing Gunslinger
Social Media as a Force Multiplier for the Travel IndustryMarc Lefton
This is a modified version of the keynote presentation I gave at the ATCA travel conference in Aruba, 4/2011. Includes more bullet points on visual slides and I removed case studies which need explanation.
PRESENTED: 11/19/09 at the Vancouver Entrepreneur Meetup
AUDIENCE: Entrepreneurs, solo practitioners, marketers for startups; who are interested but not yet heavily involved in social media
This presentation covers:
- How culture shifts are forcing a shift in the marketing practice
- How entrepreneurs must approach their markets
- Some free tools for engaging with your customers
My Marketing Is Changing workshop has been one of the most popular talks and workshops I have run over the past couple of years. It looks at changes in marketing tech and tactics and what you can do about it
Tony Koenderman's, Brainstorm 2010: You can run but you can't hide - 19 Oct 2010Mike Abel
I recently opened Tony Koenderman’s Brainstorm 2010 conference with a presentation on the current challenges facing the communications industry. It attempts, uncomfortable as it is, to address some of the real truths both clients and agencies are facing. I have had a lot of requests for this presentation so here it is. I’ve expressly made it relatively self-explanatory, but if there are gaps, apologies for not attaching my speakers notes.
- Mike Abel
Branding, Trust and the Empowered Consumer: Mumbai EditionEric Weaver
My presentation from the 2009 World Brand Congress in Mumbai. It discusses the concept and practice of branding in the context of consumer trends, social trends, and the collapse of trust in our audiences toward marketers and marketing. Peers have become the most trusted group, yet we continue to kill consumer trust through intrusion, interruption and self-interest.
Time, attention and trust have shrunk, while product choice and media noise have exploded. Social channels provide us with the ability to gain back the one thing we can change: trust. Under pressure in this global recession to drive revenue? The old tactics no longer work. You need to regain trust.
This is a larger presentation than my traditional Trust preso. It covers more ground. I encourage branding professionals, marketers and advertisers interested in growing revenue to consider your approach through the lens of trust and through channels like social marketing that build trust.
Per il 76% degli italiani il Governo deve puntare sul turismo. Osservatorio Confturismo-Istituto Piepoli: Il settore turistico si conferma essenziale per l'economia italiana, tanto che otto Italiani su dieci lo ritengono essere il nuovo "petrolio" del nostro paese. Quasi la stessa percentuale di Italiani, il 76 per cento, crede inoltre che sia importante che il Governo punti sul turismo per rilanciare l'economia.
European tourism 2016 trends and prospects q3Alex Kornfeind
International tourist arrivals to Europe grew by 3% in the first half of the year compared to the same period last year. European tourism continues its positive trend and shows exceptional resilience to geopolitical and safety and security challenges
Caorle alla ricerca di un turismo in linea con le sue origini e la sua storia. Una delle edizioni più belle. Un evento inserito nel contesto del marketing operativo previsto dalla DMO Caorle partner e sponsor del programma 2016 assieme ad Allianz e Touring Club Italiano.
http://www.scuoladelviaggio.it/summer-school-programma-it.php
Gli italiani hanno confermato le loro preferenze nazionali. Anche quest’anno infatti le mete balneari più ricercate sono state Rimini Riccione e Lido di Jesolo. Stagione più che positiva anche per le new entry Capri #Caorle e Lignano Sabbiadoro.
“Le vacanze on-line sembrano attirare i consumatori, che non vogliono però sconti su trasparenza e sicurezza”: queste le parole di Massimiliano Dona, Segretario generale dell’Unione Nazionale Consumatori, a commento dei risultati del sondaggio “Turismo: come scegli la tua vacanza on-line?” realizzato in collaborazione con Airbnb.
Maggiori informazioni su:
http://www.consumatori.it/comunicati-stampa/vacanze-on-line-piacciono-ai-consumatori-ma-niente-sconti-su-trasparenza-e-sicurezza
The report commissioned by Amadeus Future Traveller Tribes 2030: Building a More Rewarding Journey takes the traveller tribes identified in the previous report and maps their behaviours to the different stages of their journey along with appropriate merchandising options. This paper seeks to bring the traveller tribes and the travel experience together to help travel providers sell their services more effectively and meet the unique needs of the six tribes.
Follow:
http://twitter.com/amadeusnews
http://twitter.com/AmadeusITGroup
Alimentare il digitale Rapporto 2015 di UnionCamereAlex Kornfeind
Alimentare il digitale Rapporto 2015 di UnionCamere. Per il 40% delle imprese italiane, internet non serve Circa la metà delle aziende* non ritiene il digitale uno strumento effettivo di crescita e comunque utile alla propria impresa. (campione analizzato da SWG).
Leggi:
http://www.key4biz.it/ilprincipenudo-per-il-40-delle-imprese-italiane-internet-non-serve/
Sito:
http://www.unioncamere.gov.it/
Twitter:
https://twitter.com/unioncamere
"Comunicare per trasmettere valori e non solo prezzi e prodotti"
Un’agenzia di viaggi ha il grande vantaggio di avere sempre una vetrina. Su strada o digitale questo vantaggio viene però spesso sottovalutato, divulgando solo prezzi e destinazioni, senza generare alcuna emozione a potenziali nuovi clienti. Nuove forme di comunicazione facilitano l’approccio relazionale dell’agente moderno in questo ambito.
Relatore: alex @kornfeind di @strategahub
http://www.websocialtourism.it/relatori/
Contributi: Osservatorio @polimi
Web Social Tourism si è svolto martedì 4 febbraio 2014, a Napoli, presso il Centro Congressi dell’Hotel Ramada.
Google The 2014 Traveler’s road to decisionAlex Kornfeind
Google commissioned Ipsos MediaCT, an independent marketing research company, to conduct a travel tracking study to better understand the role of the internet in making travel related decisions. The current report reflects the total sixth wave of this research.
Respondents completed a 20 minute A&U survey focused on travel habits and attitudes. If qualified, respondents were routed to one of five deep dive sections: Airline, Cruise, Lodgings, Car Rental and Vacation Packages. Interviews were conducted from May 12th to June 4th, 2014, yielding a total sample of 5,000 consumers (3,500 personal and 1,500 business) who have traveled at least once for personal reasons (or a minimum of 3 times for business purposes) in the past six months.
One augment was also recruited consisting of 1,500 affluent ($250k+ household income) past 6 months personal travelers. In order to qualify, respondents had to be 21–64, live in the U.S., have no sensitive industry employment, go online at least once per month and have some involvement in their personal/business travel decisions.
@GoogleTravel @ThinkwithGoogle
15 for 15: The Most Important Stories from 2014,
The Biggest Trends to Watch in 2015
You can download the white paper for free here:
http://insight.globalwebindex.net/15-trends-for-2015
Got questions? Contact the author!
Jason Mander https://twitter.com/thejasonmander
Head Of Trends, GlobalWebIndex
jason@globalwebindex.net
Programma 2014. BTC è il marketplace internazionale dove organizzatori di eventi, meeting, congressi, convention e viaggi incentive incontrano tutte le tipologie di fornitori della filiera. BTC è anche il principale luogo di networking e aggiornamento per operatori e professionisti degli eventi. http://btc.it/
Mastercard 2014 global destination cities indexAlex Kornfeind
London tops the list as the destination of choice for international travelers for the third time in four years, according to the annual MasterCard Global Destination Cities Index.
Here the link:
http://newsroom.mastercard.com/digital-press-kits/mastercard-global-destination-cities-index-2014/
Google conducted a new study among the leisure and business traveller segment to understand how trip planning behaviour has changed over the past year. Travel videos inspire the majority of leisure and business travellers to plan their trips, reveals the Google Think Insight study. @GoogleTravel @ThinkwithGoogle
Ciak si viaggia: quando un film fa turismo.
Andrea Rocco: esperto di marketing territoriale
"Da location a destination i casi di successo" - La Rivista del turismo - 1/2006
From the website: http://www.weforum.org
The 2013 Travel & Tourism Competitiveness Index (TTCI) reveals that Switzerland, Germany and Austria lead the world in terms of travel and tourism competitiveness, with Spain, the United Kingdom, the United States, France, Canada, Sweden and Singapore completing the top 10.
Tourism competitiveness is an important economic indicator. It is a major element in economic stimulation packages. Tourism is among the largest employers in most countries and also a fast-lane vehicle into the workforce for young people and women. Encouraging travel boosts consumer and business confidence, it strengthens two-way trade and promotes export income.
http://www.weforum.org/issues/travel-and-tourism-competitiveness/index.html
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Remote sensing and monitoring are changing the mining industry for the better. These are providing innovative solutions to long-standing challenges. Those related to exploration, extraction, and overall environmental management by mining technology companies Odisha. These technologies make use of satellite imaging, aerial photography and sensors to collect data that might be inaccessible or from hazardous locations. With the use of this technology, mining operations are becoming increasingly efficient. Let us gain more insight into the key aspects associated with remote sensing and monitoring when it comes to mining.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
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As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Accpac to QuickBooks Conversion Navigating the Transition with Online Account...PaulBryant58
This article provides a comprehensive guide on how to
effectively manage the convert Accpac to QuickBooks , with a particular focus on utilizing online accounting services to streamline the process.
18. Social Networks News & Bookmarking Blogs Video Sharing Photo Sharing Message boards Wikis Virtual Reality Social Gaming Podcasts RSS Social Media Press Release
19. T A L K o p e n l y A B O U T YOU and YOUR FIRM!
20. You CAN LEARN what people are saying about YOU You can CREATE buzz for events & CAMPAIGNS You CaN INCREASE brand exposure You cAn IDENTIFY and recruit influencers to spread YOUR Message You can FIND new OPPORTUNITIES and customers You Can SUPPORT your products and services You CAN IMPROVE your search engine visibility You can GAIN competitive INTELLIGENCE YOU CAN GET your message out fast You Can RETAIN clients by establishing a personal relationship You CAN BE an industry LEADER not a follower
22. SOCIAL MEDIA HELPS YOU 91% say consumer reviews are the #1 aid to buying decisions JC Williams Group 87% trust a friend’s recommendation over critic’s review Marketing Sherpa 3 times more likely to TRUST peer opinions over advertising for purchasing decisions Jupiter Research 1 word-of-mouth CONVERSATION has impact of 200 TV ads BuzzAgent * Slide courtesy of Digital Influence Group
23. YOU CAN connect and interact with friends, colleagues and fans. Facebook and MySpace pages provide a micro site for YOUR BUSINESS within the social framework.
24. Your Client can see yourself and Your products as WELL. YOU can share experiences, You can SUGGEST a vacation or the right itinerary for a specific Trip.
25. You can update your clients about your last INITIATIVE YOU can debate and CO- Create new products with your CUSTOMERS .
26. You can follow YOUR CUSTOMERS on the Micro Blog or either let them follow your firm for events and PR Meetings .
29. It’s a fact CONVERSATING require dedicated resources: Time, SKILL , and meaningful spend Brand/ Marketing eStrategy Product/Service The Business CONVERSATION STRATEGY
32. Market segmentation involves considering prospective buyers in terms of groups or segments that have common needs and will respond similarly to a Marketing action .
34. Marketing (and selling) begin to work when a conversation moves away from being a role-to-role exchange of capabilities , contracts, and costs , and becomes a person-to-person interactive dialogue about ideas, beliefs, and perspectives .
35. It is NOT the strongest of the species that Survives, nor the MOST intelligent that survives. It is the one that is the most adaptable to change . Charles Darwin
36. “ [ Digital ] is the centerpiece of a broader campaign. I think that’s become a real integral part of how we use the web , moving beyond just promoting web addresses in TV spots or print ads to really making them a critical part of the storytelling for the brands.” Rob Master Media Director, North America Unilever March 2008 Source: Advertising Age - http://adage.com/article?article_id=125663
37. “ Something remarkable is worth talking about. Worth noticing. Exceptional. New . Interesting. It’s a Purple Cow . Boring stuff is invisible . It’s a brown cow. … Remarkable marketing is the art of building things worth noticing right into your product or service.” Seth Godin Author / Speaker / Marketing Expert Purple Cow 2002 Source: Purple Cow / Seth Godin / Page 3
48. Conversational MKTK is nothing new . It’s basically THE concept that PEOPLE respond better 2 LOWERED voices spoken IN credible TONES than they do 2 THE Aggressive in-ur-face Mktg speak as is evidences in everything from TV ads to the blabla of SO many Website.
49. 76 % of Consumers don’t believe that companies tell THE truth in advertisements Yankelowich,2006
50. The truth is THAT consumers (and purchasers or corporate decision -makers) are literally bombarded with messages of all kinds and the law of large numbers (send more messages and expect greater results) is increasingly less efficient under these conditions .
51. From Stranger to Friend, Friend 2 Customer and Customer 2 Loyal Customer
53. 58% believe what “a person like me” says about an organization (up from 51% in 2007) LEAST CREDIBLE (IN THE US): corporate or product advertising (22% of ages 25-34) S OURCE: 2008 Edelman Trust Barometer
54. 78% aged 35-64 and 83 % aged 25-34 were “ likely to trust what they have seen, read or heard about a company if someone they know has already mentioned it to them.” LEAST CREDIBLE (IN THE US): corporate or product advertising (22% of ages 25-34) S OURCE: 2008 Edelman Trust Barometer
55. 56 % of those aged 35-64 and 63 % aged 25-34 were “likely to share their opinions and experiences about companies they trust or distrust on the web.” LEAST CREDIBLE (IN THE US): corporate or product advertising (22% of ages 25-34) S OURCE: 2008 Edelman Trust Barometer
57. Ale x Kornfeind provides consulting services which helps company's currently operate within the constraints of 1.0 BUT B ready 2 ex ploit THE converged 2.0 ! Our deliverables assist U in the move from separation, isolation n solitude 2 relationship, engagement and conversation . [email_address]
58. Special thanks goes to Mr. Clooney, Mr. Pitt and Tactica, AFC Vancouver, Forrester Research, Advanced Media Production, 3Rsales, Napa Consulting, Brain Traffic, Toni Fish, Tuğçe Esener, Seth Godin, Brand Dialogue