LinkedIn 101 How to Create a LinkedIn Profile presented by Kate Koziol, K Squared Communications, Inc.
Want to get the most out of Upgrade your registration onsite to the  Best Value Package and receive access to  THETRADESHOW e-Learning Center TTS.sclivelearninngcenter.com   Now you can with THE TRADE SHOW e-Learning Center! THETRADESHOW experience? K Squared Communications www.ksqrd.com
 
 
Show of Hands Do you already use Facebook, Twitter, or LinkedIn? Do you know someone that does? K Squared Communications www.ksqrd.com
The Social Media Influence
You Will Learn: What is LinkedIn? Why should someone consider joining LinkedIn? How is LinkedIn different from other social media sites? Creating your LinkedIn profile K Squared Communications www.ksqrd.com
You Will Learn: Joining groups Participating in discussions Next steps Success stories K Squared Communications www.ksqrd.com
“ Relationships Matter” LinkedIn is World’s largest professional network Over 8.5 million professionals internationally from 130 industries K Squared Communications www.ksqrd.com
The Facts Over 75 million members in over 200 countries  Executives from all Fortune 500 companies are LinkedIn members  K Squared Communications www.ksqrd.com
Uses for LinkedIn Career Opportunities References Keeping In Touch Job Inquiries Business Deals Consulting Offers, and more K Squared Communications www.ksqrd.com
Uses for LinkedIn People come to you Profile shows when searched for on search engines K Squared Communications www.ksqrd.com
WWW.LINKEDIN.COM
 
K Squared Communications www.ksqrd.com
K Squared Communications www.ksqrd.com
K Squared Communications www.ksqrd.com
K Squared Communications www.ksqrd.com
 
Building a Profile K Squared Communications www.ksqrd.com
Adding Job Position K Squared Communications www.ksqrd.com
K Squared Communications www.ksqrd.com
Making Connections
Adding Connections Upload email list Search for names you already know K Squared Communications www.ksqrd.com
Adding Connections K Squared Communications www.ksqrd.com
K Squared Communications www.ksqrd.com
 
Network Statistics
 
Getting to Know You…
Posting and Polling K Squared Communications www.ksqrd.com
Posting and Polling
 
Don’t Let It Get Stale Add photos  Add notes or link to blogs Add videos to your profile Upload presentations K Squared Communications www.ksqrd.com
Start Becoming Social Engage in conversation- let people know what you do. Write recommendations. The favor will be returned. K Squared Communications www.ksqrd.com
Recommendations K Squared Communications www.ksqrd.com
Participate in the Community Join “Groups” FROM YOUR PROFILE CLICK ON “GROUPS” K Squared Communications www.ksqrd.com
Joining a Group K Squared Communications www.ksqrd.com
Joining A Group
 
Asking A Question  Ask Questions in Groups K Squared Communications www.ksqrd.com
David Kunze Found course management co. through LinkedIn 800-1200 new bookings Hiring 2 new FTEs Participating in golf groups K Squared Communications www.ksqrd.com
Advice From The Front Lines Learn privacy settings and controls Sign up for free seminars Make commitment to use the tools Don’t overly push the message Qualify sources K Squared Communications www.ksqrd.com
Putting It All Together K Squared Communications www.ksqrd.com
K Squared Communications www.ksqrd.com
K Squared Communications www.ksqrd.com
Tips for Success Use social networking daily – or often Join a few groups Don’t be a wallflower Choose the right tools K Squared Communications www.ksqrd.com
Things to Watch Time vanishing Hard selling Not updating Updating too often Too personal Too impersonal K Squared Communications www.ksqrd.com
Information Management Tools K Squared Communications www.ksqrd.com
Success Stories Linked to hiring manager at Yahoo! Was asked for references for new positions  Interviewed for himself and was hired K Squared Communications www.ksqrd.com
Success Stories Goshido sent 700 messages to possible investors 200 responses in 8 days Resulting in $230,000 K Squared Communications www.ksqrd.com
Success Stories James Filbird Uses LinkedIn to acquire new clients  Receives 75% Business from LinkedIn K Squared Communications www.ksqrd.com
Resources learn.linkedin.com/ www.executivesguide-linkedin.com/ K Squared Communications www.ksqrd.com
Knowledge   is just a touch away With THETRADESHOW e-Learning Center! THE TRADE SHOW e-Learning  Center Access 60 hours of recorded sessions  online at your convenience. TTS.sclivelearningcenter.com K Squared Communications www.ksqrd.com
Questions? Kate Koziol 773 774 7847 kkoziol @ksqrd.com   www.ksqrd.com   K Squared Communications www.ksqrd.com

Linked In 101 2010