The document discusses the importance of a successful mobile strategy, emphasizing the need to closely engage with customers, employees, and citizens. It highlights the prevalence of app security issues, mentioning a report on mobile apps being frequently attacked. Additionally, it outlines various features and solutions a robust mobile application platform should offer, such as cross-platform development and security measures.

1. Lyckad mobilstrategi =
Att komma så nära som du knappt vågat
drömma om…
Richard Trojmar
Mobile Business Leader, Nordics
Richard.trojmar@se.ibm.com

2. Så nära kan du komma...

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Mobile

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Mobile
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Mobile
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8. Mobile App Cracking Is Widespread
Source: Arxan State of Security in the App Economy: “Mobile Apps under Attack” report (2012). Based on identifying and reviewing hacked versions of top
iOS and Android apps from third-party sites outside of official app stores

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12. © 2013 IBM Corporation12 #ibmmobile
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Mobile

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Mobile
Euroscript’s “AdOn” and “Smilez” App

15. © 2013 IBM Corporation15 #ibmmobile
Cross-Platform
Development
and Testing
GPS &
Geo-fencing
Direct Update
Push
Notifications
Rapid
backend
integration
Offline support
& Data sync
Security
Mobile Application
Platform
Apps
30%
70%
Remote
Disable
App
distribution
Authentication
Single Signon
App
version
management
Logging &
Problem
determination
Analytics

16. 16
Mobile
IBM MobileFirst enterprise life cycle solutions
Operationalize
Integrated DevOps
for Mobile
Instrumentera
Analys
Managera
Lansera
Integrera
Utveckla
Testa
Scanna & Certifiera

18. IBM Mobile
Så nära du kan komma...
- Kunder
- Medarbetare
- Medborgare

19. Richard Trojmar
Mobile Solution Leader
Nordics
IBM
Isafjordgatan 1, Kista
164 92 Stockholm
Sweden
Tel +46 70 793 18 72
richard.trojmar@se.ibm.com
Tusen tack!