SlideShare a Scribd company logo
Creatinga
StoryNarrative
foryour
PitchDeck
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Slide Deck Template Framework
Introduction to the grand vision
or the purpose for existence of
the company
Introductory
Slide
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Overview:Theagenda
ofthepresentation
02
01
03
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TheProblem
Name the enemy (What the company is fighting against)
You may start by naming the thing that’s getting in the way of your customer’s
happiness. Paint an emotionally resonant picture of how your customers are
struggling, who/what is to blame, and why.
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Whynow?
The Timing: Reasoning why this is an opportune time to
get into the video analytics space.
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Thevisionof your startup
Show the promised land before you
get into explaining how you’ll get
there.
This is the solution version of the intro slide.
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The existingsolutionsandwhatthey
lag&theobstacles to overcome
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IntroducetheProduct/Solution
with some evidence/ proof of working
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The Unique Selling Proposition of
your product/solution
USP www.deepaksrinivasan.in
Product/Solution
Philosophy&
Roadmap
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TheCurrent
Capabilities
Partners
Patents
Trademarks
& More
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Competitive Landscape
& Difference from competitors
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MarketOpportunity
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CustomersThatTrust
YourCompany
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How will you grow?
GoTo
Market
Strategy www.deepaksrinivasan.in
Current BusinessModel &
UnitEconomics
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FinancialProjection&
History
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WhyInvestin
YourCompany?
Things in Favor
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TheAsk
&Usage of Funds
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The People Behind
TheA-Team www.deepaksrinivasan.in
Annexures
Product Related Videos, Customer Testimonials, etc
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Let'sWork
Together
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Do you like this presentation?
Need help with your pitch deck?
Lets chat
www.deepaksrinivasan.in

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Creating a Story Narrative for Your Pitch Deck