The document discusses the branding and design elements of two album covers: Lil Wayne's "Carter IV" and Soulja Boy's "isouljaboytellem.com". For Lil Wayne's cover, the graduation outfit represents his artistic growth while maintaining the album series' green house color. The simple yet modern design emphasizes the bold image and font. For Soulja Boy's cover, the baggy t-shirt and finger pointing gesture reflect hip hop culture while the record label chain shows how he promotes his own music. The busy background image paired with the house colors of blue and white make it an attention-grabbing cover.

1. Creating a Brand Identity CD cover

2. Lil Wayne – Carter IV Tattoo's are Lil Waynes iconic style. The graduation outfit shows his growth as an artist. The colour of the outfit is not too over powering, green being the house colour throughout this album The typeface is Sans Serif, which has a more personal touch. It is also soft, therefore easier to read. This CD cover is simple, with a lot of space which is modern because the key features are easier to remember such as the bright, bold image and font The roman numeral is consistent through the artists ‘Carter’ album series, which creates a logo for the series, making it easier for customers to recognise it

3. Soulja boy – isouljaboytellem.com Baggy t-shirts represent American hip hop culture not so long ago. Finger pointing at you, trying to you to be involved. The artist is selling the music through himself but also a record company, because his chain represents that. The typeface for this album is Serif. This shows the lettering is heavily styled, representing image motifs with the letter ‘o’. It also looks masculine, which is aimed at males. There is visual clutter in the background on the artist, this make the album art looks busy and vibrant, yet for some people, it may be too much to look at. The house colours are blue and white, this is visible from the white clothing and vibrant blue text This is a logo which represents the letter ‘O’