1. Kevin “COOP” Cooper
P.O. Box 8619, South Lake Tahoe, California 96158
Office: (209) 258-7215 Cell: (530) 307-9264 Business: kcooper1@vailresorts.com Personal: Coop64@me.com
 Provenrecord of organization development.
 Business team management & leadership.
 Experience in managing multiple profit centers and operational departments.
 Create and implement budgets, plans, systems, and training programs with accountability.
 Highly organized with strong interpersonal skills and reputation of doing what it takes to get the job
done.
LIFE EXPERIENCE
August 2013 Communications / Public Relations / Online / Events & Media Manager -KirkwoodMountainResort
The Communication Manager is the key leadership/management position overseeing Kirkwood’s communications operation, responsible for
all communications efforts within the resort including strategic publicrelations, media relations, events, social media and snow reporting.
This position functions as a key member of the Heavenly/Kirkwood marketing management team,specifically focused on Kirkwood
communications and is also a member of the Kirkwood senior management team.
Aug 2012 – Aug 2013 Brand Manager-KirkwoodMountainResort
The Brand Manager is the key leadership/management position overseeing Kirkwood's marketing operations, responsible for all marketing
efforts within the resort including brand advertising,promotions, events,public relations, snow reporting, up-sell/cross sell and online
marketing. This position functions as a key member of the Heavenly/Kirkwood marketing management team,specifically focused on
Kirkwood marketing and is also a member of the Kirkwood senior management team.
Sept 2010 – Aug 2012: Director of Interactive Marketing & Social Media -Kirkwood Mountain Resort
 Responsible for all social media,events and strategic partnership activities for Kirkwood Mountain Resort.
 Accountable for developing,broadening our reach and “building the tribe” through allsocial media channels.
 Spearhead allevents from concept to implementation.
 Soliciting, developing,fulfilling on and achieving revenue objectives for all strategic partnerships.
 Enhance the guest experience,drive visitation and incrementalrevenue and support Kirkwood Mountain Resort
brand promise.
May 2006- Sept 2010: Director of Retail & Rental Operations -Kirkwood Mountain Resort
 Resort wide operation of 8 business units.
 Direct Report to CFO/COO.
 Forecast, budget,strategic planning and marketing for all business units
 Direct Retail &Rental divisional Buy / Capital expenditures budget for 10 locations.
 Work closely with KMR Controller and Executive management team to achieve KMRdesired financial results.
 Spokesman for Kirkwood Mountain Resort daily video news releases.
 Boat Coxswain / Instructor; Lake Tahoe Water Ski School, USCGLicensed Captain, SLT, CA
Sept 2004- May 2006: Retail & Rental Operations Manager - Kirkwood Mountain Resort:
 Budget, schedule,large sum cash handling.
 Direct report to Director of Skier Services.
 Manage all hard good and soft goods product buying,merchandising,and sales decisions.
 Boat Coxswain / Instructor; Lake Tahoe Water Ski School, USCGLicensed Captain, SLT, CA

2. Kevin “COOP” Cooper
P.O. Box 8619, South Lake Tahoe, California 96158
Office: (209) 258-7215 Cell: (530) 307-9264 Business: kcooper1@vailresorts.com Personal: Coop64@me.com
LIFE EXPERIENCE (con’t)
Nov 1998-Aug. 2003 Cutting Edge Sports, Inc., SouthLakeTahoe, CA / South Shore Kustoms.
 Owner / Proprietor
 Responsible for all Hard goods and product buying, merchandising,and sales decisions
 Boat Coxswain / Instructor; Lake Tahoe Water Ski School, USCGLicensed Captain, SLT, CA
Sept 1994 -1998 Tahoe Sports Ltd,SouthLake Tahoe, CA
 Manager and Sales - Hard good & soft goods; Assistant Buyer - Hard goods
 Boat Coxswain / Instructor; Lake Tahoe Water Ski School, USCGLicensed Captain, SLT, CA
EDUCATION
 Campolindo High School - Moraga,Ca. - GeneralEducation
 U.S Coast Guard – 1982 -1988
 Sikorsky HH3F Specific:
 U.S. Coast Guard Aviation Survivalman
 U.S. Coast Guard Rescue Swimmer
 U.S. Coast Guard Flight MechanicQualification
Managerial Attributes
 Ethical; Conscientious; Organized; Motivated; Ability to multi task, Adaptable
COMPUTER SPECIFIC:
 Microsoft Office professional , Outlook
 Mac Specific: Keynote,Pages Numbers
 Retail P.O.S Systems: Retail Pro, Sirius, Epicore, RPOS
 Skype, GoTo Meeting,Goggle Hangouts, Livestream
 Adobe Creative Suite Premier, Photoshop, &Illustrator.
SOCIAL NETWORK & MEDIA PLATFORMS:
 Kirkwood Mountain Resort & Tahoe lead media & PR spokesperson
 Facebook – Personal 3,294 Friends/Fans &Kirkwood 41,983 Friends/Fans
 LinkedIn – 3,421 Connections
 Twitter – 11,430 Followers
 TGR, Freeskier, Powder, NewSchoolers, Transworld Forums
 LiveStream, Google, YouTube,TrueView, Instagram, Vine, Pinterest, SnapChat
 Tumblr ,Blog , Blogger, Tweetdeck
 Adobe Social, Omniture,Percolate Web & Social tracking tools
VOLUNTEER EXPERIENCE
 President - Board of Directors Kirkwood Ski Education Foundation, Kirkwood, CA 95646
 Outside Television / Lake Tahoe TV Spokesman &Cameraman.South Lake Tahoe, CA 96150
 Rock Medicine - Haight Ashbury Free MedicalClinics, Inc., San Francisco, CA- 1988 to1993
 Kirkwood Volunteer Fire Department – Engineer.Kirkwood, CA – 2009 – 2012
Passions
 Skiing / Snowboarding / Backcountry Adventure
 Surfing / SUP / Waterskiing / Wakeboarding
 Tennis / Running
 Mtn & Road Biking
 Camping / Backpacking
 Travel

3. Kevin “COOP” Cooper
P.O. Box 8619, South Lake Tahoe, California 96158
Office: (209) 258-7215 Cell: (530) 307-9264 Business: kcooper1@vailresorts.com Personal: Coop64@me.com