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Cooking With Fire CanUx 2009 Public
This document discusses lessons learned from a year spent building a culture of design at Akoha. It describes Akoha's design process, which involves exploring problems, understanding customer needs, ideating solutions, and prototyping. The process uses both divergent and convergent thinking and activities. It emphasizes that design is a collaborative and continuous process. The document also provides tips for participatory design and insights into challenges of building a design culture.
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Cooking With Fire CanUx 2009 Public
- 1. Cooking with Fire Stories,Lessons and Ideas From a Year Spent Building a Culture of Design
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- 5. On Today’s Show:Chef Alex! 1. Talk About Akoha 2. Talk About Design 3. Talk About Learning Design 4. Talk About What We Learned 5. Talk About How Painful Fun it Was
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- 11. Designing for TED http://www.flickr.com/photos/tedconference/3259314585
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- 14. How Exactly IsThis Useful To Me?
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- 16. A Dash ofDesign
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- 18. Realization: Design Isn’tEasy http://www.flickr.com/photos/wink/344716250
- 19. Gaining Some DesignDirection
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- 24. Do We Needa Cookbook or a Menu?
- 25. Building a commonlanguage for the team
- 26. Survival of yourcoffee? Building a common language for the team
- 27. You Need TwoThings: Training & Recipes
- 28. Show picture ofDubberly PDF here and talk about all the different descriptions of design - 1 min 99+ Ways To Look At Design http://www.dubberly.com/wp-content/uploads/2008/06/ddo_designprocess.pdf
- 29. Sketching Out aModel
- 30. The Double Diamond http://www.designcouncil.org.uk/About-Design/ managingdesign/The-Study-of-the-Design-Process/
- 31. Akoha Design Platform How we think about doing design
- 32. What is ourdesign platform? • Our design platform articulates the way that Akoha thinks about and manages design activities
- 33. What is theAkoha design vision? • Our design vision is to “improve the world by improving people” • All of the design and implementation activities we undertake are focused on achieving this goal.
- 34. What are ourdesign criteria? • Everything we design must: 1. Be measurable 2. Solve tangible problems 3. Help people to feel better about themselves.
- 35. Why the visionand criteria? 1. Our vision communicates what we do as a business. This is our value proposition. 2. Our criteria communicate how we make things. This is how we create our value.
- 36. What is theAkoha design process? • Our design process is customer centered, evidence based and focused on learning from our actions. • It is inclusive, collaborative and accountable. • Everything we do is focused on achieving our vision, and grounded in our core criteria.
- 37. What is theAkoha design process? • Our process, and everything we design is situated within the frame of a playful experience. • Our product is a playful experience, and it is produced through a playful experience. • Our work is the product of how we work.
- 38. What does ourdesign process look like? 1. Explore
- 39. What does ourdesign process look like? 1. Explore 2. Understand
- 40. What does ourdesign process look like? 1. Explore 2. Understand 3. Ideate
- 41. What does ourdesign process look like? 1. Explore 2. Understand 3. Ideate 4. Prototype
- 42. What does ourdesign process look like? 1. Explore 2. Understand 3. Ideate 4. Prototype
- 43. Our process iscontinuous.
- 44. Our process canbe parallel.
- 45. Our process canbe asynchronous.
- 46. What is adivergent activity? To “diverge” means to head in different directions. Divergent activities allow us explore options
- 47. Our process isbased on two types of activities Divergent Convergent
- 48. What is adivergent activity? Divergent activities allow us generate possibilities
- 49. What are someexamples of divergent activities? Brainstorming Backcasting Sketching (sometimes!)
- 50. What is aconvergent activity? To “converge” means to bring together. Convergent activities allow us to focus our thinking
- 51. What is aconvergent activity? Convergent activities allow us integrate perspectives
- 52. What are examplesof convergent activities? Mental models Sketching (sometimes!) Creating personas
- 53. How does divergencehelp our thinking? Divergent thinking helps us understand our customers from many different perspectives
- 54. How does convergencehelp our thinking? Convergent thinking helps us develop insights that we can use to understand the needs of our customers
- 55. How does divergencehelp our making? Divergent creativity helps us generate a wide range of ideas.
- 56. How does convergencehelp our making? Convergent creativity helps us integrate the best elements of our ideas into a focused solution
- 57. What does ourdesign process look like? 1. Explore 2. Understand 3. Ideate 4. Prototype
- 58. Our process issimple and adaptable. 1. Explore 2. Understand 3. Ideate 4. Prototype Divergent Convergent Divergent Convergent
- 59. Framing the process Ourprocess helps us to work on answering the challenge laid out in our design vision: How do we improve the world by improving people?
- 60. Framing the process Ourentire team may participate in a set of design activities.
- 61. Framing the process Differentparts of our team may participate in different design activities.
- 62. Framing the process Inall cases, we’re collaborating to work towards attaining our design vision.
- 63. Cooking as aTeam
- 64. Theory: Get theRight Environment
- 65. Making a SpaceFor Design
- 66. Recommendation: Use HealthyIngredients
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- 68. Lesson: The Devil’sin the Details http://www.flickr.com/photos/abbyladybug/3627947764
- 69. Insight: Sometimes thebest cooking is fusion
- 70. It’s Just aDesign Problem
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- 73. Fact: You’ll ProbablyBurn Dinner a Few Times http://www.flickr.com/photos/abbyladybug/3627947764
- 74. Anyone Can Cook.Not Everyone Wants To. http://www.flickr.com/photos/phdstudent/115127171
- 75. Lesson: Participatory Designis Tough http://www.flickr.com/photos/26071225@N04/3038922759/
- 76. Fact: Design isa Hard Sell, Even in a Startup
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- 78. Opinion: You CanOnly Have One Head Chef http://www.flickr.com/photos/st3f4n/2885960896
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- 80. Divergent thinking iseasier than convergent thinking
- 81. Tip: It Helpsto Use Wholesome Ingredients
- 82. Suggestion: Use Everythingin Your Kitchen
- 83. Good Design Doesn’tHave To Be Expensive
- 84. Experience: You Learnto Cook by Cooking
- 85. Don’t be afraidto play with the recipe
- 86. Thanks! alex@akoha.com matthew@normativedesign.com