consumer behaviour Involvement ppt

•Download as PPT, PDF•

1 like•1,622 views

G

GALAXY GLOBAL GROUP OF INSTITUTIONS

The document discusses how a consumer's knowledge of a product's attributes and functions can impact the consequences they experience both physically and socially from using that product. It also examines how strongly consumers relate the product to important personal goals or values, and how that relationship level determines how involved or engaged they feel with the product.

Self Improvement Devices & Hardware

PRODUCT KNOWLEDGE ATTRIBUTES FUNCTIONAL CONSEQUENCES SELF KNOWLEDGE PSYCHO SOCIAL(IMMEDIATE PHYSICAL AND SOCIAL ENVIRON.) CONSEQUENCES VALUES SEE WHAT CONSUMER THINKS: IF HE THINGS A AND B ARE STRONGLY RELATED TO IMPORTANT END GOAL OR VALUE  FEEL MORE INVOLVED AND VICE VERSA

C.D MODEL (In word file)

Recommended

Consumer Involvement 1

Consumer Involvement 1

Consumer Involvement 1Aditya008

Consumer Involvement Workshop 1

Consumer Involvement Workshop 1

Consumer Involvement Workshop 1CPOsorio

Consumer Involvement

Consumer Involvement

Consumer Involvement

Consumer Involvement Theory

Consumer Involvement Theory

Consumer Involvement Theory

Consumer motivation

Consumer motivation

Consumer motivation

Balachandar Kaliappan

Consumer Behaviour

Consumer Behaviour

Consumer Behaviour

Consumer Bahavior: Decision Making process

Consumer Bahavior: Decision Making process

Consumer Bahavior: Decision Making processZenaida Albarasin

Making 'what works' work: Changing behaviour in sanitation and hygiene (HWWS)

Making 'what works' work: Changing behaviour in sanitation and hygiene (HWWS)

Making 'what works' work: Changing behaviour in sanitation and hygiene (HWWS)

World Bank-Water and Sanitation Program

This powerpoint was presented by WSP Senegal HWWS Project Manager, Seydou Koita,during AfricaSan 3 (Kigali, Rwanda - 2011) under the "Making "What Works" Work: Changing Behavior in Sanitation and Hygiene" session. This session covered a wide range of aspects of behavior change: from the individual’s decision to pick up a bar of soap, to the collective decision of a community to stop open defecation, to the design of national policy that can positively shift social norms.

Recommended

Consumer Involvement 1

Consumer Involvement 1

Consumer Involvement 1Aditya008

Consumer Involvement Workshop 1

Consumer Involvement Workshop 1

Consumer Involvement Workshop 1CPOsorio

Consumer Involvement

Consumer Involvement

Consumer Involvement

Consumer Involvement Theory

Consumer Involvement Theory

Consumer Involvement Theory

Consumer motivation

Consumer motivation

Consumer motivation

Balachandar Kaliappan

Consumer Behaviour

Consumer Behaviour

Consumer Behaviour

Consumer Bahavior: Decision Making process

Consumer Bahavior: Decision Making process

Consumer Bahavior: Decision Making processZenaida Albarasin

Making 'what works' work: Changing behaviour in sanitation and hygiene (HWWS)

Making 'what works' work: Changing behaviour in sanitation and hygiene (HWWS)

Making 'what works' work: Changing behaviour in sanitation and hygiene (HWWS)

World Bank-Water and Sanitation Program

This powerpoint was presented by WSP Senegal HWWS Project Manager, Seydou Koita,during AfricaSan 3 (Kigali, Rwanda - 2011) under the "Making "What Works" Work: Changing Behavior in Sanitation and Hygiene" session. This session covered a wide range of aspects of behavior change: from the individual’s decision to pick up a bar of soap, to the collective decision of a community to stop open defecation, to the design of national policy that can positively shift social norms.

Designing for Success with Client Involvement

Designing for Success with Client Involvement

Designing for Success with Client Involvement

Christopher Cashdollar

Web design projects can be excruciatingly complex, often fraught with hidden stakeholders, nebulous business goals, and indiscriminate design approvals. With the explosion of Responsive Web Design, this equation has only gotten more complex. How are we able to better predict the common hurdles that can keep our projects from becoming a success? Instead of being caught off-guard when new issues arise, staying ahead of these frequent pain points can keep you focused on crafting beautiful, results-driven solutions for you clients. In this session, you’ll learn how to build a design process and deliverables strategy to ensure a successful engagement with your clients that keeps the communication with them open, fluid, and productive. We will break down the design process for Responsive Web Design to better diagnose what design artifacts work best when it comes to communicating design-thinking in the new multi-device customer landscape. You’ll gain confidence, learning how to break down traditional client-versus-vendor roles and, ultimately, shape a course of action that equates to a successful, productive, and collaborative relationship with your clients. Top 3 take-aways: Better diagnose what type of design deliverable works best for different problems and different clients Understand the common pitfalls that befall a Responsive Web Design project to better predict and get ahead of these issues Reevaluate the methods in how you communicate with your clients since traditional client-vendor working relationships are no longer enough

Consumer behavior by Santanu Mukherjee (musan007@gmail.com)

Consumer behavior by Santanu Mukherjee (musan007@gmail.com)

Consumer behavior by Santanu Mukherjee (musan007@gmail.com)

5-(IV)in what ways do consumers stray from rational decision process

5-(IV)in what ways do consumers stray from rational decision process

5-(IV)in what ways do consumers stray from rational decision process

114iiminternship

Schiff cb ce_03

Schiff cb ce_03

Schiff cb ce_03mahar waqas

How do consumers make purchasing decisions

How do consumers make purchasing decisions

How do consumers make purchasing decisions

114iiminternship

Consumer Behaviour Towards Different Soap Brands in India

Consumer Behaviour Towards Different Soap Brands in India

Consumer Behaviour Towards Different Soap Brands in India

Buying Decision Making Process

Buying Decision Making Process

Buying Decision Making Process

Consumer Behavior and Marketing Strategy chapter 1 moghimi

Consumer Behavior and Marketing Strategy chapter 1 moghimi

Consumer Behavior and Marketing Strategy chapter 1 moghimi

Unilever's real beauty campaingn for dove

Unilever's real beauty campaingn for dove

Unilever's real beauty campaingn for dovem4mahe

BB Chapter One: Consumer Behavior and Marketing Strategy

BB Chapter One: Consumer Behavior and Marketing Strategy

BB Chapter One: Consumer Behavior and Marketing StrategyBBAdvisor

Consumer decision making process.

Consumer decision making process.

Consumer decision making process.

Consumer Decision Making

Consumer Decision Making

Consumer Decision Making

consumer-behavior-ppt

consumer-behavior-ppt

consumer-behavior-pptH9460730008

Consumer Behaviour Chapter 4 Consumer Motivation

Consumer Behaviour Chapter 4 Consumer Motivation

Consumer Behaviour Chapter 4 Consumer Motivation

Farman Zakhilwal

Consumer behavior models

Consumer behavior models

Consumer behavior modelsYohitha Desai

Models of consumer behaviour

Models of consumer behaviour

Models of consumer behaviour

BE Fdi

GALAXY GLOBAL GROUP OF INSTITUTIONS

Be industrialisation trends and policy

Be industrialisation trends and policy

Be industrialisation trends and policyGALAXY GLOBAL GROUP OF INSTITUTIONS

Bop in detail

GALAXY GLOBAL GROUP OF INSTITUTIONS

BE Bop ppt new 1

BE Bop ppt new 1

BE Bop ppt new 1

GALAXY GLOBAL GROUP OF INSTITUTIONS

cb Model of industrial buyer behaviour

cb Model of industrial buyer behaviour

cb Model of industrial buyer behaviourGALAXY GLOBAL GROUP OF INSTITUTIONS

cb Industrial buying behavior

cb Industrial buying behavior

cb Industrial buying behavior

GALAXY GLOBAL GROUP OF INSTITUTIONS

More Related Content

Viewers also liked

Designing for Success with Client Involvement

Designing for Success with Client Involvement

Designing for Success with Client Involvement

Christopher Cashdollar

Web design projects can be excruciatingly complex, often fraught with hidden stakeholders, nebulous business goals, and indiscriminate design approvals. With the explosion of Responsive Web Design, this equation has only gotten more complex. How are we able to better predict the common hurdles that can keep our projects from becoming a success? Instead of being caught off-guard when new issues arise, staying ahead of these frequent pain points can keep you focused on crafting beautiful, results-driven solutions for you clients. In this session, you’ll learn how to build a design process and deliverables strategy to ensure a successful engagement with your clients that keeps the communication with them open, fluid, and productive. We will break down the design process for Responsive Web Design to better diagnose what design artifacts work best when it comes to communicating design-thinking in the new multi-device customer landscape. You’ll gain confidence, learning how to break down traditional client-versus-vendor roles and, ultimately, shape a course of action that equates to a successful, productive, and collaborative relationship with your clients. Top 3 take-aways: Better diagnose what type of design deliverable works best for different problems and different clients Understand the common pitfalls that befall a Responsive Web Design project to better predict and get ahead of these issues Reevaluate the methods in how you communicate with your clients since traditional client-vendor working relationships are no longer enough

Consumer behavior by Santanu Mukherjee (musan007@gmail.com)

Consumer behavior by Santanu Mukherjee (musan007@gmail.com)

Consumer behavior by Santanu Mukherjee (musan007@gmail.com)

5-(IV)in what ways do consumers stray from rational decision process

5-(IV)in what ways do consumers stray from rational decision process

5-(IV)in what ways do consumers stray from rational decision process

114iiminternship

Schiff cb ce_03

Schiff cb ce_03

Schiff cb ce_03mahar waqas

How do consumers make purchasing decisions

How do consumers make purchasing decisions

How do consumers make purchasing decisions

114iiminternship

Consumer Behaviour Towards Different Soap Brands in India

Consumer Behaviour Towards Different Soap Brands in India

Consumer Behaviour Towards Different Soap Brands in India

Buying Decision Making Process

Buying Decision Making Process

Buying Decision Making Process

Consumer Behavior and Marketing Strategy chapter 1 moghimi

Consumer Behavior and Marketing Strategy chapter 1 moghimi

Consumer Behavior and Marketing Strategy chapter 1 moghimi

Unilever's real beauty campaingn for dove

Unilever's real beauty campaingn for dove

Unilever's real beauty campaingn for dovem4mahe

BB Chapter One: Consumer Behavior and Marketing Strategy

BB Chapter One: Consumer Behavior and Marketing Strategy

BB Chapter One: Consumer Behavior and Marketing StrategyBBAdvisor

Consumer decision making process.

Consumer decision making process.

Consumer decision making process.

Consumer Decision Making

Consumer Decision Making

Consumer Decision Making

consumer-behavior-ppt

consumer-behavior-ppt

consumer-behavior-pptH9460730008

Consumer Behaviour Chapter 4 Consumer Motivation

Consumer Behaviour Chapter 4 Consumer Motivation

Consumer Behaviour Chapter 4 Consumer Motivation

Farman Zakhilwal

Consumer behavior models

Consumer behavior models

Consumer behavior modelsYohitha Desai

Models of consumer behaviour

Models of consumer behaviour

Models of consumer behaviour

Viewers also liked (16)

Designing for Success with Client Involvement

Designing for Success with Client Involvement

Designing for Success with Client Involvement

Consumer behavior by Santanu Mukherjee (musan007@gmail.com)

Consumer behavior by Santanu Mukherjee (musan007@gmail.com)

Consumer behavior by Santanu Mukherjee (musan007@gmail.com)

5-(IV)in what ways do consumers stray from rational decision process

5-(IV)in what ways do consumers stray from rational decision process

5-(IV)in what ways do consumers stray from rational decision process

Schiff cb ce_03

Schiff cb ce_03

Schiff cb ce_03

How do consumers make purchasing decisions

How do consumers make purchasing decisions

How do consumers make purchasing decisions

Consumer Behaviour Towards Different Soap Brands in India

Consumer Behaviour Towards Different Soap Brands in India

Consumer Behaviour Towards Different Soap Brands in India

Buying Decision Making Process

Buying Decision Making Process

Buying Decision Making Process

Consumer Behavior and Marketing Strategy chapter 1 moghimi

Consumer Behavior and Marketing Strategy chapter 1 moghimi

Consumer Behavior and Marketing Strategy chapter 1 moghimi

Unilever's real beauty campaingn for dove

Unilever's real beauty campaingn for dove

Unilever's real beauty campaingn for dove

BB Chapter One: Consumer Behavior and Marketing Strategy

BB Chapter One: Consumer Behavior and Marketing Strategy

BB Chapter One: Consumer Behavior and Marketing Strategy

Consumer decision making process.

Consumer decision making process.

Consumer decision making process.

Consumer Decision Making

Consumer Decision Making

Consumer Decision Making

consumer-behavior-ppt

consumer-behavior-ppt

consumer-behavior-ppt

Consumer Behaviour Chapter 4 Consumer Motivation

Consumer Behaviour Chapter 4 Consumer Motivation

Consumer Behaviour Chapter 4 Consumer Motivation

Consumer behavior models

Consumer behavior models

Consumer behavior models

Models of consumer behaviour

Models of consumer behaviour

Models of consumer behaviour

More from GALAXY GLOBAL GROUP OF INSTITUTIONS

BE Fdi

GALAXY GLOBAL GROUP OF INSTITUTIONS

Be industrialisation trends and policy

Be industrialisation trends and policy

Be industrialisation trends and policyGALAXY GLOBAL GROUP OF INSTITUTIONS

Bop in detail

GALAXY GLOBAL GROUP OF INSTITUTIONS

BE Bop ppt new 1

BE Bop ppt new 1

BE Bop ppt new 1

GALAXY GLOBAL GROUP OF INSTITUTIONS

cb Model of industrial buyer behaviour

cb Model of industrial buyer behaviour

cb Model of industrial buyer behaviourGALAXY GLOBAL GROUP OF INSTITUTIONS

cb Industrial buying behavior

cb Industrial buying behavior

cb Industrial buying behavior

GALAXY GLOBAL GROUP OF INSTITUTIONS

cb Diagram consumer involvement and decision making model

cb Diagram consumer involvement and decision making model

cb Diagram consumer involvement and decision making model

GALAXY GLOBAL GROUP OF INSTITUTIONS

cb Diffussion of innovation

cb Diffussion of innovation

cb Diffussion of innovation

GALAXY GLOBAL GROUP OF INSTITUTIONS

Cb consumer perception

Cb consumer perception

Cb consumer perception

GALAXY GLOBAL GROUP OF INSTITUTIONS

CB culture subculture social class reference group

CB culture subculture social class reference group

CB culture subculture social class reference group

GALAXY GLOBAL GROUP OF INSTITUTIONS

Fdi

GALAXY GLOBAL GROUP OF INSTITUTIONS

Be industrialisation trends and policy

Be industrialisation trends and policy

Be industrialisation trends and policyGALAXY GLOBAL GROUP OF INSTITUTIONS

CognitionGALAXY GLOBAL GROUP OF INSTITUTIONS

Consumer attitude and attitude change

Consumer attitude and attitude change

Consumer attitude and attitude change

GALAXY GLOBAL GROUP OF INSTITUTIONS

BUsiness environment Disinvestment globalisation imf

BUsiness environment Disinvestment globalisation imf

BUsiness environment Disinvestment globalisation imfGALAXY GLOBAL GROUP OF INSTITUTIONS

Consumer behaviour Diagram consumer involvement and decision making model

Consumer behaviour Diagram consumer involvement and decision making model

Consumer behaviour Diagram consumer involvement and decision making modelGALAXY GLOBAL GROUP OF INSTITUTIONS

Cognition consumer behaviour

Cognition consumer behaviour

Cognition consumer behaviourGALAXY GLOBAL GROUP OF INSTITUTIONS

All ppts consumer b

All ppts consumer b

All ppts consumer bGALAXY GLOBAL GROUP OF INSTITUTIONS

Business environment new 2

Business environment new 2

Business environment new 2

GALAXY GLOBAL GROUP OF INSTITUTIONS

Business environment by jagdeep singh ,shelly, Parmod from galaxy global grou...

Business environment by jagdeep singh ,shelly, Parmod from galaxy global grou...

Business environment by jagdeep singh ,shelly, Parmod from galaxy global grou...GALAXY GLOBAL GROUP OF INSTITUTIONS

More from GALAXY GLOBAL GROUP OF INSTITUTIONS (20)

BE Fdi

Be industrialisation trends and policy

Be industrialisation trends and policy

Be industrialisation trends and policy

Bop in detail

BE Bop ppt new 1

BE Bop ppt new 1

BE Bop ppt new 1

cb Model of industrial buyer behaviour

cb Model of industrial buyer behaviour

cb Model of industrial buyer behaviour

cb Industrial buying behavior

cb Industrial buying behavior

cb Industrial buying behavior

cb Diagram consumer involvement and decision making model

cb Diagram consumer involvement and decision making model

cb Diagram consumer involvement and decision making model

cb Diffussion of innovation

cb Diffussion of innovation

cb Diffussion of innovation

Cb consumer perception

Cb consumer perception

Cb consumer perception

CB culture subculture social class reference group

CB culture subculture social class reference group

CB culture subculture social class reference group

Fdi

Be industrialisation trends and policy

Be industrialisation trends and policy

Be industrialisation trends and policy

Cognition

Consumer attitude and attitude change

Consumer attitude and attitude change

Consumer attitude and attitude change

BUsiness environment Disinvestment globalisation imf

BUsiness environment Disinvestment globalisation imf

BUsiness environment Disinvestment globalisation imf

Consumer behaviour Diagram consumer involvement and decision making model

Consumer behaviour Diagram consumer involvement and decision making model

Consumer behaviour Diagram consumer involvement and decision making model

Cognition consumer behaviour

Cognition consumer behaviour

Cognition consumer behaviour

All ppts consumer b

All ppts consumer b

All ppts consumer b

Business environment new 2

Business environment new 2

Business environment new 2

Business environment by jagdeep singh ,shelly, Parmod from galaxy global grou...

Business environment by jagdeep singh ,shelly, Parmod from galaxy global grou...

Business environment by jagdeep singh ,shelly, Parmod from galaxy global grou...

Recently uploaded

UNIVERSAL HUMAN VALUES- Harmony in the Nature

UNIVERSAL HUMAN VALUES- Harmony in the Nature

UNIVERSAL HUMAN VALUES- Harmony in the Nature

Chandrakant Divate

What Is The Psychology Behind Reborn Dolls_.pptx

What Is The Psychology Behind Reborn Dolls_.pptx

What Is The Psychology Behind Reborn Dolls_.pptx

Lloyd Dobson Artist

https://bit.ly/BabeSideDoll4u Babeside is a company that specializes in creating handcrafted reborn dolls. These dolls are designed to be incredibly lifelike, with realistic skin tones and hair, and they have become increasingly popular among collectors and those who use them for therapeutic purposes. At Babeside, we believe that our reborn dolls can provide comfort and healing to anyone who needs it. The Healing Power of Babeside's Handcrafted Creations Our reborn dolls are more than just beautiful pieces of art - they can also help alleviate stress, anxiety, depression, and other mental health conditions. Studies have shown that holding or cuddling a soft object like a stuffed animal or a reborn doll can release oxytocin, which is often referred to as the "love hormone." This hormone helps us feel calm and relaxed, reducing feelings of stress and anxiety. In addition to their physical benefits, reborn dolls can also offer emotional support. For many people, having something to care for and nurture can bring a sense of purpose and fulfillment. Reborn dolls can also serve as a reminder of happy memories or loved ones who have passed away.

Collocation thường gặp trong đề thi THPT Quốc gia.pdf

Collocation thường gặp trong đề thi THPT Quốc gia.pdf

Collocation thường gặp trong đề thi THPT Quốc gia.pdf

Ethical_dilemmas_MDI_Gurgaon-Business Ethics Case 1.pptx

Ethical_dilemmas_MDI_Gurgaon-Business Ethics Case 1.pptx

Ethical_dilemmas_MDI_Gurgaon-Business Ethics Case 1.pptx

TANMAYJAIN511570

SOCIOLOGY PPT. SOCIAL SECURITY POWER POINT

SOCIOLOGY PPT. SOCIAL SECURITY POWER POINT

SOCIOLOGY PPT. SOCIAL SECURITY POWER POINT

Program Your Destiny eBook - Destiny University.pdf

Program Your Destiny eBook - Destiny University.pdf

Program Your Destiny eBook - Destiny University.pdf

Michael Herlache, MBA

Welcome to the Program Your Destiny course. In this course, we will be learning the technology of personal transformation, neuroassociative conditioning (NAC) as pioneered by Tony Robbins. NAC is used to deprogram negative neuroassociations that are causing approach avoidance and instead reprogram yourself with positive neuroassociations that lead to being approach automatic. In doing so, you change your destiny, moving towards unlocking the hypersocial self within, the true self free from fear and operating from a place of personal power and love.

Recently uploaded (6)

UNIVERSAL HUMAN VALUES- Harmony in the Nature

UNIVERSAL HUMAN VALUES- Harmony in the Nature

UNIVERSAL HUMAN VALUES- Harmony in the Nature

What Is The Psychology Behind Reborn Dolls_.pptx

What Is The Psychology Behind Reborn Dolls_.pptx

What Is The Psychology Behind Reborn Dolls_.pptx

Collocation thường gặp trong đề thi THPT Quốc gia.pdf

Collocation thường gặp trong đề thi THPT Quốc gia.pdf

Collocation thường gặp trong đề thi THPT Quốc gia.pdf

Ethical_dilemmas_MDI_Gurgaon-Business Ethics Case 1.pptx

Ethical_dilemmas_MDI_Gurgaon-Business Ethics Case 1.pptx

Ethical_dilemmas_MDI_Gurgaon-Business Ethics Case 1.pptx

SOCIOLOGY PPT. SOCIAL SECURITY POWER POINT

SOCIOLOGY PPT. SOCIAL SECURITY POWER POINT

SOCIOLOGY PPT. SOCIAL SECURITY POWER POINT

Program Your Destiny eBook - Destiny University.pdf

Program Your Destiny eBook - Destiny University.pdf

Program Your Destiny eBook - Destiny University.pdf

consumer behaviour Involvement ppt

1. PRODUCT KNOWLEDGE ATTRIBUTES FUNCTIONAL CONSEQUENCES SELF KNOWLEDGE PSYCHO SOCIAL(IMMEDIATE PHYSICAL AND SOCIAL ENVIRON.) CONSEQUENCES VALUES SEE WHAT CONSUMER THINKS: IF HE THINGS A AND B ARE STRONGLY RELATED TO IMPORTANT END GOAL OR VALUE  FEEL MORE INVOLVED AND VICE VERSA

2.

3. C.D MODEL (In word file)