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The document outlines six steps for successful implementation and adoption of Socialtext: 1) encourage a broad range of use cases, 2) recruit enthusiastic champions, 3) launch with hands-on activities, 4) route repeated activities through Socialtext, 5) complement existing systems of record, and 6) leverage the public Socialtext community. It then provides examples of potential use cases across different business functions like sales, marketing, development, and externally with vendors and partners.















