SlideShare a Scribd company logo
• personal branding
• marketing
• social & media
• contextualise
• collect content
• extend skills
• calendar
• campaign
• program
• serendipity
• social & media
• events
• conversations
• mentoring
research &
sense
spot the
chance
situate
the idea
deploy
present
measure
daily weekly
monthly quarterly
annually
Communicator-Leader
Communicator-Leader
Communicator-Leader
Communicator-Leader
Communicator-Leader
Communicator-Leader
Communicator-Leader
Communicator-Leader
Communicator-Leader
Communicator-Leader
Communicator-Leader
Communicator-Leader
Communicator-Leader
Communicator-Leader

More Related Content

Viewers also liked

Jaafar Saudi Arabia
Jaafar Saudi ArabiaJaafar Saudi Arabia
Jaafar Saudi Arabia
Barbara Bashour
 
one_size_doesn't_fit_all
one_size_doesn't_fit_allone_size_doesn't_fit_all
one_size_doesn't_fit_allScott Macklin
 
How Not For Profits Earn Media Attention
How Not For Profits Earn Media AttentionHow Not For Profits Earn Media Attention
How Not For Profits Earn Media Attention
Bob Crawshaw
 
Nagham UAE
Nagham  UAENagham  UAE
Nagham UAE
Barbara Bashour
 
Power, Point &Painting
Power, Point &PaintingPower, Point &Painting
Power, Point &Painting
LKupca
 
Aya Iran
Aya IranAya Iran
Aya Iran
Barbara Bashour
 
State of social media in Australia in 2013
State of social media in Australia in 2013State of social media in Australia in 2013
State of social media in Australia in 2013
Bob Crawshaw
 
Communicating in the Age of National Security
Communicating in the Age of National SecurityCommunicating in the Age of National Security
Communicating in the Age of National Security
Bob Crawshaw
 
Matt Wright - The Application Grid
Matt Wright - The Application GridMatt Wright - The Application Grid
Matt Wright - The Application GridSaul Cunningham
 
Alaina Jordan
Alaina   JordanAlaina   Jordan
Alaina Jordan
Barbara Bashour
 
Use media (and everything else you have) to get recognition for your communit...
Use media (and everything else you have) to get recognition for your communit...Use media (and everything else you have) to get recognition for your communit...
Use media (and everything else you have) to get recognition for your communit...
Bob Crawshaw
 
Sistemas_un_rocknroll_LU19032015
Sistemas_un_rocknroll_LU19032015Sistemas_un_rocknroll_LU19032015
Sistemas_un_rocknroll_LU19032015
LKupca
 
A5175 Mar2008
A5175 Mar2008A5175 Mar2008
A5175 Mar2008rbarnett
 
A Beginner's Guide to Content Marketing
A Beginner's Guide to Content MarketingA Beginner's Guide to Content Marketing
A Beginner's Guide to Content Marketing
Bob Crawshaw
 
Bob Crawshaw's three slide bio-snapshot
Bob Crawshaw's three slide bio-snapshotBob Crawshaw's three slide bio-snapshot
Bob Crawshaw's three slide bio-snapshotBob Crawshaw
 
Change Management
Change Management Change Management
Change Management
Bob Crawshaw
 
Adam 2D Computer
Adam   2D ComputerAdam   2D Computer
Adam 2D Computer
Barbara Bashour
 
Przeksztalcanie wzorow
Przeksztalcanie wzorowPrzeksztalcanie wzorow
Przeksztalcanie wzorowzbysiun
 
Jad Turkey
Jad TurkeyJad Turkey
Jad Turkey
Barbara Bashour
 

Viewers also liked (20)

Jaafar Saudi Arabia
Jaafar Saudi ArabiaJaafar Saudi Arabia
Jaafar Saudi Arabia
 
one_size_doesn't_fit_all
one_size_doesn't_fit_allone_size_doesn't_fit_all
one_size_doesn't_fit_all
 
How Not For Profits Earn Media Attention
How Not For Profits Earn Media AttentionHow Not For Profits Earn Media Attention
How Not For Profits Earn Media Attention
 
Nagham UAE
Nagham  UAENagham  UAE
Nagham UAE
 
Power, Point &Painting
Power, Point &PaintingPower, Point &Painting
Power, Point &Painting
 
Aya Iran
Aya IranAya Iran
Aya Iran
 
State of social media in Australia in 2013
State of social media in Australia in 2013State of social media in Australia in 2013
State of social media in Australia in 2013
 
Communicating in the Age of National Security
Communicating in the Age of National SecurityCommunicating in the Age of National Security
Communicating in the Age of National Security
 
Matt Wright - The Application Grid
Matt Wright - The Application GridMatt Wright - The Application Grid
Matt Wright - The Application Grid
 
Alaina Jordan
Alaina   JordanAlaina   Jordan
Alaina Jordan
 
Use media (and everything else you have) to get recognition for your communit...
Use media (and everything else you have) to get recognition for your communit...Use media (and everything else you have) to get recognition for your communit...
Use media (and everything else you have) to get recognition for your communit...
 
Sistemas_un_rocknroll_LU19032015
Sistemas_un_rocknroll_LU19032015Sistemas_un_rocknroll_LU19032015
Sistemas_un_rocknroll_LU19032015
 
A5175 Mar2008
A5175 Mar2008A5175 Mar2008
A5175 Mar2008
 
A Beginner's Guide to Content Marketing
A Beginner's Guide to Content MarketingA Beginner's Guide to Content Marketing
A Beginner's Guide to Content Marketing
 
Bob Crawshaw's three slide bio-snapshot
Bob Crawshaw's three slide bio-snapshotBob Crawshaw's three slide bio-snapshot
Bob Crawshaw's three slide bio-snapshot
 
Change Management
Change Management Change Management
Change Management
 
Quick health
Quick health Quick health
Quick health
 
Adam 2D Computer
Adam   2D ComputerAdam   2D Computer
Adam 2D Computer
 
Przeksztalcanie wzorow
Przeksztalcanie wzorowPrzeksztalcanie wzorow
Przeksztalcanie wzorow
 
Jad Turkey
Jad TurkeyJad Turkey
Jad Turkey
 

More from Bob Crawshaw

Strategic Communications and National Security
Strategic Communications and National SecurityStrategic Communications and National Security
Strategic Communications and National Security
Bob Crawshaw
 
Social media trends and audiences: March 2105
Social media trends  and audiences: March 2105Social media trends  and audiences: March 2105
Social media trends and audiences: March 2105
Bob Crawshaw
 
PR Worksheet
PR WorksheetPR Worksheet
PR Worksheet
Bob Crawshaw
 
Media Releases for Lions Clubs
Media Releases for Lions ClubsMedia Releases for Lions Clubs
Media Releases for Lions Clubs
Bob Crawshaw
 
PR Workshop for Canberra Lions Clubs
PR Workshop for Canberra Lions ClubsPR Workshop for Canberra Lions Clubs
PR Workshop for Canberra Lions Clubs
Bob Crawshaw
 
three days in washington dc
three days in washington dcthree days in washington dc
three days in washington dcBob Crawshaw
 
National Security and Strategic Communications
National Security and Strategic CommunicationsNational Security and Strategic Communications
National Security and Strategic Communications
Bob Crawshaw
 
History of Social Media
History of Social MediaHistory of Social Media
History of Social Media
Bob Crawshaw
 
Creating Infographs the Easy Way
Creating Infographs the Easy WayCreating Infographs the Easy Way
Creating Infographs the Easy Way
Bob Crawshaw
 
Facebook Facts for Australian Government Communicators
Facebook Facts for Australian Government Communicators Facebook Facts for Australian Government Communicators
Facebook Facts for Australian Government Communicators Bob Crawshaw
 
2013 Study on Social Journalism in the UK
2013 Study on Social Journalism in the UK2013 Study on Social Journalism in the UK
2013 Study on Social Journalism in the UK
Bob Crawshaw
 
Handy Content Marketing Tools: The Audio News Release
 Handy Content Marketing Tools: The Audio News Release Handy Content Marketing Tools: The Audio News Release
Handy Content Marketing Tools: The Audio News Release
Bob Crawshaw
 
Australia is ready for content marketing
Australia is ready for content marketing Australia is ready for content marketing
Australia is ready for content marketing
Bob Crawshaw
 
Cm the team (the movie)
Cm  the team (the movie)Cm  the team (the movie)
Cm the team (the movie)
Bob Crawshaw
 
Create Your Content Marketing Team
Create Your Content Marketing TeamCreate Your Content Marketing Team
Create Your Content Marketing Team
Bob Crawshaw
 
Content Marketing Unwrapped: A beginners guide for Australian communicators
Content Marketing Unwrapped: A beginners guide for Australian communicatorsContent Marketing Unwrapped: A beginners guide for Australian communicators
Content Marketing Unwrapped: A beginners guide for Australian communicatorsBob Crawshaw
 
Tell stories to promote your Club
Tell stories to promote your ClubTell stories to promote your Club
Tell stories to promote your ClubBob Crawshaw
 
Measure Your Not For Profit Marketing
Measure Your Not For Profit MarketingMeasure Your Not For Profit Marketing
Measure Your Not For Profit Marketing
Bob Crawshaw
 
PR for Lions Districts
PR for Lions DistrictsPR for Lions Districts
PR for Lions Districts
Bob Crawshaw
 
Gold Quill Judging 2013
Gold Quill Judging 2013Gold Quill Judging 2013
Gold Quill Judging 2013
Bob Crawshaw
 

More from Bob Crawshaw (20)

Strategic Communications and National Security
Strategic Communications and National SecurityStrategic Communications and National Security
Strategic Communications and National Security
 
Social media trends and audiences: March 2105
Social media trends  and audiences: March 2105Social media trends  and audiences: March 2105
Social media trends and audiences: March 2105
 
PR Worksheet
PR WorksheetPR Worksheet
PR Worksheet
 
Media Releases for Lions Clubs
Media Releases for Lions ClubsMedia Releases for Lions Clubs
Media Releases for Lions Clubs
 
PR Workshop for Canberra Lions Clubs
PR Workshop for Canberra Lions ClubsPR Workshop for Canberra Lions Clubs
PR Workshop for Canberra Lions Clubs
 
three days in washington dc
three days in washington dcthree days in washington dc
three days in washington dc
 
National Security and Strategic Communications
National Security and Strategic CommunicationsNational Security and Strategic Communications
National Security and Strategic Communications
 
History of Social Media
History of Social MediaHistory of Social Media
History of Social Media
 
Creating Infographs the Easy Way
Creating Infographs the Easy WayCreating Infographs the Easy Way
Creating Infographs the Easy Way
 
Facebook Facts for Australian Government Communicators
Facebook Facts for Australian Government Communicators Facebook Facts for Australian Government Communicators
Facebook Facts for Australian Government Communicators
 
2013 Study on Social Journalism in the UK
2013 Study on Social Journalism in the UK2013 Study on Social Journalism in the UK
2013 Study on Social Journalism in the UK
 
Handy Content Marketing Tools: The Audio News Release
 Handy Content Marketing Tools: The Audio News Release Handy Content Marketing Tools: The Audio News Release
Handy Content Marketing Tools: The Audio News Release
 
Australia is ready for content marketing
Australia is ready for content marketing Australia is ready for content marketing
Australia is ready for content marketing
 
Cm the team (the movie)
Cm  the team (the movie)Cm  the team (the movie)
Cm the team (the movie)
 
Create Your Content Marketing Team
Create Your Content Marketing TeamCreate Your Content Marketing Team
Create Your Content Marketing Team
 
Content Marketing Unwrapped: A beginners guide for Australian communicators
Content Marketing Unwrapped: A beginners guide for Australian communicatorsContent Marketing Unwrapped: A beginners guide for Australian communicators
Content Marketing Unwrapped: A beginners guide for Australian communicators
 
Tell stories to promote your Club
Tell stories to promote your ClubTell stories to promote your Club
Tell stories to promote your Club
 
Measure Your Not For Profit Marketing
Measure Your Not For Profit MarketingMeasure Your Not For Profit Marketing
Measure Your Not For Profit Marketing
 
PR for Lions Districts
PR for Lions DistrictsPR for Lions Districts
PR for Lions Districts
 
Gold Quill Judging 2013
Gold Quill Judging 2013Gold Quill Judging 2013
Gold Quill Judging 2013
 

Recently uploaded

Many ways to support street children.pptx
Many ways to support street children.pptxMany ways to support street children.pptx
Many ways to support street children.pptx
SERUDS INDIA
 
PNRR MADRID GREENTECH FOR BROWN NETWORKS NETWORKS MUR_MUSA_TEBALDI.pdf
PNRR MADRID GREENTECH FOR BROWN NETWORKS NETWORKS MUR_MUSA_TEBALDI.pdfPNRR MADRID GREENTECH FOR BROWN NETWORKS NETWORKS MUR_MUSA_TEBALDI.pdf
PNRR MADRID GREENTECH FOR BROWN NETWORKS NETWORKS MUR_MUSA_TEBALDI.pdf
ClaudioTebaldi2
 
PPT Item # 5 - 5330 Broadway ARB Case # 930F
PPT Item # 5 - 5330 Broadway ARB Case # 930FPPT Item # 5 - 5330 Broadway ARB Case # 930F
PPT Item # 5 - 5330 Broadway ARB Case # 930F
ahcitycouncil
 
2024: The FAR - Federal Acquisition Regulations, Part 36
2024: The FAR - Federal Acquisition Regulations, Part 362024: The FAR - Federal Acquisition Regulations, Part 36
2024: The FAR - Federal Acquisition Regulations, Part 36
JSchaus & Associates
 
MHM Roundtable Slide Deck WHA Side-event May 28 2024.pptx
MHM Roundtable Slide Deck WHA Side-event May 28 2024.pptxMHM Roundtable Slide Deck WHA Side-event May 28 2024.pptx
MHM Roundtable Slide Deck WHA Side-event May 28 2024.pptx
ILC- UK
 
一比一原版(ANU毕业证)澳大利亚国立大学毕业证成绩单
一比一原版(ANU毕业证)澳大利亚国立大学毕业证成绩单一比一原版(ANU毕业证)澳大利亚国立大学毕业证成绩单
一比一原版(ANU毕业证)澳大利亚国立大学毕业证成绩单
ehbuaw
 
PPT Item # 9 - 2024 Street Maintenance Program(SMP) Amendment
PPT Item # 9 - 2024 Street Maintenance Program(SMP) AmendmentPPT Item # 9 - 2024 Street Maintenance Program(SMP) Amendment
PPT Item # 9 - 2024 Street Maintenance Program(SMP) Amendment
ahcitycouncil
 
PPT Item # 7 - BB Inspection Services Agmt
PPT Item # 7 - BB Inspection Services AgmtPPT Item # 7 - BB Inspection Services Agmt
PPT Item # 7 - BB Inspection Services Agmt
ahcitycouncil
 
The Role of a Process Server in real estate
The Role of a Process Server in real estateThe Role of a Process Server in real estate
The Role of a Process Server in real estate
oklahomajudicialproc1
 
一比一原版(WSU毕业证)西悉尼大学毕业证成绩单
一比一原版(WSU毕业证)西悉尼大学毕业证成绩单一比一原版(WSU毕业证)西悉尼大学毕业证成绩单
一比一原版(WSU毕业证)西悉尼大学毕业证成绩单
evkovas
 
ZGB - The Role of Generative AI in Government transformation.pdf
ZGB - The Role of Generative AI in Government transformation.pdfZGB - The Role of Generative AI in Government transformation.pdf
ZGB - The Role of Generative AI in Government transformation.pdf
Saeed Al Dhaheri
 
一比一原版(UOW毕业证)伍伦贡大学毕业证成绩单
一比一原版(UOW毕业证)伍伦贡大学毕业证成绩单一比一原版(UOW毕业证)伍伦贡大学毕业证成绩单
一比一原版(UOW毕业证)伍伦贡大学毕业证成绩单
ehbuaw
 
一比一原版(QUT毕业证)昆士兰科技大学毕业证成绩单
一比一原版(QUT毕业证)昆士兰科技大学毕业证成绩单一比一原版(QUT毕业证)昆士兰科技大学毕业证成绩单
一比一原版(QUT毕业证)昆士兰科技大学毕业证成绩单
ukyewh
 
一比一原版(Adelaide毕业证)阿德莱德大学毕业证成绩单
一比一原版(Adelaide毕业证)阿德莱德大学毕业证成绩单一比一原版(Adelaide毕业证)阿德莱德大学毕业证成绩单
一比一原版(Adelaide毕业证)阿德莱德大学毕业证成绩单
ehbuaw
 
Canadian Immigration Tracker March 2024 - Key Slides
Canadian Immigration Tracker March 2024 - Key SlidesCanadian Immigration Tracker March 2024 - Key Slides
Canadian Immigration Tracker March 2024 - Key Slides
Andrew Griffith
 
What is the point of small housing associations.pptx
What is the point of small housing associations.pptxWhat is the point of small housing associations.pptx
What is the point of small housing associations.pptx
Paul Smith
 
2024: The FAR - Federal Acquisition Regulations, Part 37
2024: The FAR - Federal Acquisition Regulations, Part 372024: The FAR - Federal Acquisition Regulations, Part 37
2024: The FAR - Federal Acquisition Regulations, Part 37
JSchaus & Associates
 
Russian anarchist and anti-war movement in the third year of full-scale war
Russian anarchist and anti-war movement in the third year of full-scale warRussian anarchist and anti-war movement in the third year of full-scale war
Russian anarchist and anti-war movement in the third year of full-scale war
Antti Rautiainen
 
Effects of Extreme Temperatures From Climate Change on the Medicare Populatio...
Effects of Extreme Temperatures From Climate Change on the Medicare Populatio...Effects of Extreme Temperatures From Climate Change on the Medicare Populatio...
Effects of Extreme Temperatures From Climate Change on the Medicare Populatio...
Congressional Budget Office
 
一比一原版(UQ毕业证)昆士兰大学毕业证成绩单
一比一原版(UQ毕业证)昆士兰大学毕业证成绩单一比一原版(UQ毕业证)昆士兰大学毕业证成绩单
一比一原版(UQ毕业证)昆士兰大学毕业证成绩单
ehbuaw
 

Recently uploaded (20)

Many ways to support street children.pptx
Many ways to support street children.pptxMany ways to support street children.pptx
Many ways to support street children.pptx
 
PNRR MADRID GREENTECH FOR BROWN NETWORKS NETWORKS MUR_MUSA_TEBALDI.pdf
PNRR MADRID GREENTECH FOR BROWN NETWORKS NETWORKS MUR_MUSA_TEBALDI.pdfPNRR MADRID GREENTECH FOR BROWN NETWORKS NETWORKS MUR_MUSA_TEBALDI.pdf
PNRR MADRID GREENTECH FOR BROWN NETWORKS NETWORKS MUR_MUSA_TEBALDI.pdf
 
PPT Item # 5 - 5330 Broadway ARB Case # 930F
PPT Item # 5 - 5330 Broadway ARB Case # 930FPPT Item # 5 - 5330 Broadway ARB Case # 930F
PPT Item # 5 - 5330 Broadway ARB Case # 930F
 
2024: The FAR - Federal Acquisition Regulations, Part 36
2024: The FAR - Federal Acquisition Regulations, Part 362024: The FAR - Federal Acquisition Regulations, Part 36
2024: The FAR - Federal Acquisition Regulations, Part 36
 
MHM Roundtable Slide Deck WHA Side-event May 28 2024.pptx
MHM Roundtable Slide Deck WHA Side-event May 28 2024.pptxMHM Roundtable Slide Deck WHA Side-event May 28 2024.pptx
MHM Roundtable Slide Deck WHA Side-event May 28 2024.pptx
 
一比一原版(ANU毕业证)澳大利亚国立大学毕业证成绩单
一比一原版(ANU毕业证)澳大利亚国立大学毕业证成绩单一比一原版(ANU毕业证)澳大利亚国立大学毕业证成绩单
一比一原版(ANU毕业证)澳大利亚国立大学毕业证成绩单
 
PPT Item # 9 - 2024 Street Maintenance Program(SMP) Amendment
PPT Item # 9 - 2024 Street Maintenance Program(SMP) AmendmentPPT Item # 9 - 2024 Street Maintenance Program(SMP) Amendment
PPT Item # 9 - 2024 Street Maintenance Program(SMP) Amendment
 
PPT Item # 7 - BB Inspection Services Agmt
PPT Item # 7 - BB Inspection Services AgmtPPT Item # 7 - BB Inspection Services Agmt
PPT Item # 7 - BB Inspection Services Agmt
 
The Role of a Process Server in real estate
The Role of a Process Server in real estateThe Role of a Process Server in real estate
The Role of a Process Server in real estate
 
一比一原版(WSU毕业证)西悉尼大学毕业证成绩单
一比一原版(WSU毕业证)西悉尼大学毕业证成绩单一比一原版(WSU毕业证)西悉尼大学毕业证成绩单
一比一原版(WSU毕业证)西悉尼大学毕业证成绩单
 
ZGB - The Role of Generative AI in Government transformation.pdf
ZGB - The Role of Generative AI in Government transformation.pdfZGB - The Role of Generative AI in Government transformation.pdf
ZGB - The Role of Generative AI in Government transformation.pdf
 
一比一原版(UOW毕业证)伍伦贡大学毕业证成绩单
一比一原版(UOW毕业证)伍伦贡大学毕业证成绩单一比一原版(UOW毕业证)伍伦贡大学毕业证成绩单
一比一原版(UOW毕业证)伍伦贡大学毕业证成绩单
 
一比一原版(QUT毕业证)昆士兰科技大学毕业证成绩单
一比一原版(QUT毕业证)昆士兰科技大学毕业证成绩单一比一原版(QUT毕业证)昆士兰科技大学毕业证成绩单
一比一原版(QUT毕业证)昆士兰科技大学毕业证成绩单
 
一比一原版(Adelaide毕业证)阿德莱德大学毕业证成绩单
一比一原版(Adelaide毕业证)阿德莱德大学毕业证成绩单一比一原版(Adelaide毕业证)阿德莱德大学毕业证成绩单
一比一原版(Adelaide毕业证)阿德莱德大学毕业证成绩单
 
Canadian Immigration Tracker March 2024 - Key Slides
Canadian Immigration Tracker March 2024 - Key SlidesCanadian Immigration Tracker March 2024 - Key Slides
Canadian Immigration Tracker March 2024 - Key Slides
 
What is the point of small housing associations.pptx
What is the point of small housing associations.pptxWhat is the point of small housing associations.pptx
What is the point of small housing associations.pptx
 
2024: The FAR - Federal Acquisition Regulations, Part 37
2024: The FAR - Federal Acquisition Regulations, Part 372024: The FAR - Federal Acquisition Regulations, Part 37
2024: The FAR - Federal Acquisition Regulations, Part 37
 
Russian anarchist and anti-war movement in the third year of full-scale war
Russian anarchist and anti-war movement in the third year of full-scale warRussian anarchist and anti-war movement in the third year of full-scale war
Russian anarchist and anti-war movement in the third year of full-scale war
 
Effects of Extreme Temperatures From Climate Change on the Medicare Populatio...
Effects of Extreme Temperatures From Climate Change on the Medicare Populatio...Effects of Extreme Temperatures From Climate Change on the Medicare Populatio...
Effects of Extreme Temperatures From Climate Change on the Medicare Populatio...
 
一比一原版(UQ毕业证)昆士兰大学毕业证成绩单
一比一原版(UQ毕业证)昆士兰大学毕业证成绩单一比一原版(UQ毕业证)昆士兰大学毕业证成绩单
一比一原版(UQ毕业证)昆士兰大学毕业证成绩单
 

Communicator-Leader

  • 1.
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12. • personal branding • marketing • social & media • contextualise • collect content • extend skills • calendar • campaign • program • serendipity • social & media • events • conversations • mentoring research & sense spot the chance situate the idea deploy present measure