Communications and Public Relations at theFernUniversitätin Hagen

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EADTU

EADTU Staff Week

Education

Folie
Communications and Public Relations at
the FernUniversität in Hagen
What we do. And why we do it.
COMMUNICATIONS AND PUBLIC RELATIONS DEPARTMENT

Folie
Contents
1. core messages in our communication
2. goals
3. our target groups
4. best practice: „Voices of FernUni“
5. communication channels
6. internal communication
7. the team
15.05.2024
2
COMMUNICATIONS AND PUBLIC RELATIONS

Folie
1. our core messages in communications
15.05.2024
3
COMMUNICATIONS AND PUBLIC RELATIONS
core values and USPs of FernUni
only state distance learning university in
Germany
exceptionally diverse student body
pioneers in digital education
technologies + its didactic application

Folie
2. our goals
• knowledge transfer
• reverberations in the media
• strengthening our reputation
public
perception
• political recognition
• science partnerships
• attracting and retaining students
stakeholder
engagement
15.05.2024
4
long term
success
of our
university
COMMUNICATIONS AND PUBLIC RELATIONS

Folie
3. target groups in our communication
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5
COMMUNICATIONS AND PUBLIC RELATIONS
students
(prospective+
current),
Alumni
general
public
scientific
community
media coworkers

Folie
4. best practice: "voices of the FernUniversität"
15.05.2024
6
COMMUNICATIONS AND PUBLIC RELATIONS

Folie
4. best practice: "voices of the FernUniversität"
15.05.2024
7
COMMUNICATIONS AND PUBLIC RELATIONS
interview professional
photo-
shooting
cross-promo
on all
channels

Folie 15.05.2024
8
COMMUNICATIONS AND PUBLIC RELATIONS
5. channels / distribution
Website:
- two voices on the homepage as a
teaser
- voices of various students on
its own website
- several thousand views per month

Folie
5. channels / distribution
15.05.2024
9
COMMUNICATIONS AND PUBLIC RELATIONS
Newsletter @fernuni
- currently 1750 subscribers
- both people of the FernUniversität
as well as external parties
- reporting on research projects,
introducing staff and students of
our Uni

Folie 15.05.2024
10
COMMUNICATIONS AND PUBLIC RELATIONS
5. channels / distribution
science magazine
"fernglas"
- published once a year, about 50
pages
- monothematic, focus on research
- our only print product
o

Folie
5. voices in social media
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11
COMMUNICATIONS AND PUBLIC RELATIONSN

Folie
reception on social media
15.05.2024
12
COMMUNICATIONS AND PUBLIC RELATIONSN

Folie
6. Internal communication
semi-intern
webpage with
daily news
weekly
briefings:"monday
mailing"
status
quo
Relaunch Intranet
(until 10/2025)
communication,
organization via
MS Office
in
progress
15.05.2024
13
COMMUNICATIONS AND PUBLIC RELATIONSN

Folie
communication channels overview
homepage online news press releases newsletter @fernuni
science magazine
"fernglas"
social media
(Instagram, Facebook,
X, LinkedIn,
Mastodon, Bluesky,
Threads)
YouTube
podcast
"CampusStoff"
15.05.2024
14
COMMUNICATIONS AND PUBLIC RELATIONSN

Folie
7. our team
15.05.2024
15
COMMUNICATIONS AND PUBLIC RELATIONSN
12 team members
- 1 head of department
- 3 PR officers
- 2 web editors (main
pages)
- 4 web editors (e.g.
faculties, IT department,
library...)
- 1 content creator
- 1 team assistant

Folie
any questions?
15.05.2024
16
COMMUNICATIONS AND PUBLIC RELATIONS

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This document provides an overview of wound healing, its functions, stages, mechanisms, factors affecting it, and complications. A wound is a break in the integrity of the skin or tissues, which may be associated with disruption of the structure and function. Healing is the body’s response to injury in an attempt to restore normal structure and functions. Healing can occur in two ways: Regeneration and Repair There are 4 phases of wound healing: hemostasis, inflammation, proliferation, and remodeling. This document also describes the mechanism of wound healing. Factors that affect healing include infection, uncontrolled diabetes, poor nutrition, age, anemia, the presence of foreign bodies, etc. Complications of wound healing like infection, hyperpigmentation of scar, contractures, and keloid formation.

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Communications and Public Relations at theFernUniversitätin Hagen

1. Folie Communications and Public Relations at the FernUniversität in Hagen What we do. And why we do it. COMMUNICATIONS AND PUBLIC RELATIONS DEPARTMENT

2. Folie Contents 1. core messages in our communication 2. goals 3. our target groups 4. best practice: „Voices of FernUni“ 5. communication channels 6. internal communication 7. the team 15.05.2024 2 COMMUNICATIONS AND PUBLIC RELATIONS

3. Folie 1. our core messages in communications 15.05.2024 3 COMMUNICATIONS AND PUBLIC RELATIONS core values and USPs of FernUni only state distance learning university in Germany exceptionally diverse student body pioneers in digital education technologies + its didactic application

4. Folie 2. our goals • knowledge transfer • reverberations in the media • strengthening our reputation public perception • political recognition • science partnerships • attracting and retaining students stakeholder engagement 15.05.2024 4 long term success of our university COMMUNICATIONS AND PUBLIC RELATIONS

5. Folie 3. target groups in our communication 15.05.2024 5 COMMUNICATIONS AND PUBLIC RELATIONS students (prospective+ current), Alumni general public scientific community media coworkers

6. Folie 4. best practice: "voices of the FernUniversität" 15.05.2024 6 COMMUNICATIONS AND PUBLIC RELATIONS

7. Folie 4. best practice: "voices of the FernUniversität" 15.05.2024 7 COMMUNICATIONS AND PUBLIC RELATIONS interview professional photo- shooting cross-promo on all channels

8. Folie 15.05.2024 8 COMMUNICATIONS AND PUBLIC RELATIONS 5. channels / distribution Website: - two voices on the homepage as a teaser - voices of various students on its own website - several thousand views per month

9. Folie 5. channels / distribution 15.05.2024 9 COMMUNICATIONS AND PUBLIC RELATIONS Newsletter @fernuni - currently 1750 subscribers - both people of the FernUniversität as well as external parties - reporting on research projects, introducing staff and students of our Uni

10. Folie 15.05.2024 10 COMMUNICATIONS AND PUBLIC RELATIONS 5. channels / distribution science magazine "fernglas" - published once a year, about 50 pages - monothematic, focus on research - our only print product o

11. Folie 5. voices in social media 15.05.2024 11 COMMUNICATIONS AND PUBLIC RELATIONSN

12. Folie reception on social media 15.05.2024 12 COMMUNICATIONS AND PUBLIC RELATIONSN

13. Folie 6. Internal communication semi-intern webpage with daily news weekly briefings:"monday mailing" status quo Relaunch Intranet (until 10/2025) communication, organization via MS Office in progress 15.05.2024 13 COMMUNICATIONS AND PUBLIC RELATIONSN

14. Folie communication channels overview homepage online news press releases newsletter @fernuni science magazine "fernglas" social media (Instagram, Facebook, X, LinkedIn, Mastodon, Bluesky, Threads) YouTube podcast "CampusStoff" 15.05.2024 14 COMMUNICATIONS AND PUBLIC RELATIONSN

15. Folie 7. our team 15.05.2024 15 COMMUNICATIONS AND PUBLIC RELATIONSN 12 team members - 1 head of department - 3 PR officers - 2 web editors (main pages) - 4 web editors (e.g. faculties, IT department, library...) - 1 content creator - 1 team assistant

16. Folie any questions? 15.05.2024 16 COMMUNICATIONS AND PUBLIC RELATIONS

Communications and Public Relations at theFernUniversitätin Hagen

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