Communication Stephen Robin

Made By: Asfand & Tooba (DIHE Sukkur
Campus)

Campus)
Communication is simply
the act of transferring
information from one
place to another.

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Control: Communication controls
member behavior in several ways
Motivation: Communication fosters
motivation by clarifying for employees
what is to be done, how well they are
doing, and what can be done to
improve performance.
Emotional expression: For many
employees, their work group is a
primary source for social interaction.
 Information: The final function that
communication performs is related to
its role in facilitating decision making.

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(1) Sender:
The person who intends to convey the message with the intention of passing
information and ideas to others is known as sender or communicator.
(2) Ideas:
This is the subject matter of the communication. This may be an opinion,
attitude, feelings, views, orders, or suggestions.
(3) Encoding:
Since the subject matter of communication is theoretical and intangible, its
further passing requires use of certain symbols such as words, actions or pictures
etc. Conversion of subject matter into these symbols is the process of encoding.
(4) Communication Channel:
The person who is interested in communicating has to choose the channel for
sending the required information, ideas etc. This information is transmitted to
the receiver through certain channels which may be either formal or informal.

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(5) Receiver:
Receiver is the person who receives the message or for whom the
message is meant for. It is the receiver who tries to understand the
message in the best possible manner in achieving the desired
objectives.
(6) Decoding:
The person who receives the message or symbol from the
communicator tries to convert the same in such a way so that he
may extract its meaning to his complete understanding.
(7) Feedback:
Feedback is the process of ensuring that the receiver has received
the message and understood in the same sense as sender meant it.

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IDEA
Encoding
Decoding

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Distortion of the message can take place at any step of
communication.
For example, voice of sender may get mixed up with other
environmental noises. The receiver may again receive only part of
the message, and may also distort the message during the process
of receipt
Communication apprehension is fear associated with
communication with another person. According to research, 31
percent of elementary school students experience some level of
communication apprehension.

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The basic purpose of designing
such communication is to
connect various sub-systems of
Organization and coordinating
their functioning for achieving
Organizational goals. Such
communication is official and
part of formal Organization
which operates through formal
relationship of superior and
subordinate.

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President
Manager
Employee
D
O
W
N
W
A
R
D
D
O
W
N
W
A
R
D

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President
Manager
Employee
U
P
W
A
R
D
U
P
W
A
R
D

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Sales Manager Production Manager Purchase Manager
HORIZONTOL OR LATERAL

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Formal
• Formal communication networks facilitate
official communication within any organization.
Informal
• Informal communication networks are
characterized by unofficial and unpredictable
communication.
Both networks may include small or large groups of people

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Nonverbal
Communication has
been defined as
communication without
words between two or
more people.
Haptics
Facial
Expressions
GesturesPosture
Signs
&
Symbols

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Communication Channel is
A medium through which a
message is transmitted to
its intended audience,
such as print media or
broadcast (electronic)
media.
Channel richness refers to
the amount of information
that can be transmitted from
one person to another during
any given communication.
The more information that
can be passed, the richer the
channel

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Filtering: Filtering implies willful
distortion of information. This
problem usually arise in upward
communication. In upward
communication, employees tend
to pass only those messages that
create positive impression about
them.
Defensiveness: Defensive
behavior is the primary
barrier to effective
communication because
when a person is being
defensive they actually don’t
really listen to the other
person.
Language barriers are the
most common
communication barriers
which cause
misunderstandings and
misinterpretations between
people.
Selective perception is the
process by which individuals
perceive what they want to in
media messages while ignoring
opposing viewpoints. It is a broad
term to identify the behavior all
people exhibit to tend to "see
things" based on their particular
frame of reference.

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Ineffective programs are dominated by downward
Communication. Successful Programs Balance downward
Communication and Upward Communication.
As We have noted Previously, Actions Speak Louder than
words. The Employees will listen to what management
has to say regarding changes being made and where the
company is going, but these words must be backed up by
matching actions .

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In face to Face Communication the rich material of
Information can be transferred. Non verbal cues can be
analyzed, the receiver satisfied more than e-mail, letters
etc, and the quick response we gain.
There is a responsibility on the shoulders of Supervisor
or Manger to share information among employees or
works who work under them taking from Top
Management in order to minimize ambiguity.

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Different people in the organization have different
information needs. Managers designs the
communication programs according to the need of
employees, what they have to know? When do they
need to know it? etc
All Organizations face Complaints, have product failure,
delivery delays, or similar problems. So, they
communicate for better solutions.

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These leading companies viewed employee communications
as a critical management process. This is illustrated by five
common activities in which these firms engaged
Managers convey the Rational Underlying Decisions
Timeliness is Vital
Communicate Continuously
Link the “Big Picture” with the “Little Picture”
Don’t dictate the way people should feel about the News

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Men speak and hear a language of status, power and
independence.
For many men, conversations are a means to preserve
independence and maintain status.
Women speak and hear the language of connection and
intimacy.
For many women, conversations are negotiations for
closeness in which people try to seek and give confirmation
and support.

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In an increasingly diverse workforce, we must
be sensitive to how words might offered others.
But eliminating words reduces options for
conveying messages in the cleanest and most
accurate form.

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1. Semantics: Words mean different things to
Different people.
2. Word Connotations: Words imply different things
in different languages.
3. Tone Differences: in some cultures tone changes
depending on context.
4. Difference among perception: Different words
views.

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Possible to work even you are away from the workstation.
For Example:
E-mail:
 Workers devote about 28% of their days to email.
 It doesn’t provide non verbal cues that the face to face
communication do.
 Nor does the email communication convey the
emotions.
 People with high need for social contact, Electronic
communication likely to lead to low job satisfaction.

Communication Stephen Robin

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