Primary colors are red, yellow and blue. They are the base colors that make up all other colors on the color wheel. Primary colors are used for designs that need urgency or speed, which is why fast food logos often use them. Secondary colors are orange, green and purple, which are created by mixing primary colors. Tertiary colors are made by mixing a primary and secondary color, such as yellow-orange. The color wheel shows the relationships between primary, secondary and tertiary colors.

1. PRIMARY COLORS
Red, Yellow, Blue. These 3
colors are the base colors for
every other color on the color
wheel. This is why they are called
“ Primary”.
Primary colors are used for
designs or art that needs to have
a sense of urgency.
Primary colors are the most vivid
colors when placed next to each
other, which is why you will notice
that most fast food joints use
primary colors in their logos, as it
evokes speed.
SECONDARY COLORS
Orange, Green, Purple. These 3
colors are what you get when you mix
the primary colors together.
They are located in between the
primary colors to indicate what colors
they are made from. Notice how
green is between yellow and blue.
Secondary colors are usually more
interesting than primary colors, but
they do not evoke speed and
urgency.
YELLOW
BLUE RED
COLOR – An Element Of Design
YELLOW
RED
BLUEORANGE
GREEN
PURPLE
Y
YG
G
BG
YOO
RO
B
P
BP
RP
R
TERTIARY COLORS
When we mix one Primary and one
Secondary color we get a tertiary color.
There are 6 tertiary colors-
1.Yellow-Orange
2.Yellow-Green
3.Blue-Green
4.Blue-Purple
5.Red-Purple
6.Red-Orange
COLOR WHEEL
It shows the relationship between primary,
secondary, tertiary colors.

2. Chroma achromatic colour scheme
ACHROMATIC COLORS
Achromatic colors posses no
hue.
Neutral colors like white, grey,
brown and black are
achromatic.
These neutral colors are far
from being negative because
they affect the appearance of
other hues.
Neutral colors are useful in
modifying the values and
intensities of all hues.
COLLAGE
Chroma achromatic color
scheme:
In this color scheme a chroma
color is used with an achromatic
color.
RED & WHITE YELLOW & BLACK RED- PURPLE & WHITE
BLUE & WHITE YELLOW-ORANGE & BLACK BLUE-PURPLE & WHITE

3. Monochromatic colour scheme
Monochromatic colors are all
the colors (tinges, tints, tones
and shades) of a single hue.
Monochromatic color schemes
are derieved from a single
base hue, and extended using
its shades, tones ,tints and
tinges. (that is, a hue modified
by the addition of black, gray
and white). As a result, the
energy is more subtle and
peaceful due to the lack of
contrast of hue.
Monochromatic color schemes
may be considered boring
unless there is diversity in
design
COLLAGE
MONOCHROMATIC COLORS
RED-PURPLE YELLOW- ORANGE RED
BLUE BLUE-GREEN BLUE-PURPLE

4. Analogous colour scheme
Analogous colors:
Red and orange, blue and
green, etc. These are colors
right next to each other on the
color wheel.
They usually match extremely
well, but they also create
almost no contrast.
They are good for very serene-
feeling designs and artwork
where you want viewers to feel
comfortable.
COLLAGEANALOGOUS COLORS
RED & RED-PURPLE ORANGE & YELLOW-ORANGE YELLOW & YELLOW-ORANGE
BLUE & BLUE-PURPLE GREEN & YELLOW-GREEN BLUE & BLUE-GREEN
COLOUR WHEEL

5. Complementary colour scheme
Complementary colors:
Red and green, blue and
orange, purple and yellow.
These are colors directly across
from each other on the color
wheel.
They are called complementary
because, when used together,
they become extremely vibrant
and have heavy contrast.
They are useful when you want
to make something stand out.
For example, if you use a green
background and have a red
circle on it, the red will jump off
the page and be almost
blinding.
COLLAGE
COMPLEMENTARY COLORS
YELLOW & PURPLE YELLOW-GREEN & RED-PURPLE RED & GREEN
RED-ORANGE & GREEN-BLUE ORANGE & BLUE YELLOW-ORANGE & BLUE-PURPLE
COLOUR WHEEL

6. DOUBLE COMPLEMENTARY COLORS
Double Complementary colour scheme
Double complementary scheme:
It is the richest of all the schemes
because it uses four colors
arranged into two complementary
color pairs.
This scheme is hard to
harmonize, if all four colors are
used in equal amounts, the
scheme may look unbalanced, so
you should choose a color to be
dominant or subdue the colors.
COLLAGE
Y/P & YO/BP B/O & BG/RO R/G & RP/YG
Y/P & YG/RP R/G & RO/BG B/O & BP/YO

7. 12 SPLIT COMPLEMENTARY SETS
Split Complementary colour scheme
Split complementary scheme:
These are formed from finding
complements – like yellow and
purple – then choosing the colors
on either side of one the
complement – like bluish purple
and reddish purple.
COLLAGE
Y, RP, BP BG, O, R R, YG, BG
O, BG, BP B, YO, RO YO, B, P
COLOURWHEEL

8. TRIAD COLORS
Triadic colour scheme
Triadic color scheme:
It uses three colors equally spaced around the color
wheel.
This scheme is popular among artists because it offers
strong visual contrast while retaining balance and color
richness.
The triadic scheme is not as contrasting as the
complementary scheme , but it looks more balanced and
harmonious.
COLLAGE
R, Y, B RO, YG, BP
O, G, P YO, BG, RP
COLOURWHEEL

9. TETRAD-SQUARE COLOR COMBINATIONS
Tetrad –Square colour scheme
Tetrad - Square color scheme:
This scheme is a combination of four colors at equal distance in the color
wheel.
It can be created by drawing a square to link up the colors.
COLLAGE
Y/P & RO/BG R/G, B/O YG/RP & YO/BP
COLOURWHEEL

10. Visilibility Sheets