This document discusses color theory and lighting in photography. It defines key lighting terms like white balance, golden hour, and diffuser. It explains the color tints of different light sources like daylight, household lamps, and street lights. It describes the Purkinje effect where eye perception of color changes from day to night. Finally, it discusses how different colors like red, blue, yellow, purple, green, and orange can impact moods and emotions in photographs.

1. Color
Theory
and
Light
Link

2. Vocabulary
White Balance, Golden hour,
diffuser, even lighting, film noire,
contrast, direct light, indirect light.

3. White Balance
Most lights, natural or
manmade, carry a color tint
that influences your
photographs.
Blue: Daylight (Just before
Sunrise/Sunset,Winter,
Shadows, Some Street
Lamps.
Antoinette

4. Yellow: Daylight (Sunrise/Sunset), Household
Lamps, Some Street Lights, Halogen Lamps
Colpo
Cole

5. Green: Daylight (Fog), Fluorescent Lights,
Some Street Lights
Petruney

6. Pink: More street lights
Favim

7. White: Flash Unit, Daylight balanced
Halogen Lamps
Bell

8. Purkinje Effect:
● In the daytime, the
rods and cones in
your eye pick up more
on the reds and other
warm colors.
● As night time sets in,
this reverses. Greens
and Blues become
dominant.

9. Why should you care?

10. Color can make
the viewer
want
to keep
looking at your image.

11. Petrarulo

12. Petrarulo

13. Or flip to the next one.

16. Color impacts
Mood and Emotion

17. Warmth
Excitement
Passion
In excess: Agitating
Red

18. Benson

19. Emert

20. Calmness
With a tint a sadness
Power, in coupling with Black
Blue

21. Staab

22. Draws attention
Compliments White, and
other light shaded color tones well.
In excess, irritating.
Yellow

23. Kallistine

24. McFadden

25. The blue in it edges the color towards
sadness.
The red in it can provide a "cooler" sense of
warmth, passion, etc.
Purple

27. Petrarulo

28. Tranquil, vibrant.
Used often in advertisement.
Pairs well with yellow.
Green

29. A., Wolfgang and Sons (dot) com

30. Erdene

31. Yellow in it brings excitement
Red in it brings warmth
The Golden Hour, our best time for natural
lighting, brings pinks, oranges, are reds together.
This makes everything you shoot feel very warm,
vibrant, and glowing.
Oranges and Reds can also cause
fear and dread.
Orange

32. Emert

33. A., Wolfgang and Sons (dot) com

34. For further color consideration:
Taking color theory
to a different level.