Cola Wars03
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The Coca-Cola and PepsiCo cola wars lasted from the 1950s to the 1990s as they battled for dominance in the US soft drink market. In the 21st century, both companies faced new challenges as carbonated soft drink sales began to flatten. They explored ways to boost domestic sales through innovation and boost revenue through profitable new beverages as consumer preferences shifted towards healthier options. While Coca-Cola struggled with execution issues, PepsiCo flourished through acquisitions and international expansion, gaining global market share over its rival. Both companies addressed slowing cola sales by diversifying their product portfolios and pursuing growth in non-carbonated drinks and bottled water.
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Cola wars
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The soft drink industry has been highly profitable since 1970 due to steady consumption growth and intense competition between Coke and Pepsi that reinforced brand recognition without diminishing profits. The industry faces high barriers to entry including recipe development, manufacturing plants, and distribution networks. While the North American market is mature, growth opportunities exist in developing markets like China and India to sustain profits and historical growth rates over the next decade.
Sse Cola Wars Group8
The document discusses Porter's five forces analysis of the concentrate industry occupied by Coca-Cola and PepsiCo. It finds the industry has high rivalry between the two major competitors and barriers to entry. There are many potential substitute products and buyer power is high due to various retail channels. Regulations differ between countries, affecting business operations on a global scale.
Sse Cola Wars Group4
This document discusses the cola wars between Coca-Cola and Pepsi from the 20th century into the 21st century. It analyzes the soft drink industry using Porter's Five Forces model. The document outlines that while Coke and Pepsi saw major growth in the late 20th century, consumption began declining in the late 1990s. It also notes that as the cola wars continued into the 21st century, the companies faced challenges in modifying their bottling, pricing, and branding strategies to adapt to changes in the industry and rise of substitutes. Finally, it provides references used in the analysis.
Cola wars continue
The document summarizes the history and competition between Coca-Cola and Pepsi from 1886 to 2006. It discusses how each company was founded and grew initially. In the late 20th century, both experienced ups and downs as consumption levels fluctuated and they launched new products and diversified. Pepsi became more aggressive in adapting to trends like the rise of non-carbonated drinks, while Coke struggled with execution issues. By 2004, Pepsi had grown its portfolio beyond cola drinks and achieved higher market shares across categories through proactive strategies.
Apple case study 2012 i pad update
Apple Case Study - update for the iPad March 2012. What can we learn about Apple Corporate Strategy from the iPad 3?
Competative study between coke vs. pepsi
This document appears to be a research project submitted by Salil Kumar Sharma towards completion of an MBA degree at GLA University in Mathura. The project examines the competitive landscape between Coca-Cola and Pepsi in India through consumer research and analysis of the soft drink industry. It acknowledges the guidance of project guide Mr. Darshan Saxena and others. The contents include an introduction to the topic, literature review, overview of the soft drink industry in India, profiles of Coca-Cola and Pepsi, their brands, marketing strategies, and findings and recommendations from the research.
Coke vs Pepsi
Coca-Cola has been operating in India since the 1970s. It was banned in 1977 but reentered in 1993 after merging with local companies like Britannia. It now has over 57% market share but faces strong competition from Pepsi which has 35% share. Both companies use many promotional strategies targeting youth and sponsor various sports and entertainment events. They primarily compete on pricing, distribution networks, and sponsorship deals. Coca-Cola's large global size and brands are strengths but its late reentry into India compared to Pepsi poses challenges in gaining more market share.
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Coca Cola Presentation[1]
Coca Cola Financial Analysis Final Project for Financial Accounting, St. Thomas MBA program. Group projected included Leanna Privette, Robin Toal, and April Vassau.
coca cola
The document discusses the horizontal expansion strategy of Advance Sales & Service Pvt. Ltd., a franchise of Brindavan Bottlers Pvt. Ltd. It provides background on the company and analyzes the beverage industry environment using Porter's Five Forces model. Key challenges discussed are declining carbonated drink sales, health and wellness trends, and increased competition from PepsiCo. The document recommends focusing on non-carbonated drinks, providing healthier options, and expanding related businesses to maintain competitive advantage.
Cola Wars
The document discusses the cola wars between Coca-Cola and Pepsi. It provides background on how Pepsi attacked Coke on its home turf in the US after Coke started focusing overseas. It analyzes the strengths, weaknesses, opportunities, and threats of both companies. It also examines the competitive strategies employed by each over the decades, including new product lines, marketing campaigns, pricing strategies, and acquisitions. Both companies have established a duopoly in the soft drink market through aggressive competition and global expansion.
Smcolawarscontinue group-6-130110121158-phpapp01
This document discusses the cola wars between Coca-Cola and Pepsi in the late 20th century. It provides financial data showing Coca-Cola had higher market share and profits than Pepsi in 1993 and 2000. Both companies used franchise bottling systems and pursued strategies like advertising, new products, and acquisitions to gain market share. By 2000, Coca-Cola's market share was 44.1% compared to Pepsi's 31.4%. The document performs SWOT and Porter's Five Forces analyses of both companies and the soft drink industry. It recommends strategies for Pepsi to better compete, such as differentiation, cost leadership, and strengthening its core competencies.
Coke vs pepsi ppt
Coca-Cola and Pepsi are the two largest beverage companies in the world that compete for market share. Both companies target the mass market globally using similar segmentation strategies including geographical, demographic, and psychographic segmentation. They utilize brand ambassadors and localized branding and advertising campaigns. While Coca-Cola is preferred by some for its stronger carbonation, Pepsi has a sweeter taste and appeals more to youth; however, consumer preference ultimately comes down to personal taste.
Marketing plan of coke
The document presents a marketing plan for Coca-Cola, outlining the company's history, mission, vision, and goals to double revenues by 2020 while promoting sustainability and connecting with the global middle class. It analyzes Coca-Cola's strong market position worldwide and in key countries like India and Pakistan, as well as competitors and strategies around product, price, place, and promotion. SWOT and financial details are also provided.
Coke vs pepsi
This document discusses Coke and Pepsi's historical development and current state. It provides an overview of each company's products and brands, describes their strategic strengths and weaknesses, opportunities and threats. It analyzes their historical timelines from the 1800s to present day and reviews where each company stands now, with Coca-Cola maintaining a beverage focus while deriving 70% of revenue from carbonated soft drinks, and PepsiCo having diversified into a food and beverage conglomerate with over half its net revenue from snacks.
Coca cola company
Coca Cola Company was first invented in 1886 in Atlanta, Georgia. It is now the world's largest soft-drink company selling 1.7 billion servings everyday. Its mission is to refresh the world and create value. It has a 2020 vision to double revenues. As the largest publicly traded company, it faces issues like health concerns contributing to obesity and shifting tastes. Its resources include brand loyalty, distribution networks and financial position. It faces high competition from Pepsi and must adapt to changing consumer and industry trends.
Coca Cola in 2011
Coca-Cola has set goals to double revenues by 2020 and be the leading beverage company globally. It has had over 100 years of history growing from a single product to a diverse portfolio. Currently, Coca-Cola's business model involves concentrate producers, bottlers, retailers, and suppliers. However, changing consumer preferences toward healthier options and the rise of still beverages presents new challenges. Coca-Cola will need to continue adapting its business model to maintain growth and market leadership going forward.
The coca cola-company
The Coca-Cola Company was founded in 1886 and is the world's largest beverage company. It manufactures concentrates and syrups that are then sold to bottlers who package and distribute over 400 brands of drinks in over 200 countries. While carbonated soft drinks make up most sales, the company has expanded its portfolio to include water, juice, tea, and sports drinks. Coca-Cola has maintained its dominance through effective marketing campaigns, strategic partnerships and acquisitions, and a focus on international growth.
TAX MEMOTo FromSubjectDateI. Purpose the purpose.docx
TAX MEMO:
To:
From:
Subject:
Date:
I. Purpose: the purpose of this memo is to brief…..
II. Facts: Who is the petitioner?:
Who is defendant?:
And relevant information. Explain what happen in the case
III. Issues: Is …. taxable? (List all the tax issues)
IV. Conclusion: Yes, it is taxable (Only list answer to Issues, no explanation needed)
V. Analysis: Why and how? (Explanations needed )
PepsiCo: Is diversification a choice?
Mohamed Ezz, MD, DM (UMUC)
PepsiCo (PEP)
www.pepsico.com
Overview
PepsiCo, a world leader in beverages, food, and snacks with net revenues of more than $ 65 billion, has a product portfolio of 22 of the most iconic brands in the industry; each of which has annual retail sales of more than one billions dollars. PepsiCo is the world’s # 2 carbonated beverage maker. The company’s brand portfolio includes (PepsiCo, 2016):
A. Beverages: Pepsi, 7-Up, Mountain Dew, Sierra Mist, Mirinda, Gatorade, Tropicana, Lipton, and Aquafina.
B. Snacks: Doritos, Frito-Lay, Tostitos, Ruffles, Cheetos, Fritos, Brisk, and Walkers,
C. Foods: Quaker Oates and Rice-A-Roni.
PepsiCo: History & Background (Hoovers, 2016)
Pepsi was invented in 1898 by pharmacist Caleb Bradham in New Bern, North Carolina. He named his new drink Pepsi-Cola and marketed it as a cure for indigestion and dyspepsia. Bradham followed Coca-Cola’s bottling franchise model and by World War I 300 bottlers had signed up. Following the war, Bradham started stockpiling sugar to safeguard against rising prices; however, in 1920 sugar prices plunged, leading to his bankruptcy in 1923.
After changing ownership for some time, Loft Candy bought the company in 1931. During the Depression (1939), the company doubled the size of its bottles to 12 ounces without raising its price, which helped improve its fortune. In 1939 Pepsi introduced the first radio jingle in the world. In 1941, Loft Candy merged with its Pepsi subsidiary to create the Pepsi Cola Company.
The company acquired Mountain Dew in 1964 and Frito Lay in 1965, and changed its name to PepsiCo. In 1972 PepsiCo began distributing Stolichnaya vodka in the States in return for being the only Western firm allowed to bottle soft drinks in the Soviet Union. PepsiCo bought Pizza Hut (1977), Taco Bell (1978), and KFC (1986) and became a formidable force in the fast food industry. In the period from 1991 - 1996 PepsiCo aggressively expanded its international bottling operations; however, it was no match Coca-Cola's well-oiled international distribution machine. The Company then focused its attention to the organization of its international network.
In 1997, PepsiCo spun off its $10 billion fast-food unit (currently Yum! Brands), which better positioned to sell its soft drinks at other restaurants. Also in 1997 PepsiCo bought Smith snacks and Borden's Cracker Jack snack from United Biscuits. In 1998, PepsiCo bought Seagram's Tropicana juices, the main competitor to Coca Cola’s minute Maid for $3.3 billion. In 1999, the c ...
Strategic Management: Coca-Cola Company
this talks about the Coca-Cola's growth strategies with PESTLE analysis along with porters' five forces model.
Cola Wars
The document summarizes the 100-year rivalry between Coca-Cola and Pepsi in 3 paragraphs:
Coca-Cola and Pepsi initially competed for market share through carbonated soft drinks and focused on bottlers, retailers, and suppliers. Coca-Cola was first to franchise but struggled with acceptance due to inexperience. It began acquiring bottlers to boost competition.
In the 21st century, competition centered on emerging international markets and expanding beyond carbonated soft drinks. Price wars in the 1990s focused on low-price strategies. Globally, Coca-Cola dominated with 51.4% market share compared to Pepsi's 21.8%.
Coca-Cola faced challenges including execution
224113823 coca-cola-supply-chain-model
This document discusses Coca-Cola's history, brands, mission, vision, values, financial statements, workforce, and organizational structure. It provides an overview of Coca-Cola's value chain analysis, SWOT analysis, marketing mix, successful and discontinued products, risks of new products, and strategies for success. Key points include Coca-Cola owning 4 of the top 5 beverage brands and having a global workforce of over 90,000 employees. The document also analyzes Coca-Cola's income statement, balance sheet, and proposes a new Middle Eastern inspired drink.
FInal.pptx
Coca-Cola was created in 1886 in Atlanta, Georgia by John Pemberton. Asa Candler later bought the formula and founded The Coca-Cola Company. Over time, Coca-Cola expanded globally and diversified its product portfolio. Today, Coca-Cola is the largest beverage company in the world and sells more than 1 billion drinks per day across its portfolio of 500+ brands in over 200 countries. Coca-Cola has become one of the most recognizable brands globally through effective marketing strategies around product, price, placement, and promotion over its 135+ year history.
Statistical Analysis.
The document provides an overview of the Coca-Cola Company including its history, products, mission statement, industry life cycle analysis, product life cycle, market map, PESTLE analysis, SWOT analysis, and Porter's Five Forces analysis. It discusses how Coca-Cola was founded in 1886 and is now a multinational beverage company headquartered in Atlanta, Georgia that produces and sells various beverage products around the world.
Coke Wars Presentation
The document discusses the soft drinks industry. It begins by defining soft drinks and outlining the industry's value chain. It then discusses the significant growth in revenue for the global beverages industry from 2008, with soft drinks accounting for over $416 billion. Several factors that can influence demand are also presented. The document covers various topics through different speakers, including Porter's five forces analysis, differentiation strategies of major companies, and opportunities and threats faced by leading brands like Coke and Pepsi. It concludes by examining the water bottled segment and strategies major players could adopt to succeed in this area.
Presentation1
Coca-Cola and Pepsi have been rivals since the late 19th century. Coca-Cola was invented in 1886 in Atlanta, Georgia, while Pepsi was invented in 1893 in New Bern, North Carolina. Both companies have grown significantly over the past century and now operate globally, with Pepsi generating $28 billion in annual revenue compared to Coca-Cola's $16 billion. In India specifically, Pepsi has a 44% market share compared to Coca-Cola's 51%, with local brands making up the remaining 4%. The rivalry between the two companies continues as they launch new marketing campaigns and products.
Coca cola business plan
Coca-Cola is the world's largest nonalcoholic beverage company that owns 4 of the top 5 soft drink brands. The document provides an overview of Coca-Cola's business including its vision, mission statements, industry analysis, market analysis, competitive analysis, and strengths and weaknesses. It discusses Coca-Cola's strategies to maintain its position as the leading beverage company through producing superior quality carbonated beverages and treating employees, customers, and communities with respect while providing financial rewards to shareholders.
Sm cola wars_continue - group-6
The document summarizes the cola wars between Coca-Cola and Pepsi from 1993 to 2000 and beyond. It shows that while Coca-Cola had a larger market share and higher sales in 1993, Pepsi was gaining ground through innovative marketing campaigns targeting youth. By 2000, Pepsi had narrowed the gap, with costs and profits becoming more similar between the two companies. The document also analyzes the companies' strategies, financials, and issues using tools like SWOT analysis and Porter's five forces.
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Cola Wars03
- 1. Cola Wars Continue Case Study Analysis Presented by- Dhirendra Singh Erwin Saurabh Tigga Debabrata Swain Dilip Kumar Ganesan.M
- 13. Caleb D. Bradham
- 36. Profit Margins of Industry Concentrate Producers and Bottlers
- 38. US Liquid consumption trends (gallons/capita ) Source- US Beverage industry Consumption Statistics
- 39. Promising Segment US Liquid consumption trends (gallons/capita ) Source- US Beverage industry Consumption Statistics
- 40. Market Share by case volume(percent ) Coca cola 1966-04 : 29.04% Gain PepsiCo 1966-04 : 55.14% Gain Others 1966-04- 82.55 % loss
- 48. Thank you