1. SVHS – LA Senior High School
|Media & Information Literacy
Good
morning
everyone!
MEDIA CODES
AND
CONVENTIONS
2. SVHS – LA Senior High School
|Media & Information Literacy
Good
morning
everyone!
Symbolic Codes
-These codes live outside the
media product themselves but
would be understood in similar
ways in the ‘real life’ of the
audience
3. SVHS – LA Senior High School
|Media & Information Literacy
Good
morning
everyone!
Symbolic Codes
1. Setting
the time and place of
the narrative
4. SVHS – LA Senior High School
|Media & Information Literacy
Good
morning
everyone!
Symbolic Codes
2. Everything in
front of the Camera”
Set Design, Costume,
Props, Staging, and
Composition
5. SVHS – LA Senior High School
|Media & Information Literacy
Good
morning
everyone!
Symbolic Codes
3. Acting
Actors portray characters in media
products and contribute to character
development, creating tension or
advancing the narrative
6. SVHS – LA Senior High School
|Media & Information Literacy
Good
morning
everyone!
Symbolic Codes
4. Color
Dominant color, Color
symbolism.
7. SVHS – LA Senior High School
|Media & Information Literacy
Camera Movements
8. SVHS – LA Senior High School
|Media & Information Literacy
Written Codes
-formal written language
used in a media product.
9. SVHS – LA Senior High School
|Media & Information Literacy
Written Codes
-include printed language which is
text you can see within the frame
and how it is presented, and spoken
language, which includes dialogue
and song lyrics.
10. SVHS – LA Senior High School
|Media & Information Literacy
Written Codes
11. SVHS – LA Senior High School
|Media & Information Literacy
Good
morning
everyone!
Conventions are
generally established and
accepted ways of using
media codes
12. SVHS – LA Senior High School
|Media & Information Literacy
1. Form conventions
-certain ways we expect
types of media’s codes to be
arranged.
Types of Conventions
13. SVHS – LA Senior High School
|Media & Information Literacy
Form conventions
*title of the film at the beginning,
and then credits at the end
*Newspapers-the most important
news on the front page and sports
news on the back page.
Types of Conventions
14. SVHS – LA Senior High School
|Media & Information Literacy
2. Story Conventions
-are common narrative
structures and understandings
that are common in story telling
media products.
Types of Conventions
15. SVHS – LA Senior High School
|Media & Information Literacy
Story Conventions
*Examples of story
conventions include: Narrative
structures, Cause and effect,
Character construction.
Types of Conventions
16. SVHS – LA Senior High School
|Media & Information Literacy
3. Genre Conventions
-characters, settings or
themes in a particular type of
medium.
-Genre conventions can
be formal or thematic.
Types of Conventions
17. SVHS – LA Senior High School
|Media & Information Literacy
