Matthew Hawn - "Do Labels Still Matter?" - sounds digitalMatthew Hawn
Presentation for X|Media Lab's Sounds Digital conference on 16th April, 2009 at Sadler's Wells in London.
http://www.xmedialab.com/
jukevox.tumblr.com
twitter: @jukevox
The New Generatives: Selling Music in a Connected WorldGerd Leonhard
My presentation at MidemNet 2010, in Cannes France. How to monetize music when the copy is free: Defining Monetization: 1.A real-cash transaction of any
kind (often pre-consumption)
2.Revenue Sharing (usually
post-consumption)
3.Non-cash remunerations
4.Upstream payments
(Freemium)
A presentation advocating the implementation of unobtrusive badges when distributing your content to blogs and social networks held at webwatch at ebay UK in August 2007.
The Deck I Used to Raise $1.7M for My Startup EarbitsJoey Flores
This is the final version of the deck that I was using to fundraise for Earbits after going through the Y Combinator program. You can read about my entire fundraising experience at:
https://joeyflores.com/2019/03/25-fundraising-tips-from-raising-a-1-7m-y-combinator-seed-round-part-1/
A comprehensive all-hands media business proposal on a digital media streaming service highlighting market analysis, industry research, revenue model, path to profitability, marketing plan and the economics behind them.
Matthew Hawn - "Do Labels Still Matter?" - sounds digitalMatthew Hawn
Presentation for X|Media Lab's Sounds Digital conference on 16th April, 2009 at Sadler's Wells in London.
http://www.xmedialab.com/
jukevox.tumblr.com
twitter: @jukevox
The New Generatives: Selling Music in a Connected WorldGerd Leonhard
My presentation at MidemNet 2010, in Cannes France. How to monetize music when the copy is free: Defining Monetization: 1.A real-cash transaction of any
kind (often pre-consumption)
2.Revenue Sharing (usually
post-consumption)
3.Non-cash remunerations
4.Upstream payments
(Freemium)
A presentation advocating the implementation of unobtrusive badges when distributing your content to blogs and social networks held at webwatch at ebay UK in August 2007.
The Deck I Used to Raise $1.7M for My Startup EarbitsJoey Flores
This is the final version of the deck that I was using to fundraise for Earbits after going through the Y Combinator program. You can read about my entire fundraising experience at:
https://joeyflores.com/2019/03/25-fundraising-tips-from-raising-a-1-7m-y-combinator-seed-round-part-1/
A comprehensive all-hands media business proposal on a digital media streaming service highlighting market analysis, industry research, revenue model, path to profitability, marketing plan and the economics behind them.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
Safalta Digital marketing institute in Noida, provide complete applications that encompass a huge range of virtual advertising and marketing additives, which includes search engine optimization, virtual communication advertising, pay-per-click on marketing, content material advertising, internet analytics, and greater. These university courses are designed for students who possess a comprehensive understanding of virtual marketing strategies and attributes.Safalta Digital Marketing Institute in Noida is a first choice for young individuals or students who are looking to start their careers in the field of digital advertising. The institute gives specialized courses designed and certification.
for beginners, providing thorough training in areas such as SEO, digital communication marketing, and PPC training in Noida. After finishing the program, students receive the certifications recognised by top different universitie, setting a strong foundation for a successful career in digital marketing.
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
Francesca Gottschalk - How can education support child empowerment.pptxEduSkills OECD
Francesca Gottschalk from the OECD’s Centre for Educational Research and Innovation presents at the Ask an Expert Webinar: How can education support child empowerment?
2. Kelly’s Idea
Kelly suggests that, in an environment when
almost anything can be copied and made
worthless, anything that cannot be copied
becomes scarce and therefore valuable.
3. Kelly believes there are Eight uncopyable
values or ‘generatives’ that can be combined
or used singularly, in order to make someone
want to pay for a product or service rather
obtaining it for free.
KEVIN KELLY
4. Accessibility
In paid-for products an individual is given the ability to store
the product wherever they want.This enables them to access
it securely whenever and usually in a pretty tidy way. In
contrast a free product that may be illegally downloaded
would have to be backed up, saved, stored, moved around
etc..And this will get very boring.
An example could be Spotify – they allow all your music to be
stored in one easy simple place online or offline.
5. Number of subscribers to Spotify
The service had approximately ten million users as of
15 September 2010, about 2.5 million of whom were paying
members.Total users reached 20 million by December 2012,
five million of whom pay a monthly subscription fee that
varies based on locale.
6. Authenticity
Consumers are able to grab key software applications for
free, but even if they don't need a manual, they might like to
be sure it is bug free, reliable, and warranted.
When products are bought directly from a band then this is
ensured.The paid-for items will come with an assurance of
validity and often extra items such as a signature from
perhaps a band to give extra authenticity.
iTunes is an example of a reliable source for paid-for songs
that often offer live performances and exclusive tracks from
certain artists.
7. Number of ‘subscribers’ for iTunes
Last year iTunes reached an estimate of around 20 million
monthly visits and payments and in 2008 iTunes reached a
staggering figure of 5 billion total downloads on their site.
8. AUTHENTICITY
Given the multitude of fake copies on the internet, anything that has
actual value is often copied. A copy has a few flaws that an original
authentic version would not have, an example of this is pirated
software. When looking for software some people will choose an
authentic version because with authenticity comes bonuses such as
tech support and bug fixes which you may not get with a pirated
version. Whilst the software itself is free, if it is not authentic it loses it’s
value, therefore the value is not in the software, but the authenticity.
Another example is within’ the music industry, when many copies of
albums are released to pirate websites, these files can be copied
incorrectly and contain the wrong formatting. This is normally proven
when the pirated music files are played on stereos and the instruments
do not pan correctly to the different outsources.
9. Authenticity…
The difference between paying for a product and illegally
downloading is its quality/authenticity. For example illegally
downloading a film will usually be pixelated and out of sync with
the sound however subscribing to a movie channel or music app
will guarantee the authenticity and quality of the product.
A product example we can use is Spotify which is an online music
streaming app which has three membership programs the first is
free but it gives you a limited amount of time each week and you
will have adverts in-between every couple of songs played, a £5.99
subscription which removes the adverts and lets you stream spotify
on your phone and then a £10.00 subscription which means you can
do everything in the premium subscription and also stream music
even when you’re not connected to the internet and also get to
listen to albums early before anyone else.
10. FINDABILITY
• Netflix – Categorizes by genre, popularity, release date etc
• Cookies on websites allow relevant material that is to your interest to
appear first.
11. Immediacy…
Immediacy is how quick you can access something such as
Netflix which offers you to stream TV shows and movies
instantly for £6.99 a month and you can do this
immediately whereas if you illegally download a movie it
could take ages for it to download and after download
there could be troubles with the footage such as bad
quality and sound errors.
People who illegally download music on websites, for
example youtube2mp3 you will experience bad quality
sound and it could take a while for it to download
whereas if you buy a song of ITunes this will only take
seconds and you will get a better quality and you will get
the album artwork and information on the song.
12. PATRONAGE
• Kelly believed that the customers want to pay for the content
they are getting. He said they wanted to pay the creators. But
the customers will only pay for the content if it is easy to get and
they can quickly download it, it will also need to be a decent
price that is not to much or the customer will look else where for
the music. The band Radiohead allow people to download their
music for free and the listeners can donate money towards the
band. They recommend $5 a download but they do not have this
as a fixed price.
13. Patronage
It is my belief that audiences WANT to pay creators. Fans like to reward artists, musicians, authors
and the like with the tokens of their appreciation, because it allows them to connect. But they
will only pay if it is very easy to do, a reasonable amount, and they feel certain the money will
directly benefit the creators. Radiohead's recent high-profile experiment in letting fans pay them
whatever they wished for a free copy is an excellent illustration of the power of patronage. The
elusive, intangible connection that flows between appreciative fans and the artist is worth
something. In Radiohead's case it was about $5 per download. There are many other examples of
the audience paying simply because it feels good.
What this means, is that we are more likely to pay for a product If we know it’s going straight to
the creator or the artist, if it’s benefitting them rather than a record company or a manager for
example. People will sometimes believe that the artist is deserving of the money they make and
through appreciation of the artist and as a mark of respect people will choose to pay for what
they can get for free, not because that’s the only way to get the product but because they believe
the artist deserves it therefore the value goes above and beyond what the track itself is worth.
Another example of this would be faith to a particular brand such as a Windows user choosing to
buy a package of software from Microsoft, rather than downloading it because they appreciate
the effort that has gone into writing the software and are therefore willing to pay the
programmers.
14. Personalization
A generic version of a concert recording may be free, but if you want a copy that has been
tweaked to sound perfect in your particular living room, as if it were preformed in your room, you
may be willing to pay a lot. The free copy of a book can be custom edited by the publishers to
reflect your own previous reading background. A free movie you buy may be cut to reflect the
rating you desire (no violence, dirty language okay). Aspirin is free, but aspirin tailored to your
DNA is very expensive. As many have noted, personalization requires an ongoing conversation
between the creator and consumer, artist and fan, producer and user. It is deeply generative
because it is iterative and time consuming. You can't copy the personalization that a relationship
represents. Marketers call that "stickiness" because it means both sides of the relationship are
stuck (invested) in this generative asset, and will be reluctant to switch and start over.
What this means, is that Kelly believes that, due to personalisation not being able to be copied.
Images and artwork, for example, can be easily found for free with as little effort as just googling
a vague description of what it is that you want. However, for custom artwork that is personal to
your needs, this cannot be copied, and therefore has value through its exclusivity due to the
customer’s individuality. A further example of this is the value of a CD would increase if it was
signed by the artist and addressed to you, the value of the cd isn’t on the music but the
personalization and the time of the artist.
15. PERSONALIZATION
• Personalisation can influence a person to buy a product/service
or a membership for a website etc. For example, aspirin is free
but aspirin that is tailored to your DNA can cost a great deal. It
requires an ongoing conversation between the consumer and
the creator, the fan and the artist or the producer and the user.
The relationship that is represented through personalization
cannot be copied. It can keep people invested in the same
membership/ site etc. because they will be more reluctant to
switch and start over, this is what marketers call ‘stickiness’.
16. EVALUATION OF KELLY'S IDEAS.
• As a group we have decided that Kelly's idea is effective as
does account for the majority of the reasons as to why people
legally obtain media over the web, however there are some
other reasons.
• The main reason we feel that Kelly has not discussed in his
article is the fact that some people may want to pay for media
as they feel it is the morally correct thing to do, as they are
against stealing and illegal actives.