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Choose Right Product KPIs
Source: http://www.romanpichler.com/blog/10-tips-how-to-choose-the-right-product-key-performance-indicators-kpis/
About Me
Raffaello Torraco
Lean Agile Coach
Licensed NLP Coach
@raffaellotorraco
www.agile-nlp.com
raffaello@agile-nlp.com
State the Business Goals of your Product
To choose the right key performance indicators or KPIs, you must be clear
on the business goals your product serves.
Collect only KPIs to help you to take decisions
Avoid Vanity Metrics. Don’t Measure everything that can be Measured.
Use Quantitative and Qualitative KPIs
Combining the two types gives you a balanced outlook on how your
product is doing.
Employ Lagging and Leading Indicators
Lagging indicators tell you about the outcome of past actions.
Leading indicators help you understand how likely your product will meet
a goal in the future.
Look beyond Financial and Customer Indicators
Profit goals and that customer engagement are the success of today.
Motivation and Leadership are the success of tomorrow.
Leverage Trends
Trends allow you to better understand what’s happening and to take the
right actions.
Measure and Analyze your KPIs iteratively
A data-driven improvement cycle improve, optimize and stabilize the
business processes and designs.
-anonymous
“If you don’t measure, you cannot improve”

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Choose right product kpi's

  • 1. Choose Right Product KPIs Source: http://www.romanpichler.com/blog/10-tips-how-to-choose-the-right-product-key-performance-indicators-kpis/
  • 2. About Me Raffaello Torraco Lean Agile Coach Licensed NLP Coach @raffaellotorraco www.agile-nlp.com raffaello@agile-nlp.com
  • 3. State the Business Goals of your Product To choose the right key performance indicators or KPIs, you must be clear on the business goals your product serves.
  • 4. Collect only KPIs to help you to take decisions Avoid Vanity Metrics. Don’t Measure everything that can be Measured.
  • 5. Use Quantitative and Qualitative KPIs Combining the two types gives you a balanced outlook on how your product is doing.
  • 6. Employ Lagging and Leading Indicators Lagging indicators tell you about the outcome of past actions. Leading indicators help you understand how likely your product will meet a goal in the future.
  • 7. Look beyond Financial and Customer Indicators Profit goals and that customer engagement are the success of today. Motivation and Leadership are the success of tomorrow.
  • 8. Leverage Trends Trends allow you to better understand what’s happening and to take the right actions.
  • 9. Measure and Analyze your KPIs iteratively A data-driven improvement cycle improve, optimize and stabilize the business processes and designs.
  • 10. -anonymous “If you don’t measure, you cannot improve”