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Chapter 6 Consumer Purchasing Strategies McGraw-Hill/Irwin Copyright   © 2007 by The McGraw-Hill Companies, Inc. All rights reserved.
Financial Implications of Purchasing Decisions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-2
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Economic Factors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Social Factors ,[object Object],[object Object],[object Object],Personal Factors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Consumer  Buying Influences 8-3
Personal Consumer Protection ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-4
Objectives ,[object Object],[object Object],[object Object],[object Object]
Lesson 1 Consumer Buying Activities
Practical Purchasing Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-5
Practical Purchasing Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],(continued) 8-6
Warranties ,[object Object],[object Object],[object Object],[object Object]
Warranties cont’d ,[object Object],[object Object],[object Object]
Warranties cont’d ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Lesson 2 Major Consumer Purchases: Buying Motor Vehicles
Purchasing a Car: A Research-Based Approach - Phase 1: Preshopping Activities ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-7
Phase 2: Evaluation of Alternatives  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-8
Selecting Vehicle Options ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-15
Comparing Used Cars ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-12
Comparing Used Vehicles ,[object Object],[object Object],[object Object]
The Used Car Inspection Process ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-11
Leasing  a Motor Vehicle ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-18
Types of Leases ,[object Object],[object Object],[object Object],[object Object],[object Object],8-19
Financial Aspects of Leasing ,[object Object],[object Object],[object Object],[object Object],8-20
Financial Aspects of Leasing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-21 (continued)
Phase 3: Determining Purchase Price ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-9
Used-Car Price Negotiation ,[object Object],[object Object],[object Object],[object Object],[object Object],8-13
Price Bargaining for New Cars ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-14
Determining a Purchase Price ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-16
Financing an Automobile Purchase ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-17
Alternative to Financing a Car ,[object Object]
Phase 4: Postpurchase Activities ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-10
Costs of Operating a Car ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-22
Costs of Operating a Car ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-23 (continued)
Lesson 3 Resolving Consumer Complaints
Resolving Consumer Complaints ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],8-24
Steps in Resolving  Consumer Complaints ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],(continued) 8-25
Lesson 4 Legal Options for Consumers
Small Claims Court ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Class Action Suits ,[object Object],[object Object],[object Object],[object Object]
Using a Lawyer ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Other Legal Alternatives ,[object Object],[object Object]

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HUSC 3366 Chapter 6 Consumer Purchasing Strategies

  • 1. Chapter 6 Consumer Purchasing Strategies McGraw-Hill/Irwin Copyright © 2007 by The McGraw-Hill Companies, Inc. All rights reserved.
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  • 6. Lesson 1 Consumer Buying Activities
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  • 12. Lesson 2 Major Consumer Purchases: Buying Motor Vehicles
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  • 32. Lesson 3 Resolving Consumer Complaints
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  • 35. Lesson 4 Legal Options for Consumers
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