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Chapter 16 Continued: DOs & DONTs
 http://video.tvguide.com/Crazy+People/Crazy+People/813492
Fallacies: Errors in reasoning (DON’Ts)
• Red herring: changing the subject to something
  irrelevant
• Ad Hominem: attacking the person rather than
  the issue, name calling
• Either-Or: presenting only 2 choices when more
  than two actually exist
• Bandwagon: assuming popularity of an idea
  means it is a good idea
• Slippery slope: assuming a first step will definitely
  lead to other steps
Now, it’s YOUR TURN...
• Search a magazine for advertisements that
  commit come of these fallacies. Find examples
  of at least 3 different fallacies and be ready to
  share them with the class.

• You may work alone or in groups.
Persuasive Speech DOs
• Use emotional language, but not too much
     Remember: fear, compassion, pride, anger,
     guilt, and reverence are all emotions
• Develop vivid examples (present a real person
  with a real problem, describe a place in a way that
  makes us feel as if we are there). Use of the 5
  senses helps here!
• Speak with sincerity and conviction. (Have
  passion for your topic and let that show!)
Observation activity: As you watch the
  following series of student persuasive
   speech clips, take notes on the most
        effective part of each clip.
  http://connectlucas.com/login/lucas2.aspx

• Watch Mary Fisher’s “A Whisper of AIDS” clip
• Watch “Bursting the Antibacterial Bubble”
• Watch “Keeping the Safety Net for Those Who Need
  It”
• Watch “Putting the Brakes on Teenage Driving”

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Ch 16 part 2

  • 1. Chapter 16 Continued: DOs & DONTs http://video.tvguide.com/Crazy+People/Crazy+People/813492
  • 2. Fallacies: Errors in reasoning (DON’Ts) • Red herring: changing the subject to something irrelevant • Ad Hominem: attacking the person rather than the issue, name calling • Either-Or: presenting only 2 choices when more than two actually exist • Bandwagon: assuming popularity of an idea means it is a good idea • Slippery slope: assuming a first step will definitely lead to other steps
  • 3. Now, it’s YOUR TURN... • Search a magazine for advertisements that commit come of these fallacies. Find examples of at least 3 different fallacies and be ready to share them with the class. • You may work alone or in groups.
  • 4. Persuasive Speech DOs • Use emotional language, but not too much Remember: fear, compassion, pride, anger, guilt, and reverence are all emotions • Develop vivid examples (present a real person with a real problem, describe a place in a way that makes us feel as if we are there). Use of the 5 senses helps here! • Speak with sincerity and conviction. (Have passion for your topic and let that show!)
  • 5. Observation activity: As you watch the following series of student persuasive speech clips, take notes on the most effective part of each clip. http://connectlucas.com/login/lucas2.aspx • Watch Mary Fisher’s “A Whisper of AIDS” clip • Watch “Bursting the Antibacterial Bubble” • Watch “Keeping the Safety Net for Those Who Need It” • Watch “Putting the Brakes on Teenage Driving”