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Career Advancement for fundraising and non-profit professionals
- 1. Career Advancement for fundraising and non-profit professional Mariya Yurukova, MBA, CFRE Founder, Leapfrog Fundraising
- 2. Welcome • Everyone will be muted upon entry • Use the Q&A chat box to ask questions • A recording will be available next week • Connect with me at contact@leapfrogfundraising.com
- 3. Your presenter today… • 15 years of fundraising • Annual giving & Leadership giving • Major gifts & Planned Giving • $1M+ gifts • Extensive management, hiring and strategic planning experience • I work with charities looking for strategies to maximize their fundraising results • I collaborate with boards and hiring managers on finding the right talent for their fundraising needs
- 4. Overview • Current trends and outlook • Implications for your career advancement • Planning for career advancement • Career advancement within your organization • Finding the right cultural fit • Getting into major gifts…and other pivots • Job searching right now • Q&A
- 5. The non- profit job market before, during and after COVID19 Feb. 2020 Talent shortage across the industry • Front-line Fundraisers • Director of Development • Executive Directors Apr. 2020 A temporary ceasefire in the war on talent • Layoffs in smaller and non- government funded charities • Few organizations still hiring, more people looking June 2020 Hiring again • Longer hiring process • Virtual onboarding • Pivot to new skillsets in demand
- 6. Why is there a talent shortage in the industry? No dedicated talent pipeline College programs with varied success Growth in fundraising over the last 20 years More charities More fundraisers within charities Increased specialization within the industry Easier transition into other industries
- 7. Consequences of a talent shortage • Increased wages, particularly in bigger cities • Decreased retention • Wider gap between smaller and bigger charities • Job seeker’s market
- 8. COVID19 Impact • Preoccupation with emergency planning • Hiring freezes • Layoffs and fiscal restraint • Junior staff • Administrative and support staff • Event-based fundraisers • Satellite offices
- 9. What’s next? Renewed hiring in the next 3-6 months Pivot and a demand for new skillsets Increased competition for some jobs short-term Even greater talent shortage for senior leadership positions
- 10. What does it all mean for your career advancement? Entry-level roles Generalists Middle management Management Specialists Senior leadership Executive leadership
- 11. Entry level and Generalist roles Strategy • Stay with your current employer for a minimum of 2 years • Learn new skills, take on additional responsibilities • Focus on professional development and credentials Examples • Annual giving roles • Administrative roles • Junior frontline fundraisers • Events staff • Support roles
- 12. Specialists Strategy • Upgrade your toolbox with complementary skillsets • Ask for additional responsibility and special projects • Pivot after 2-3 years into something completely different, if you can… Examples • Major gifts officers • Planned giving officers • Digital communication officers • Database analysts
- 13. Middle Management & Management Strategy • Advocate for job title changes • Ask for staff management responsibilities • Lead special projects and campaigns • Work on large gifts ($100,000+) Example • Manager, Fundraising • Director of Development • Associate Director • Senior Development Officer
- 14. Senior Leadership Strategy • Discover your values and personal goals • Master the art of managing staff • Upgrade your skillset • Leadership • Strategic planning • Hire an executive coach • Mentor junior staff Example • Vice-Presidents • Senior Directors • Directors with large staff complement
- 15. Executive Leadership Strategy • Work on leadership skills & strategy • Personal and professional reputation • Organizational culture and change management Examples • Presidents • CEOs • Executive Directors
- 16. Moving on up within an organization • Timing is everything • Are they positions available? • Will they be available when you are ready? • Find mentors and champions in senior leadership • Ask for promotions, raises and job title changes • Don’t make ultimatums • Take risks • Parental leave replacements • Contracts • Pivot moves (laterally) • Know when it is time to leave
- 17. Should you stay or should you go? • Do you like your job? • Are you still learning? • Do you like the people you work with? • How committed is your manager to your professional development? • Do your values align with the organization’s values? • Are there opportunities for advancement short and long-term? • Are you looking to pivot into a different field? • How stable is your employer or your role? • Are you in a salary trap?
- 18. Finding the right cultural fit Know yourself • Your values • Your expectations • Your needs “ Knowing others is intelligence, knowing yourself is wisdom.” Chinese Proverb Do your research • Interact with an organization first • Leadership changes and retention • Organizational priorities and strategic plans • Stated values vs lived values • Fiscal outlook • How are they treating you during the recruitment process?
- 19. Interview questions to ask • Leadership style vs management style • The history of the role • Strategic priorities and where the role fits • Values and situation-based questions • How do they handle conflict? • When was the last time there was a major change, culturally or strategically? • Challenges and opportunities • How do they definite success? • What is their history of promoting from within?
- 20. Getting into major gifts and other pivots… • Pivot early • Pivot within your organization first • Pivot laterally later in your career • Focus on skills • Understand the key skills required for the new role and identify your transition path • Compromise on salary, title or lifestyle
- 21. Getting into major gifts • Understand the role and get a mentor • Decide whether it is for you • Demonstrate staying power • Understand the philanthropy cycle • Make your own major gifts • Go where the major donors are • Gift amounts matter • Under $25,000 • Under $100,000 • Over $500,000 • Over $1,000,000
- 22. Are you ready for a leadership role? • Staff management • Budget management • Strategic planning • Change management • Project leadership (successful)
- 23. Senior Leadership Roles • Organization size • Level of independence • Volunteer management and working with board of directors • Strategic planning • Budget management • Change management
- 24. How to transition into leadership roles • Fewer roles, more time consuming to apply • Look within the organization first • Signal your readiness • Demonstrate staying power • Professional reputation is key • Professional networking • Online presence • Compromise on salary, organization size or lifestyle
- 25. Resources and networking ideas • Connect with recruiters in your area and share your goals • Subscribe to job posting notifications • Tell your trusted friends and colleagues • Reach out to connections or ask for introductions to key organizations • Keep up your professional development and networking
- 26. Job hunting in the time of COVID19 • Don’t panic • Slow and steady will win the race • Be flexible with employers and expect delays, start and stops, etc. • Short-term gains vs long-term planning • Now is as good a time as any • Upgrade your skills
- 27. Skillsets of the future • Major gifts ($100,000+) • Digital marketing • Data analytics • Senior Volunteer management • Strategic Partnerships • People management and organizational culture change • Executive Directors will be in high demand over the next decade
- 28. Takeaways • Be honest with yourself and reflect on your goals and skills • Upgrade your skills • Focus on your values • Get to know potential employers as well as they are getting to know you • The industry outlook is positive, COVID19 is just a bump along the road • Pay attention to your reputation and professional development
- 29. Q&A • Use the chat box or unmute yourself to ask a question • Email me : contact@leapfrogfundraising.com • Connect with me on LinkedIn • For additional learning opportunities, visit: LeapfrogFundraising.com
- 30. Thank you • LinkedIn.com/company/ Leapfrog-Fundraising • Twitter.com/Myurukova • Facebook.com/LeapfrogF undraising • contact@leapfrogfundraisi ng.com • Leapfrogfundraising.com