2. Why is it important to update content?
• Readers need to know that they can trust that they
can use the research
• Publishers and journals are the authority on this
• Not bad/negative to update works - it helps to
maintain the scholarly record - this is an important
job for publishers to do
10. Solution: Crossmark
• An embedded button for HTML and PDF that, when
clicked, shows the researcher publication information that
a publisher chooses to include
• A great way to show users extra or updated information
about the content they’re viewing so that they can trust it
• The information stays with the article and can be
accessed even away from the publisher site
• Machine-readable metadata available via the Crossref
REST API
14. Benefits
• Lets readers know they can trust the content
• Convenient - one place to access information
• Works in both HTML and PDF
• Easier for researchers to cite the most recent version
of content
• Additional publication information all in one place
• Free for researchers to click on
• More dissemination of your metadata
15. The Stats
• Nearly 500 publishers depositing Crossmark
metadata
• For over 5m DOIs
• Around 1% are updates (so even more important that
they’re flagged!)
• Over 1600 of the updates are retractions
16.
17.
18. What information can you include?
• Funding data
• ORCIDs
• License information
• Clinical trial information
• Other information (up to the publisher)
19.
20. Key Takeaways
• Content changes and readers need to know
• An easy way to communicate publication information
and changes to researchers
• The more metadata you register the richer & more
useful your content becomes
22. How do to get started?
• Sign up
• Create a Crossmark policy page and deposit an identifier
• Deposit Crossmark metadata
• Record DOI in the metadata of your HTML landing page
• Display the link and Crossmark logo on your HTML and
PDF
• Keep your Crossmark content up to date