The document outlines the vision, offerings, and marketing plans of a corporate law advisory firm. The vision is to become a top brand in providing cost-effective and innovative corporate compliance services. The firm offers existing products like retainership agreements and plans to develop new products like an online legal information website. Detailed marketing plans are provided to promote the various services and products through different channels like tie-ups, advertisements, and approaching potential clients.

1. Corporate Affairs & Compliance The way ahead

2. Our vision statement To become top most brand in providing corporate law advisory and compliance services by providing services through innovative means which are cost as well as time effective and break the myth of being said routine nature services.

3. Role and object Laying Foundation - Creating & Shaping the most appropriate Business Form Assistance - Assists in achieving the statutory compliance Evolution - E nable achieve good compliances & governance with setting-up of effective compliance management systems Guidance - In any corporate planning and other corporate events involved Affirmation – For the improvement upon of the non-compliance or mismanagement already committed by the company

4. Our Offerings Existing Products New Products

5. Existing Products Product Cont …

6. Existing Products

7. Retainership - a key to work acquisition AIM Enter in a corporate house to provide assistance in services and create dependence for such as well as specific assignment services being offered to them . FEATURES Value addition and innovative solution to all the needs of the company

8. RETAINERSHIP MODELS

9. RETAINERSHIP - ADVANTAGES Uniform income throughout the year Continuous touch with clients so that we come to know their corporate events and can grasp new work References can be made by the existing clients to other companies, more work for the organization Enables to gain trustworthiness of the client.

10. Retainership - Disadvantages Difficult to prove value-addition Difficult to distinguish specific and routine assignments Disturbance in department targets due to fee concession offered Revenue loss to the organization Time consuming service s Higher expectations

11. New Products

12. N ew P roducts

13. N ew p roducts

14. Upcoming IT product www.companylaw.com The web product is about providing an online solution to all company law related queries with user friendly customized interface, it be the Company, Directors, General Investor, Financial Institutions or others. A website which contain all laws, rules, regulations, amendment and all information required to provide specilised service keeping in view the requirement of the person involved. WORK DONE Project report completed

15. Companylaw.com (project report )

16. Our Uniqueness Universal nature; does not depends upon the economy All India Services Fast processing Ability to render miscellaneous services of different nature

17. Quality control initiatives Present Process Proposed process Drafting Documents - Analyst/Associate Drafting Documents –Any Member through Manuals Vetting - Assistant Manager/Manager Vetting - Assistant Manager/Manager Final Vetting - Senior Manager Final Vetting -Senior Manager only in complex cases

18. Important manuals

19. INCORP.IN – PLAN OF ACTION Advertisement through Google & Search Engine Optimization Professional tie ups with international incorporation sites* and law firms for serving India Incorp Incorporation guide to be kept in Embassies* and Chambers* Link to be mailed as attachment to each outward mail Advertising on professional portals* such as feeleminds & mails to Professional groups such as yahoo corpsclubs Intimation Mails to SMTP Batches of CP Team Identification of Softwares to streamline Incorp process MARKETING PLAN

20. MARKETING PLAN INCORP.IN – PLAN ORIENTATION

21. RETAINERSHIP – PLAN OF ACTION Approaching identified lead clients* Assessing in-house references Approaching specified persons for infusing work

22. VIRTUAL FRONT OFFICE Publicity to foreign clients Value Added Service to incorporation Advertisement on CP Internal websites

24. Marketing Plan TECHINICAL SCRUTINY OF BALANCE SHEET Creating awareness of the requirement to the client companies amongst listed and proposed to be listed companies Informing companies about the fact that the Ministry has ordered 100% scrutiny of companies coming out with an IPO Sending Check list to the clients for analyzing their Balance Sheets

25. E-SEARCH REPORT Launch of website for the purpose & tie up with already existing sites for the purpose Creating awareness amongst existing clients of the service being provided Contact specified known persons for publication of report Links on CP Internal Websites

26. MARKETING PLAN

27. Marketing Plans OTHER SERVICES Law firms* to be approached for specified services Mails to be sent to associates for services relating to Delhi advantage such as assistance to be provided in Approval Services, Incorporation etc.

28. MARKETING PLAN RETAINERSHIP & OTHER SERVICES – PLAN ORIENTATION

29. Implementation Schedule Cont …

30. Implementation Schedule

31. Budgeted revenue 2008-09 Assignment Average Fee Expected No. Expected Revenue INCORPORATION SERVICES Business Setup 1,00,000 3 3,00,000 Entity formation within India 20,000 50 10,00,000 APPROVAL SERVICES[DIFFERENT ASSIGNMENTS] RoC 15000 20 4,00,000 RD 45000 20 9,00,000 CLB 30000 30 9,00,000 McA 40000 20 8,00,000

32. Budgeted revenue 2008-09 Assignment Average Fee Expected No. Expected Revenue RETAINERSHIP Listed & Unlisted Co. 1,80,000 20 36,00,000 Group with Liability Sharing Model 6,00,000 1 6,00,000 DUE -DILIGENCE Secretarial & Securities Audit 30000 20 6,00,000 Secretarial Audit & Updating 12500 10 1,25,000

33. Budgeted revenue 2008-09 Assignment Average Fee Expected No. Expected Revenue LEGAL OPINIONS & ADVISORY Legal Opinions 15000 12 1,80,000 OTHER MISCELLANEOUS WORK Balance Sheet Scrutiny 50,000 5 2,50,000 E-search reports 5,000 20 1,00,000 Inspection u/s 209 1,00,000 3 3,00,000 Postal Ballot (Scrutinizer) 15000 10 1,50,000 Adjudication of stamp duty 25000 10 2,50,000 TOTAL 1,04,50,000

35. REVISED BUDGET Targeted as on 30.04.2008 1.43 cr Revised Budget 1.05 cr Difference .38 cr Achieved as on 30.10.2008 .50 cr Present Work in Hand .20 cr

36. S W O T ANALYSIS

37. Strengths Dedicated Team Positive Attitude Diversity of work profile Team work Team Leadership Self motivating team

38. WEAKNESSES Lack of proper delegation of work Monotonous work Time spent in government department Lack of standardization

39. Opportunities LLP New Company Bill Explore work in inspection and investigation Retainership Development

40. THREATS Stiff competition with PCS Routine work, lacks recognizaton

41. Our Cliental And lot more…

42. Dictum for achieving vision