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Case Study: Entertainment Applications

    Online Community Management
    The Company                The Challenges               The Buzzient Solution         The Results
    • Entertainment            • Users where putting        • Provided a way to monitor
      applications developer     comments in negative         reviews in real time        • Average monthly
    • Millions of players        reviews                    • Buzzient Sentiment Index      billings/user up
    • 15+ applications         • Lower review scores          provides application          80% in 2011
    • Millions in revenue in     where directly effecting     managers yardstick for      • Revenue growth
      2010                       downloads and usage          tracking new feature          of 300%
                               • In-app purchases             introductions
                                 decreased                  • Can respond directly to
                                                              problem posts in seconds




1                                                  Buzzient.com

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Buzzient casestudy entertainmentapplications

  • 1. Case Study: Entertainment Applications Online Community Management The Company The Challenges The Buzzient Solution The Results • Entertainment • Users where putting • Provided a way to monitor applications developer comments in negative reviews in real time • Average monthly • Millions of players reviews • Buzzient Sentiment Index billings/user up • 15+ applications • Lower review scores provides application 80% in 2011 • Millions in revenue in where directly effecting managers yardstick for • Revenue growth 2010 downloads and usage tracking new feature of 300% • In-app purchases introductions decreased • Can respond directly to problem posts in seconds 1 Buzzient.com