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business-writing-basics.ppt
1.
Business Writing Basics
2.
Communication: 2 A giving
or exchanging of information, signals, or messages as by talk, gestures, or writing 5 The art of expressing ideas, especially in speech and writing Webster’s New World Dictionary, 3rd ed.
3.
Communication: Communication influences thoughts,
feelings, and actions. Information merely informs Use the 80/20 Rule
4.
80% Communication
5.
20%
6.
Clear Clarify what it
is you intend before writing
7.
Clear Clearly state your
intent in the lead
8.
Clear One topic per
communication
9.
Clear Provide supporting detail
10.
Edit! Less is more,
in many cases
11.
Strong thesis If everything
else is cut, will your message still be clear?
12.
Make points briefly Don’t
get hung on an issue
13.
Correct Check the facts
14.
Correct Do not rely
on spell check
15.
Correct Do not rush
16.
Correct Dictionaries and thesauruses
are the writer’s friends
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