This video contains slides having the business environment analysis (SWOT analysis) of Worldlink Communication pvt. Ltd. Nepal

1. COMPANY PROFILE OF
WORLDLINK
COMMUNICAITONS PVT. LTD.
Roshan Dhital
146

2. INTRODUCTION
• Founded in September 1995
• Largest Internet Service Provider (ISP) in Nepal
• In March 1997, WorldLink started providing full Internet access over a dedicated leased-line
• From September 1999 till June 2008, WorldLink has been connecting to the Internet over a
direct satellite uplink through its own VSAT terminal
• Over the past 18 years, WorldLink has grown from a small business to a strong and stable
corporation
• Positioned itself as a complete IT service provider rather than just an ISP

3. LOCATION
 WorldLink Communications P. Ltd.
Jawalakhel, Lalitpur
P.O.Box 8207
Kathmandu, Nepal
Fax: +977-1-5529403
Telephone: +977-9801523050,
01-5523050

4. OWNERSHIP
Partnership
Owners:
 Deelip Agrawal
 Manoj Agrawal
 Bijay Jalan

5. STRUCTURE: ORGANIZATIONAL CHART
BOD
Marketing Finance Technology
Customer
care
CEO
structure

6. STRUCTURE : MISSION AND VISON
• MISSION -“TO DELIVER HIGH-QUALITY INFORMATION
AND COMMUNICATION TECHNOLOGY (ICT) SERVICES
AT A REASONABLE PRICE“
• VISION - “TO CONNECT EVERYONE, ANYWHERE, ALL
THE TIME”

7. SUBSIDIARIES
• Colleges
• Finance companies, etc

8. SERVICES
Internet
Fiber zoom
Cable zoom
Cable unlimited
Wi-zoooMe
Leased line
Telephony
Worldcall Card
D2D Hotline
Other
Data networking
Web services
Software development
DataSafe online backup
ICT consultancy

9. Structure : Values
• Excellence
• Teamwork
• Innovation & Efficiency
• Ethics
• Customer Satisfaction
• Celebration
• Community
• Focus

10. RAW MATERIALS
• Bandwidth: Purchased from UK, Singapore and
Chennai
• Technological Materials: Imported from China
• Wire
• Routers
• Rj-45
• Ubnt, Canopy (wireless device)

11. 5 YEAR DATA OF COMPANY’S SUBSCRIBER’S
Year Number of
subscribers
2007 8550
2008 8914
2009 11852
2010 10250
2011 10488

12. BAR DIAGRAM REPRESENTATION
0
2000
4000
6000
8000
10000
12000
2007 2008 2009 2010 2011
5 YEAR DATA OF COMPANY’S SUBSCRIBER’S

13. SALES TURNOVER TREND
• Very smooth
• Increasing at 20% to 30 % per year

14. DISTRIBUTION
• Coverage : 50 districts

15. EXPORT
• No export

16. TECHNOLOGY
•Cable internet
•Wireless internet
•Fiber zoom- Best in word
•High tech in Nepal

17. SPECIAL FEATURES
• High speed- 25 Mbps- cable zoom- fiber zoom
• Best customer service
• Quality control department
• Online payment

18. BANKING PARTNERS
• Laxmi Bank
• Nepal Investment Bank

19. MEMBERSHIPS
• Confederation of Nepalese Industries (CNI)
• Federation of Nepalese Chambers of Commerce and Industry (FNCCI)
• Computer Association of Nepal (CAN)
• lifetime institutional member of CAN
• Internet Service Provider Association of Nepal (ISPAN)
• Asia Pacific Network Information Center (APNIC)

21. SOCIAL RESPONSIBILITY
• Flood relief programs
• Clothes for people in winter
• Donations and sponsorship for many events

22. BUSINESS STRATEGY
• Aggressive marketing
• Ahead in introducing high tech technology
• Reliable customer service

23. ENVIRONMENTAL ANALYSIS
OF WORLDLINK
COMMUNICATIONS PVT. LTD

24. SWOT ANALYSIS

25. STRENGTHS
• Good Brand Image
• Best support service
• Highly skilled employees
• Advance Technology
• Fastest Speed
• Power Backup

26. WEAKNESSES
• Tariff
• Few number of branches
• Payment facility
• Coverage only in Core city areas

27. OPPORTUNITIES
 Increasing internet users
 Increase market share by introducing Low tariff
 Expansion of coverage outside core city areas

28. THREATS
• New Entrants
• Increasing competition in price
• Load shedding on customer’s places
• Continuously changing technology

29. THANK YOU