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Amirrudin Dahlan
Senior IT Specialist
Nanyang Technological University of Singapore
Building the Strategic Pillars For Angkatan
Sasterawan 50’s Online Information Services
Overview
2 / 35
Factor to consider: Age Group
3 / 35
Factor to consider: Nature of Activities
4 / 35
Strategic Factors
Dissemination of Work
AdvancedAnalytics
Cloud Computing
Social Computing
MobileApplication
Preservation of Materials
This is an overall view of the strategic factors and technological breakdown
for the eco-system of ASAS 50’s portal.
5 / 35
Dissemination of Work
AdvancedAnalytics
Cloud Computing
Social Computing
MobileApplication
Preservation of Materials
Focus 1: Dissemination of Work
6 / 35
Dissemination of Work (Forum)
(1) Status or poem written
by a member of ASAS 50.
(2) My reply for that partiular status
or poem.
Via BuddyPress, using forum (activity) to create communication threads.
7 / 35
Personal Blogs
Dissemination of Work (Blogs/Blogging)
Activity Blogs
8 / 35
 Using blogs to showcase activities.
 Blogging to inform the community.

(2) An example of Linkback in which new
communication can be established with
the new blogger/writer.
Dissemination of Work (Linkback)
Linkback: A way to develop Internet
traffic to your blog, and build relationships with regional bloggers / writers.
(1) Linkback traced keyword ASAS 50
and displayed the comments made 
from that particular website.
External 
website
Linkback
Establish
communicatio
n
Dissemination of Work
AdvancedAnalytics
Cloud Computing
Social Computing
MobileApplication
Preservation of Materials
Focus 2: Preservation of Materials
10 / 35
Preservation of Materials (OJS)
OJS (Open Journal System): It is a journal management and publishing system to 
review working papers via a systematic workflow, published them appropriately 
and promote easy access for the academics and professionals
(1)  First journal: Aktivis
The articles span from 2001 
to 2010.   
(2)  A sample of the Aktivis 
article which can be viewed 
online or downloaded to the 
original format.
11 / 35
Preservation of Materials (Features of OJS)
Feature 1: Editors can establish the website’s section, the review 
processes and so-forth in accordance with the Journal to be built.
Feature 6: The system can bypass the review process and publish the
articles immediately. This is useful especially for past articles that have
been published but not uploaded into the OJS system yet.
Feature 2: Review process is done online and does not require different systems
of email and content management for traceability.
Feature 3: Flexibility to determine the number of editors who are needed
for the review process.
Feature 4: Online help from the experienced OJS community for technical 
problems. 
Feature 5: Easy updates of colors, logos, titles, etc. can be made easily. Omitting ​​
the steep learning curve of using CSS (Cascading Style Sheets).
12 / 35
Preservation of Materials (Workflow OJS)
(1) This is an example of 
the OJS workflow which 
can be altered to suit the 
need of each journal.    
(2) The workflow is an 
important process to 
ensure that writers, 
editors, journal 
managers and other 
roles can trace the 
status of each working 
paper.
(3) This is particularly 
useful if the organiser 
receives hundreds of 
working paper.
Preservation of Materials (OPAC)
OPAC (Online Public Access Catalog System): It is an integrated library system 
which is used for cataloging purposes, tracing book reservations made                ​​
by users and so-forth.
(1) The system has just been 
installed and we are still learning    
the functionalities.
(2) The online updating process is not a 
difficult task. But the cataloging process is 
a tedious task and there are factors for 
consideration.
(3) Some factors : 
•Deciding suitable subject category for each 
literacy material.
•Choosing a suitable classication such as 
Dewey Decimal or Library of Congress 
Classification
Preservation of Materials (Directory of Writers)
It contains a listing of Malay writers who are still active or have departed.  
1: The goal is to create awareness among the general public of the presence of 
Malay writers and their contributions.
2: It can also be used as a source of reference for researchers from the local and 
regional countries.
3: The idea was supported by Dr Masuri Bin Salikun, Chairman of the Arts Force 
Base during an executive meeting called Dasar 50.
4. As a result of this, a book containing the lexicon of Malay writers was 
produced in collaboration with National Library Board of Singapore (NLB).
15 / 35
Preservation of Materials (Directory of Writers)
A screen shot of the Directory of Writers 
http://asas50.com/Directory-Writers-melayu-singapura/
(1) Profile of Writers 
who have been 
arranged by the first 
letter of their names.
(2) Latest profile with 
be pushed to the top.
(3) Facebook 
Connectivity.
(4) Search Box as 
alternative 
mechanism to seek 
the desired writer.
16
Preservation of Materials (Directory of Writers)
Breakdown of his profile and achievements. It is divided into two parts namely 
biodata and achievements.
Lower part is the achievements: 
1.List of publications and collaboration 
histories with other organizations
2.List of awards and achievements
Top part is the biodata:
1.Date and place of birth
2.History of education
3.Work experience and positions held
4.Profile picture  
Preservation of Materials (Directory of Writers)
We also may share and distribute the profile of a writer to the Facebook 
community. This is one way to create awareness to the general public.
At the end of each profile, there 
is a Facebook LIKE button.
It also indicates the number of 
users who have shared this the 
writer’s profile. This profile has 
been shared 21 times.  
Outcome of the sharing upon pressing the         
LIKE button.  
Preservation of Materials (Directory of Writers)
The portal has a capability whereby a writer or the general public may recommend 
their biodata which are not uploaded yet. 
(1) Link “Ingin Menyumbang” 
means Wish to contribute.
(2) The following information is to be filled 
before it can be acceptance by ASAS 50: 
a) Name of contributor 
b) Email of contributor
c) Website of contributor, if any
d) Name of writer
e) Biodata of writer
f) Work of writer
g) Website of writer, if any
h) Awards and achievements of writer
Preservation of Materials (Directory of Writers)
Recommended writer will be subjected to a workflow to verify authenticity of the 
information prior to official release.  
Process 1: Writer or general 
public may recommends a biodata.
Process 2: ASAS 50 will vet the 
information after receiving the 
email notification of a new 
biodata.
Process 4 : Writer’s  
profile is officially 
uploaded.
Process 3a: Passes the 
vetting process, biodata 
will be updated if 
required before release. 
Is it ok for 
official 
release?
Yes
Process 3b: Fails the 
vetting process, an 
email will be dispatch to 
notify the rejection 
reasons. 
20 / 35
No
Preservation of Materials (Directory of Materials)
The concept of Directory of Material resources is similar to the Directory of 
Writers. It contains a list of useful resources for educators, 
academics and students.
Likewise it has the capability for 
recommending suitable materials and a 
workflow process is used to vet the 
content of suggested materials prior to 
official release. 
Much more needs to be done in terms 
of locating and uploading of 
materials. Currently the resources are 
divided into  4 categories:
A.Library
B.Organisation
C.Subject
D.Databases
Dissemination of Work
AdvancedAnalytics
Cloud Computing
Social Computing
MobileApplication
Preservation of Materials
Focus 3: Supporting Concepts
22 / 35
Supporting Concept (Advanced Analytics)
Advanced Analytics is achieved using Google Analytics . It is capable 
of breaking visits to the 3 levels: website as a whole, country and blogs levels.
Statistical figure of the 
overall traffic during 
the year 2010.
Sep 2010
• Completed developement
• Open to public’s view
• > 12k Hits 
Oct 2010
• Official launch by Minister 
for Information, 
Communications and the 
Arts, Mr Lui Tuck Yew
• > 93k Hits 
Nov 2010
• Developement of
• Directory of Writers
• Directory of 
Materials 
• > 142k Hits 
Singapore
> 34k Hits (34426)
Malaysia
Indonesia
> 900 Hits (989)
Regional countries,
Europe and so-forth
> 1000 Hits (rough 
summation for this group of
countries)
Supporting Concept (Advanced Analytics)
> 5k Hits (5908)
Statistics showing the number of unique visits from the perspective 
of each country.
24 / 35
Supporting Concept (Advanced Analytics)
Statistics showing the number of visits at blog level (namely the lowest level).
Aktiviti Book
Discourse
Present
> 300 hits
ASAS 50 celebrates
60 years of
literacy excellence
> 100 hits
In conclusion:
Advanced analytics showcase simple & informative
statistics.
Use this to determine readers’ interest.
Create appropriate sajak, puisi, cerpen and other
relevant Malay literacy products.
Supporting Concept (Cloud Computing)
Primary benefit is reduced operational costs.
ASAS 50 is non profit organization and relies
heavily on funds.
Reducing cost:
 Purchasing computer systems with
lower specifications.
 Mailing list extended to 2000 members
using MailChimp.
 Mailchimp
 Creates email newsletters.
 Tracks campaign performance.
 Syncs email marketing with social
networks.
Supporting Concepts (Social Computing)
• Social Computing = (supporting interaction) + (using computational systems)
• Listed below are the basic technologies for advocating social computing :-
(2) Blogs(1) Forum
(3) Linkback
27 / 35
• Evaluated product - WP Touch.
• Able to display a website to the iPad or iPhone version.
Supporting Concepts (Mobile Computing)
• Mobile Computing =>
• Enhances Social Computing.
• Brings-forth the social computing to the next level.
• The portal has the ability to embrace this concept.
WP Touch (iPhone & iPad versions)
28 / 35
Key points which lead to purpose of
this portal for the benefit of the
Malay knowledge, language &
literacy.
Conclusion
Dissemination
Visions are supported by
technologies & concepts
such as:
Advanced Analytics
Cloud Computing
Social Computing
Mobile Application
- Intentions:
- Promote the organization’s online presence.
- Create a new generation of library & information science system for safekeeping of
Malay knowledge.
- ASAS 50 envisage:
- Being a dynamic literary institution with a mission to infuse literary arts into the
lives of the masses in this region and possibly beyond.
Preservation
Building the Strategic Pillars For Angkatan Sasterawan 50’s Online Information Services

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Building the Strategic Pillars For Angkatan Sasterawan 50’s Online Information Services

Editor's Notes

  1. remove SDLC ? Add historical background of ASAS Pics of previous website Venkrataman model and how we use it Porter model and how we use it Introduce Asas 50 History Asas 50 is the only Malay Literary art in Singapore. For 6 decades Asas 50 has been the forerunner in Malay literary scene making radical changes to the Malay language script and establishing institutions that now become icons to the development of Malay language and literature in the region such as the Dewan Bahasa dan Pustaka (Malay Language and Literary Agency), Malay Language Council of Malaysia-Brunei-Indonesia (MABBIM) and Southeast Asia Literature Council (Mastera) The NLB has recognized Asas '50 as the ideal resource and reference pool for its “Singapore Literary Pioneers Gallery” and NLB Online Repository of Artistic Works (NORA) projects. This includes a database collection for Malay writers and manuscripts. Another project piloted by NLB and Asas '50 was the “Potret Tun Seri Lanang.” In this project, Asas '50 acted as the middleman in obtaining the literary works of the Tun Seri Lanang award winners, which included books, publications, private collections and others. These will then be displayed at the special collections section of the NLB. The part played by Asas '50 in the growth, development and progress of the Malay literature span a wide scope and has impacted the community intrinsically. The association has consistently upheld its mission and vision of “Literature for the Community” with utmost integrity and responsibility. Asas '50 has spearheaded a myriad of initiatives to preserve the image of the community, country and that of the writer himself. From its battle towards independence for Malaya to its inexorable aim of uniting the splinter Malay literary groups, Asas '50 has managed to form a united front under the manifesto “Literature Develops Humanity.” What nature of activites 1. Creative workshops on writing creative works 2. Seminars on teaching methodologies 3. Regional seminar on literature 4. Forum for writers 5. Reading groups 6. Literary performances 7. Publication of fiction and non-fiction works on language, culture, literature and the fine arts 8. Building and conservation of heritage resources 9. Developing young leaders 10. Developing new talents Promote literary awareness to schools and institutions of higher learning through a package comprising of workshops, competition, mentorship and publication. Promote literary awareness to the nation by conducting the white Dot National short Stories and Poetry competition and the National Novel Writing Competition through a package comprising of workshops, Promote literary awareness by exposing youth to regional events and developments such as seminars, meets, dialogue. Promote literary awareness by increasing the number of both fiction and non-fiction publications. Why (Intention) Asas ’50 recently adopted a strategic social web mechanism to align the organization’s online presence and the value of knowledge creation and sharing. This Technological adaptation enables a content management system to be used as a corporate website that serves the original purposes of Asas ‘50’s, as well as a social platform which extends the social interaction to the community at large. How This initiative is the first in-house New Media project towards the efforts in building an open access knowledge platform that is scalable, flexible and has the growth potentials for the next generation of library and information science systems to be integrated with her core technology. Asas ’50 hopes that such initiatives will attract more visitorship, viewership, constructive sharing, and many more attractive rendezvous unbounded by traditional means via New Media. New Media is currently one of the many key ingredients to efficiently advocate literacy. Thus, this portal will be showcasing the following main points: (i) the value of strategic technology adoption, (ii) the value of creating open access knowledge and (iii) the outreach into the indigenous Malay Knowledge Community towards library and information science’s effort for non-profit organization in the South East Asia’s region to grow and build a strong online presence. Introduced simple which may seem trivial but important technologies for both veteran and young writers for the purpose of sharing and decimation of literacy emphasize to them the importance of documentation Alleviate Asas’50 to the next echelon of educational research by becoming a repository of reference for the benefit of researchers, teachers and students.
  2. remove SDLC ? Add historical background of ASAS Pics of previous website Venkrataman model and how we use it Porter model and how we use it Introduce Asas 50 History Asas 50 is the only Malay Literary art in Singapore. For 6 decades Asas 50 has been the forerunner in Malay literary scene making radical changes to the Malay language script and establishing institutions that now become icons to the development of Malay language and literature in the region such as the Dewan Bahasa dan Pustaka (Malay Language and Literary Agency), Malay Language Council of Malaysia-Brunei-Indonesia (MABBIM) and Southeast Asia Literature Council (Mastera) The NLB has recognized Asas '50 as the ideal resource and reference pool for its “Singapore Literary Pioneers Gallery” and NLB Online Repository of Artistic Works (NORA) projects. This includes a database collection for Malay writers and manuscripts. Another project piloted by NLB and Asas '50 was the “Potret Tun Seri Lanang.” In this project, Asas '50 acted as the middleman in obtaining the literary works of the Tun Seri Lanang award winners, which included books, publications, private collections and others. These will then be displayed at the special collections section of the NLB. The part played by Asas '50 in the growth, development and progress of the Malay literature span a wide scope and has impacted the community intrinsically. The association has consistently upheld its mission and vision of “Literature for the Community” with utmost integrity and responsibility. Asas '50 has spearheaded a myriad of initiatives to preserve the image of the community, country and that of the writer himself. From its battle towards independence for Malaya to its inexorable aim of uniting the splinter Malay literary groups, Asas '50 has managed to form a united front under the manifesto “Literature Develops Humanity.” What nature of activites 1. Creative workshops on writing creative works 2. Seminars on teaching methodologies 3. Regional seminar on literature 4. Forum for writers 5. Reading groups 6. Literary performances 7. Publication of fiction and non-fiction works on language, culture, literature and the fine arts 8. Building and conservation of heritage resources 9. Developing young leaders 10. Developing new talents Promote literary awareness to schools and institutions of higher learning through a package comprising of workshops, competition, mentorship and publication. Promote literary awareness to the nation by conducting the white Dot National short Stories and Poetry competition and the National Novel Writing Competition through a package comprising of workshops, Promote literary awareness by exposing youth to regional events and developments such as seminars, meets, dialogue. Promote literary awareness by increasing the number of both fiction and non-fiction publications. Why (Intention) Asas ’50 recently adopted a strategic social web mechanism to align the organization’s online presence and the value of knowledge creation and sharing. This Technological adaptation enables a content management system to be used as a corporate website that serves the original purposes of Asas ‘50’s, as well as a social platform which extends the social interaction to the community at large. How This initiative is the first in-house New Media project towards the efforts in building an open access knowledge platform that is scalable, flexible and has the growth potentials for the next generation of library and information science systems to be integrated with her core technology. Asas ’50 hopes that such initiatives will attract more visitorship, viewership, constructive sharing, and many more attractive rendezvous unbounded by traditional means via New Media. New Media is currently one of the many key ingredients to efficiently advocate literacy. Thus, this portal will be showcasing the following main points: (i) the value of strategic technology adoption, (ii) the value of creating open access knowledge and (iii) the outreach into the indigenous Malay Knowledge Community towards library and information science’s effort for non-profit organization in the South East Asia’s region to grow and build a strong online presence. Introduced simple which may seem trivial but important technologies for both veteran and young writers for the purpose of sharing and decimation of literacy emphasize to them the importance of documentation Alleviate Asas’50 to the next echelon of educational research by becoming a repository of reference for the benefit of researchers, teachers and students.
  3. Age Group Veteran writers Pro: Wealth of knowledge & understands the need of proper documentation Con: Steep learning curve of IT Youth Pro: Lower learning curve of IT Con: Still need to understand the importance of documentation and why technology is more than just a mere playground Solution A system that keeps the community of the activities Trivial yet simple to use Has the capability to expand and embrace other technologies
  4. remove SDLC ? Add historical background of ASAS Pics of previous website Venkrataman model and how we use it Porter model and how we use it Introduce Asas 50 History Asas 50 is the only Malay Literary art in Singapore. For 6 decades Asas 50 has been the forerunner in Malay literary scene making radical changes to the Malay language script and establishing institutions that now become icons to the development of Malay language and literature in the region such as the Dewan Bahasa dan Pustaka (Malay Language and Literary Agency), Malay Language Council of Malaysia-Brunei-Indonesia (MABBIM) and Southeast Asia Literature Council (Mastera) The NLB has recognized Asas '50 as the ideal resource and reference pool for its “Singapore Literary Pioneers Gallery” and NLB Online Repository of Artistic Works (NORA) projects. This includes a database collection for Malay writers and manuscripts. Another project piloted by NLB and Asas '50 was the “Potret Tun Seri Lanang.” In this project, Asas '50 acted as the middleman in obtaining the literary works of the Tun Seri Lanang award winners, which included books, publications, private collections and others. These will then be displayed at the special collections section of the NLB. The part played by Asas '50 in the growth, development and progress of the Malay literature span a wide scope and has impacted the community intrinsically. The association has consistently upheld its mission and vision of “Literature for the Community” with utmost integrity and responsibility. Asas '50 has spearheaded a myriad of initiatives to preserve the image of the community, country and that of the writer himself. From its battle towards independence for Malaya to its inexorable aim of uniting the splinter Malay literary groups, Asas '50 has managed to form a united front under the manifesto “Literature Develops Humanity.” What nature of activites 1. Creative workshops on writing creative works 2. Seminars on teaching methodologies 3. Regional seminar on literature 4. Forum for writers 5. Reading groups 6. Literary performances 7. Publication of fiction and non-fiction works on language, culture, literature and the fine arts 8. Building and conservation of heritage resources 9. Developing young leaders 10. Developing new talents Promote literary awareness to schools and institutions of higher learning through a package comprising of workshops, competition, mentorship and publication. Promote literary awareness to the nation by conducting the white Dot National short Stories and Poetry competition and the National Novel Writing Competition through a package comprising of workshops, Promote literary awareness by exposing youth to regional events and developments such as seminars, meets, dialogue. Promote literary awareness by increasing the number of both fiction and non-fiction publications. Why (Intention) Asas ’50 recently adopted a strategic social web mechanism to align the organization’s online presence and the value of knowledge creation and sharing. This Technological adaptation enables a content management system to be used as a corporate website that serves the original purposes of Asas ‘50’s, as well as a social platform which extends the social interaction to the community at large. How This initiative is the first in-house New Media project towards the efforts in building an open access knowledge platform that is scalable, flexible and has the growth potentials for the next generation of library and information science systems to be integrated with her core technology. Asas ’50 hopes that such initiatives will attract more visitorship, viewership, constructive sharing, and many more attractive rendezvous unbounded by traditional means via New Media. New Media is currently one of the many key ingredients to efficiently advocate literacy. Thus, this portal will be showcasing the following main points: (i) the value of strategic technology adoption, (ii) the value of creating open access knowledge and (iii) the outreach into the indigenous Malay Knowledge Community towards library and information science’s effort for non-profit organization in the South East Asia’s region to grow and build a strong online presence. Introduced simple which may seem trivial but important technologies for both veteran and young writers for the purpose of sharing and decimation of literacy emphasize to them the importance of documentation Alleviate Asas’50 to the next echelon of educational research by becoming a repository of reference for the benefit of researchers, teachers and students.