StoreHippo is a SaaS-based e-commerce platform launched in 2014, designed for retailers to sell products online through a mobile-first architecture. It offers a wide range of features for both B2B and B2C transactions, including multi-lingual support, customizable themes, and comprehensive management tools. The platform aims to simplify the online selling process for small and medium-sized businesses and entrepreneurs, providing a scalable solution with advanced technology and integration capabilities.