This document discusses optimal breastfeeding techniques and their benefits. It outlines proper positioning for breastfeeding including cradle hold, football hold, side lying, cross cradle hold, and Australian hold. Key signs of effective breastfeeding are frequent feedings of 8-12 times per day with audible swallowing, 6-8 wet diapers in 24 hours, and 3-4 bowel movements. Achieving optimal breastfeeding involves early skin-to-skin contact, ensuring proper latching and milk production before discharge, and early follow up visits. Breastfeeding improves child development and reduces health costs with long-term economic and social benefits.