This document provides an overview of Brandnow.asia's sustainability credentials and case studies working with organizations like USAID, NASA, and SEED.UNO. It also includes a selection of Brandnow.asia videos on topics like PR, media relations, and crisis communications. The document outlines how Brandnow.asia plans projects with kick-off meetings, communication tools, and work tracking systems to ensure successful outcomes. It features testimonials praising Brandnow.asia's work on events and campaigns for clients in areas like renewable energy, disaster response, and community development.
Since its introduction in 2015, the Sustainable Development Goals (SDGs) have provided a global masterplan for ensuring an equitable and sustainable future for all. They present a compelling case for stakeholders to adopt an integrated
approach to achieve the SDGs, scaling up action and measuring impact.
Since its introduction in 2015, the Sustainable Development Goals (SDGs) have provided a global masterplan for ensuring an equitable and sustainable future for all. They present a compelling case for stakeholders to adopt an integrated approach to achieve the SDGs, scaling up action and measuring impact.
An academician's guide to managing seminars, conferences, conventions, sympos...Dr. Trilok Kumar Jain
An Academician's Guide to Managing Seminars, Conferences, Conventions, Symposiums and Workshops. It is written by tkjain under tkjain's 10 simple principles of management series. It is useful for beginners. It is a helping guide for scholars, writers, thinkers, activists, researchers, educational institutions, business schools, universities, colleges, schools.
Since its introduction in 2015, the Sustainable Development Goals (SDGs) have provided a global masterplan for ensuring an equitable and sustainable future for all. They present a compelling case for stakeholders to adopt an integrated
approach to achieve the SDGs, scaling up action and measuring impact.
Since its introduction in 2015, the Sustainable Development Goals (SDGs) have provided a global masterplan for ensuring an equitable and sustainable future for all. They present a compelling case for stakeholders to adopt an integrated approach to achieve the SDGs, scaling up action and measuring impact.
An academician's guide to managing seminars, conferences, conventions, sympos...Dr. Trilok Kumar Jain
An Academician's Guide to Managing Seminars, Conferences, Conventions, Symposiums and Workshops. It is written by tkjain under tkjain's 10 simple principles of management series. It is useful for beginners. It is a helping guide for scholars, writers, thinkers, activists, researchers, educational institutions, business schools, universities, colleges, schools.
This work portfolio details my experience in designing communication, media and Knowledge management work products over time.
There are also links on several images shared as evidence to the job done.
Implementing D.E.J.I. Strategies in Energy, Environment, and TransportationAggregage
Antoine M. Thompson, Executive Director of the Greater Washington Region Clean Cities Coalition (GWRCCC), will discuss strategies on how public and private sector organizations can implement diversity, equity, justice, and inclusion strategies and initiatives in energy, the environment, and transportation.
An academician's guide to managing seminars, conferences, conventions, sympos...Dr. Trilok Kumar Jain
An Academician's Guide to Managing Seminars, Conferences, Conventions, Symposiums and Workshops. It is written by tkjain under tkjain's 10 simple principles of management series. It is useful for beginners. It is a helping guide for scholars, writers, thinkers, activists, researchers, educational institutions, business schools, universities, colleges, schools.
Case Study: Developing a truly integrated media measurement system in support...Arturo Romboli
In 2014, UNICEF’ Executive Director approved a new Global Communication and Public Advocacy Strategy (2014-2017) that is grounded in the organization’s fundamental conviction that all children have an equal right to survive, thrive and fulfil their potential – to the benefit of their societies and a more equitable world. To help translate that conviction into resources and action for children, UNICEF understood that it must build a more coordinated, consistent and cutting-edge global communication and public advocacy operation that both embraces and leads change. This is the first time UNICEF developed such an ambitious and global communication and public advocacy strategy. No one has done it before.
http://www.niccotan.com/2011/04/events-marketing-overview.html
Master of Marketing Communication Students of De La Salle University presented a comprehensive report on Events Marketing
In this presentation, given to a roundtable of 25 senior executives, I discussed some of the China centric trends that are catalyzing maturing in CSR. Followed by
Thailand Sustainability Investment (THSI) best practice case study Oct 2023.pptxPacharee Pantoomano
Environmental, Social, and Governance (ESG) represents a long-term commitment that significantly contributes to a company's overall success and sustainability.
Companies actively engage in reporting their ESG commitments and progress, demonstrating transparency and accountability to their stakeholders and the general public rank well in the stock exchange. Communicating ESG programs is essential for building trust and fostering stronger relationships with investors, customers, employees, and the community.
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This work portfolio details my experience in designing communication, media and Knowledge management work products over time.
There are also links on several images shared as evidence to the job done.
Implementing D.E.J.I. Strategies in Energy, Environment, and TransportationAggregage
Antoine M. Thompson, Executive Director of the Greater Washington Region Clean Cities Coalition (GWRCCC), will discuss strategies on how public and private sector organizations can implement diversity, equity, justice, and inclusion strategies and initiatives in energy, the environment, and transportation.
An academician's guide to managing seminars, conferences, conventions, sympos...Dr. Trilok Kumar Jain
An Academician's Guide to Managing Seminars, Conferences, Conventions, Symposiums and Workshops. It is written by tkjain under tkjain's 10 simple principles of management series. It is useful for beginners. It is a helping guide for scholars, writers, thinkers, activists, researchers, educational institutions, business schools, universities, colleges, schools.
Case Study: Developing a truly integrated media measurement system in support...Arturo Romboli
In 2014, UNICEF’ Executive Director approved a new Global Communication and Public Advocacy Strategy (2014-2017) that is grounded in the organization’s fundamental conviction that all children have an equal right to survive, thrive and fulfil their potential – to the benefit of their societies and a more equitable world. To help translate that conviction into resources and action for children, UNICEF understood that it must build a more coordinated, consistent and cutting-edge global communication and public advocacy operation that both embraces and leads change. This is the first time UNICEF developed such an ambitious and global communication and public advocacy strategy. No one has done it before.
http://www.niccotan.com/2011/04/events-marketing-overview.html
Master of Marketing Communication Students of De La Salle University presented a comprehensive report on Events Marketing
In this presentation, given to a roundtable of 25 senior executives, I discussed some of the China centric trends that are catalyzing maturing in CSR. Followed by
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Environmental, Social, and Governance (ESG) represents a long-term commitment that significantly contributes to a company's overall success and sustainability.
Companies actively engage in reporting their ESG commitments and progress, demonstrating transparency and accountability to their stakeholders and the general public rank well in the stock exchange. Communicating ESG programs is essential for building trust and fostering stronger relationships with investors, customers, employees, and the community.
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POWERFUL WAYS TO GROW YOUR BRAND AND BUSINESS ONLINE
Types of online media: own, earned, paid and shared
Know your audience: short and long form
Marketing activities suitable for your brand position/identity and targeted audience
B2C: How customers make decision getting on shopping list
B2B: (short intro about relationship building)
Useful tips: partnership program (credibility, halo effect), CSR, guerrilla marketing (phone in blender)
What your annual program calendar will look like
Pacharee Pantoomano asks "Are you blocking the flow of business?"
About Brand Now
Brandnow.asia is an agency and consultancy serving startup, unicorns, disruptors, and blue-chip brands here in Thailand and Regional. We are part of the PRN network with partners that spans the globe. The focus is on strategy and brand communication with services ranging from public relations, marketing, internal communications, and direct marketing to event management. Some of our B2B clients are Grohe, Merck, Tealium and Electrolux. Our B2C clients include Grab, Lalamove, adidas, Ksher,and Wechat Pay.
เกี่ยวกับบริษัท แบรนด์ นาว
Brandnow.asia เป็นตัวแทนด้านการสื่อสารแบรนด์และการประชาสัมพันธ์ที่ให้บริการกับสตาร์อัพ ยูนิคอร์น และบริษัทชั้นแนวหน้าระดับประเทศและภูมิภาค เราเป็นส่วนหนึ่งของเครือข่าย PRN กับพันธมิตรที่ครอบคลุมทั่วโลก บริษัทของเราเน้น “การสื่อสารแบรนด์” ที่ให้บริการด้านการประชาสัมพันธ์ การตลาดทางตรงไปจนถึงการจัดงานหรือกิจกรรมต่างๆ ลูกค้า B2B ของเราคือ Grohe, Merck, Tealium และ Electrolux ส่วนลูกค้า B2C ของเราคือ Grab, Lalamove, adidas และ Ksher and Wechat Pay
Services provided by Brandnow.asia: https://youtu.be/TEbISbiaato
Highlight reel: https://youtu.be/KbFWaHw6Vz0
Testimonials: http://www.brandnow.asia/clients-2/
YouTube Channel: https://www.youtube.com/channel/UCnOv...
Facebook: https://www.facebook.com/BrandNowAsia/
Pacharee Pantoomano addresses 'Does PR guaranteed coverage?'
About Brand Now
Brandnow.asia is an agency and consultancy serving startup, unicorns, disruptors, and blue-chip brands here in Thailand and Regional. We are part of the PRN network with partners that spans the globe. The focus is on strategy and brand communication with services ranging from public relations, marketing, internal communications, and direct marketing to event management. Some of our B2B clients are Grohe, Merck, Tealium and Electrolux. Our B2C clients include Grab, Lalamove, adidas, Ksher,and Wechat Pay.
เกี่ยวกับบริษัท แบรนด์ นาว
Brandnow.asia เป็นตัวแทนด้านการสื่อสารแบรนด์และการประชาสัมพันธ์ที่ให้บริการกับสตาร์อัพ ยูนิคอร์น และบริษัทชั้นแนวหน้าระดับประเทศและภูมิภาค เราเป็นส่วนหนึ่งของเครือข่าย PRN กับพันธมิตรที่ครอบคลุมทั่วโลก บริษัทของเราเน้น “การสื่อสารแบรนด์” ที่ให้บริการด้านการประชาสัมพันธ์ การตลาดทางตรงไปจนถึงการจัดงานหรือกิจกรรมต่างๆ ลูกค้า B2B ของเราคือ Grohe, Merck, Tealium และ Electrolux ส่วนลูกค้า B2C ของเราคือ Grab, Lalamove, adidas และ Ksher and Wechat Pay
Services provided by Brandnow.asia: https://youtu.be/TEbISbiaato
Highlight reel: https://youtu.be/KbFWaHw6Vz0
Testimonials: http://www.brandnow.asia/clients-2/
YouTube Channel: https://www.youtube.com/channel/UCnOv...
Facebook: https://www.facebook.com/BrandNowAsia/
Natural farming @ Dr. Siddhartha S. Jena.pptxsidjena70
A brief about organic farming/ Natural farming/ Zero budget natural farming/ Subash Palekar Natural farming which keeps us and environment safe and healthy. Next gen Agricultural practices of chemical free farming.
Willie Nelson Net Worth: A Journey Through Music, Movies, and Business Venturesgreendigital
Willie Nelson is a name that resonates within the world of music and entertainment. Known for his unique voice, and masterful guitar skills. and an extraordinary career spanning several decades. Nelson has become a legend in the country music scene. But, his influence extends far beyond the realm of music. with ventures in acting, writing, activism, and business. This comprehensive article delves into Willie Nelson net worth. exploring the various facets of his career that have contributed to his large fortune.
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Introduction
Willie Nelson net worth is a testament to his enduring influence and success in many fields. Born on April 29, 1933, in Abbott, Texas. Nelson's journey from a humble beginning to becoming one of the most iconic figures in American music is nothing short of inspirational. His net worth, which estimated to be around $25 million as of 2024. reflects a career that is as diverse as it is prolific.
Early Life and Musical Beginnings
Humble Origins
Willie Hugh Nelson was born during the Great Depression. a time of significant economic hardship in the United States. Raised by his grandparents. Nelson found solace and inspiration in music from an early age. His grandmother taught him to play the guitar. setting the stage for what would become an illustrious career.
First Steps in Music
Nelson's initial foray into the music industry was fraught with challenges. He moved to Nashville, Tennessee, to pursue his dreams, but success did not come . Working as a songwriter, Nelson penned hits for other artists. which helped him gain a foothold in the competitive music scene. His songwriting skills contributed to his early earnings. laying the foundation for his net worth.
Rise to Stardom
Breakthrough Albums
The 1970s marked a turning point in Willie Nelson's career. His albums "Shotgun Willie" (1973), "Red Headed Stranger" (1975). and "Stardust" (1978) received critical acclaim and commercial success. These albums not only solidified his position in the country music genre. but also introduced his music to a broader audience. The success of these albums played a crucial role in boosting Willie Nelson net worth.
Iconic Songs
Willie Nelson net worth is also attributed to his extensive catalog of hit songs. Tracks like "Blue Eyes Crying in the Rain," "On the Road Again," and "Always on My Mind" have become timeless classics. These songs have not only earned Nelson large royalties but have also ensured his continued relevance in the music industry.
Acting and Film Career
Hollywood Ventures
In addition to his music career, Willie Nelson has also made a mark in Hollywood. His distinctive personality and on-screen presence have landed him roles in several films and television shows. Notable appearances include roles in "The Electric Horseman" (1979), "Honeysuckle Rose" (1980), and "Barbarosa" (1982). These acting gigs have added a significant amount to Willie Nelson net worth.
Television Appearances
Nelson's char
"Understanding the Carbon Cycle: Processes, Human Impacts, and Strategies for...MMariSelvam4
The carbon cycle is a critical component of Earth's environmental system, governing the movement and transformation of carbon through various reservoirs, including the atmosphere, oceans, soil, and living organisms. This complex cycle involves several key processes such as photosynthesis, respiration, decomposition, and carbon sequestration, each contributing to the regulation of carbon levels on the planet.
Human activities, particularly fossil fuel combustion and deforestation, have significantly altered the natural carbon cycle, leading to increased atmospheric carbon dioxide concentrations and driving climate change. Understanding the intricacies of the carbon cycle is essential for assessing the impacts of these changes and developing effective mitigation strategies.
By studying the carbon cycle, scientists can identify carbon sources and sinks, measure carbon fluxes, and predict future trends. This knowledge is crucial for crafting policies aimed at reducing carbon emissions, enhancing carbon storage, and promoting sustainable practices. The carbon cycle's interplay with climate systems, ecosystems, and human activities underscores its importance in maintaining a stable and healthy planet.
In-depth exploration of the carbon cycle reveals the delicate balance required to sustain life and the urgent need to address anthropogenic influences. Through research, education, and policy, we can work towards restoring equilibrium in the carbon cycle and ensuring a sustainable future for generations to come.
WRI’s brand new “Food Service Playbook for Promoting Sustainable Food Choices” gives food service operators the very latest strategies for creating dining environments that empower consumers to choose sustainable, plant-rich dishes. This research builds off our first guide for food service, now with industry experience and insights from nearly 350 academic trials.
UNDERSTANDING WHAT GREEN WASHING IS!.pdfJulietMogola
Many companies today use green washing to lure the public into thinking they are conserving the environment but in real sense they are doing more harm. There have been such several cases from very big companies here in Kenya and also globally. This ranges from various sectors from manufacturing and goes to consumer products. Educating people on greenwashing will enable people to make better choices based on their analysis and not on what they see on marketing sites.
1. BRAND NOW’S SUSTAINABILITY CREDENTIALS
FEATURING CASE STUDIES: USAID, SERVIR-SEA/NASA, SEED.UNO, RECOFT, LOCAL ALIKE
UPDATED MARCH 2023
2. A SELECTION OF BRANDNOW.ASIA VIDEOS
How Brandnow.asia works with clients (ad-hoc, campaign, & retainer) https://youtu.be/igUU_F3hx7E
What’s a story bank and how is it used in PR? https://youtu.be/-PKdQKHJKfY
How to get max media coverage for a launch: https://youtu.be/Q4UGYAAaoaQ
Four types of media to grow your business: https://youtu.be/Tg8QEMBBiAU
Overview of how Brandnow.asia organizes a press event: https://youtu.be/JKCff5VLxIs
How does Brandnow.asia work on press release? https://youtu.be/6IKs40rDx-s
Crisis Communications: The Good, The Bad & The Ugly by Pacharee Pantoomano of Brandnow.asia:
https://youtu.be/1yMewTVezyg
Crisis management checklist: https://youtu.be/RNI2ineYPPg
Negative comments on social media? https://youtu.be/wfMKZBWIWQs
What is executive & CEO branding? https://youtu.be/voW-PfPSJfU
Click here to visit Brandnow.asia’s Youtube channel
3. HOW WE GET STARTED
KICK-OFF PLANNING
During the kick off planning we address with
project manager the items to prep, tasks, and
timeline
We’ll also review the available campaign
content (CI kit, graphics, photos and media
bank) available to the agency
Review the message house, existing content
calendar and plan the story banks for the
period of the project
From this meeting, the GANTT will be more
detailed for the rollout
We do the calls every two to four weeks to
discuss the plan, rollout and performance of
release and public sentiment
3
4. COMMUNICATING & MANAGING THE PROJECT
Post kick off, we maintain communication via email,
Whatsapp and LINE group chat
We update the GANNT with deadlines
We also create a Google Drive which will house the
materials. Alternatively, the client can also provide us
with a link which our team can access
Weekly, there’s a work in progress (WIP). You’ll
receive notification once this has been updated
Internally, we use SmartTask.io to track our projects
and Monday is the day we do all the review
6. Project Background: ADPC, USAID, NASA, along with GISTDA launched SERVIR-Southeast Asia, which is one of five global hubs under SERVIR. The
program builds on the successes of SERVIR-Mekong in using publicly available satellite technologies to support regional institutions, governments, and
communities as they address climate-related challenges, including disaster preparedness and response, food security, water resource and land management,
and air pollution. From 2014 to 2022, SERVIR-Mekong developed 21 decision support tools, trained over 1,500 people, mobilized $500,000 of additional
investment, and influenced the adoption of four policies to ensure that the 250 million residents of the Lower Mekong Region are better prepared to respond
to the impacts of climate change.
Scope:
Create the event and manage the execution
PR plan to support media relations
Collaborated with multiple partners and suppliers
Solution mix:
Communications strategy and event advisory
Recommendations for pre-event production, during and post
Event managements
Press conference, release and media invitations
Results/Testimonials:
50+ media clippings and social media mentions
“BrandNow supported us to organize the SERVIR-Southeast Asia launch event. We were very impressed with Brand Now’s innovating and problem-solving
capabilities. The team provided us with end-to-end solutions and even helped brainstorm creative ideas that added value to the event. They also successfully
helped us liaise with local, regional, and international media. BrandNow is a trustworthy, organized, resourceful, and solution-oriented agency and we look
forward to working with them again in the future,” said ADPC’s Communications and Public Affairs Lead, Ankit Joshi.
SERVIR - SOUTHEAST ASIA
7. USAID CLEAN POWER
Project Background: In April 2021, USAID Clean Power Asia hosted the renewable energy symposium and electric vehicle challenge to celebrate the
program's accomplishments and to markets closing. The US, Michael Heath, began by affirming the US commitment to fighting climate change under Biden’s
administration
Scope:
Electric vehicle challenge required agency to source all EV vehicles
Orchestrate the drivers and officials to arrive from multi-locations, pre-filming was required
Symposium with top level US Embassy officials
Solution mix:
Event planning and media engagement
Recommendations for pre-event production, during and post
Event managements and execution
International satellite link for interviews and presentations
PR and media relations
References: Symposium and highlight reel
Results/Testimonial:
A well executed pre to post event, a memorable event for all
Introduction service and partnership program boosted awareness with key stakeholders.
"Brand Now Asia organized a successful electric vehicle roadshow and symposium for our closing event in April 2021, impressing stakeholders and setting a
high bar for similar events. They maintained regular communication with subcontractors, provided creative ideas for branding and communications, and
delivered well-written press releases, a well-designed infographic, and popular environmental slogan lollipop signs,” said Michael D. Wykoff the Former
Deputy Chief of Party of USAID Clean Power Asia, ABT Associates
8. SEED.UNO: INTL NGO
SEED story: The organization was founded at the 2002 World Summit on Sustainable Development in Johannesburg by UN Environment, UNDP and IUCN
as a global partnership for action on sustainable development and the green economy. SEED is based on the understanding that the promotion of social and
environmental entrepreneurship is pivotal for environmentally friendly and socially inclusive development and poverty reduction.
Brand Challenges:
Awareness for SEED programs to enlist partners, stakeholder and applicants into the accelerator
Time and budget constraints
Solution mix:
Strategy & Advisory
Analysis, Reporting
Recommendations for improvements
Localization of content
Symposium
Intro services and partnership program
Webinar with partners
Results:
PR campaign increased general awareness for SEED in the Thai market with 15+ news clippings
PR Valued achieved for SEED symposium Bangkok 2020 : 9.45 MTHB
Introduction service and partnership program boosted awareness with key stakeholders and consequently brought in more applicants to the SEED
program
9. RECOFTC
Background: Brand now has a long relation with RECOFTC and serve them for several occasions. RECOFTC is an international not-for-profit organization
with a vision of local communities actively managing forests in Asia and the Pacific to ensure optimal social, economic, and environmental benefits.
Scope:
In September 23rd 2013: MOU signing ceremony between the Royal Forest Department and RECOFTC at the Royal Forest Department .
In November 19th 2013: Media Relations support for The Third Regional Forum for People and Forests at The Imperial Queen's Park Hotel.
In September 23rd 2014: Dr. Somsak Sukwong Public Lecture Adapting to climate change – how can we foster innovative ideas that work at Kasetsart
University Hotel.
From July 8-10th 2015: for The pre-World Forestry Congress regional meeting on people and forests: Investing in local communities for sustainable
forests.
Solution mix:
Event management
Communications and event advisory
Recommendations for pre-event production, during and post
Event managements
International satellite link for interviews and presentations
PR and media relations
Analysis, Reporting
Recommendations for improvements
Results/Testimonial:
PR Value achieved 20.5 MTHB
A well executed pre to post event, a memorable event for all
10. LOCAL ALIKE
Project Background: Local Alike is a travel company that offers a wide range of community-based tourism and responsible tourism experiences. Their
excursions are fun and immersive. Travelers not only get to take part in off the beaten path experiences but also contribute to the preservation of
environment, culture, and local ways of life.
Scope:
PR for Make A Day More Than A Day. The campaign aims to highlight the significance and worth of tourism in local communities to the younger
generation. Thai university students are invited to participate in a competition where they are required to create a one-day travel itinerary for a
particular province in the form of a poster or video, and respond to three accompanying questions.
PR for Northern Delights - Local Alike -created three all-inclusive package travel deals to visit local communities in Chiang Rai and Chiang Mai, two
northern provinces in Thailand called “Northern Delights”.
Solution mix:
PR and media relations
Results/Testimonial:
1st campaign “Make A Day More Than A Day”: the total media value achieved - 488,863 THB
2nd campaign “Northern delights”: the total media value achieved - 358,499 THB
11. RECYCLENOW.ASIA
IN HOUSE PROJECT WITH TRAINEES
Project Background: Recyclenow.asia found in 2018 by Pacharee Pantoomano for the
objective to encourage and promote ways in how people can reduce, reuse and recycle.
Scope:
Video and social media posts to promote ways for Reduce, Reuse, Recycle.
Solution mix:
Video series with interviews, discussed on various topics that relate to environment.
13. WHY IS BRANDNOW.ASIA THE RIGHT PARTNER
• A boutique marketing communications agency,
which is part of PRN network with 30+ agencies
around the world
• Experiences with both local & international clients
• To see some sample, please visit
Highlight reel: https://youtu.be/KbFWaHw6Vz0
Testimonials: http://www.brandnow.asia/clients-2/
YouTube Channel: https://www.youtube.com/c/BrandNowAsia/featured
Facebook: https://www.facebook.com/BrandNowAsia/
13
14. SOME OF OUR CLIENTS: COMMERCIALS, NGO & INTL AGENCIES
• BlackBerry
• Brightcove
• Camilllian Home
• CITD
• Credolab
• e27
• Eatigo
• Echelon
• Elephant Parade
• evRiderz
• GMASA
• Grab
• Hipflat
• Honestbee
• Intersystems
• Italian Trade (ICE)
• JICA (Japanese govt)
• Ksher (fintech)
• Lalamove
• Lead Innovation
• Limelight
• LinkedIn
• Localalike
• Make a wish
• MoneyGuru
• Nokia
• PayPal
• Pinkoi
• Plan International
• Priceza
• RECOFTC (Forest)
• Recyclenow.asia
• Roojai
• Seagate
• Seed.uno
• Shopback
• Silverlake Mobius
• Soi Dog Foundation
• Superfood Peru
• Tealium
• UNHCR
• USAID Clean Power
• Verticurl
• Viber
• World Bank
• WeChat Pay
14
15. PACHAREE PANTOOMANO
FOUNDER & MD, BRANDNOW.ASIA | CLICK HERE FOR LINKEDIN PROFILE
15
Professional Highlights
• With 25+ years of industry experience, Pacharee delivers winning solutions for some of the world’s most influential brands, from brand management
to direct marketing to internal communications and community relations.
Relevant Experience
• Pacharee worked at Lucent Technologies Thailand as a Marketing Manager, supporting eight business units, supervised the customer satisfaction
program and collaborated with HR for the internal communications programs
• Pacharee was a Client Service Director at MDK Consultants (WPP agency) and supervise accounts such as DHL, Rolls Royce, Siam2you, Digital
Internet Factory, and Passionasia accounts.
• At Alcatel, Pacharee served as Marketing and Strategy Manager and supported the company’s 10 business units
• In 2004, she was Ford’s Brand Manager, where she formulated brand strategies, developed and executed integrated marketing communications
program for the C-car. She later moved to lead up the CRM department and supervised the call center, lead generation, market research and direct
marketing campaigns.
• In 2008, Pacharee set up her own agency and some of the clients include Reckitt Benckiser, adidas, Nokia, Merck
Personal Qualities
• Chairwoman of BNOW.org supporting business in networking and doing fundraising for local charities
• Advocate animal rights
• English, Thai and French
Education
• BA from The American University (Washington DC), International Relations and Economics
• MBA from University of Phoenix, Majored in Marketing
16. TEAM STRUCTURE
16
PP is MD
Mamm, A
Supervisors
PR/Project Support:
Wasu, Shane, Afafe,
Imaim, Sky
Writers and
translators: Elle
Admin/Accounting:
Siwanan
KP Online & Tech
support
Sky
Design & Ads
BD & Comm
Strategy: PP
Alyssa
Branding: Timi
17. THANK YOU
we look forward to supporting you
Brandnow.asia Team
+662 105 4217
Brandnow@brandnow.asia