This document provides brand guidelines for Liberty Kavanagh magazine. It discusses the following key points: 1) The color scheme uses orange prominently throughout to represent enthusiasm, happiness, and success. Orange was used on the cover, contents page, article titles, and gels/filters on images. 2) The tone of the magazine is meant to be slick and professional but also humorous to make the content fun and easy for readers to relate to. 3) The contents page uses consistent fonts of Durea Condensed for section titles and Calibri for summaries to look appealing and professional. Orange is also used consistently for recognition.