The document summarizes the work of the Boticário Group Foundation for Nature Protection. It discusses the Foundation's efforts to promote nature conservation through supporting conservation initiatives, research, environmental education, and influencing climate change policy. It was established in 1990 by the Boticário Group, Brazil's largest beauty products company, with a mission to promote nature conservation. It supports over 1,400 conservation initiatives and has helped establish several protected nature areas. The Foundation also works to raise awareness about climate change and biodiversity through networks like the Climate Observatory.

1. Boticário Group Foundation for Nature Protection

2. The Boticário Group
Over 7,000 employees - 26,000 indirect jobs
The world’s largest
franchise in the perfume
and cosmetics business.
Its portfolio comprises
over 1,100 items.
Annually, 46 million
consumers visit over
3,600 O Boticário stores.
In 2012, sales amounted
to BRL 6.9 billion.
Founded in 2011.
Portfolio comprising 370
items, including
perfumes, make-up,
body and bath, and
accessories. Operates via
concept stores, e-
commerce integrated to
social networks and
direct sales are the focus
channel.
Founded in 2012, “Quem
disse, berenice?” already
has a portfolio
comprising 500 products.
The brand was designed
to inspire women to find
their own way of
becoming even more
beautiful.
Founded in 2012, The
Beauty Box gathers the
best global items that are
unanimously appreciated
among women when it
comes to cosmetics, nail
polish, make-up, and
perfumes. It includes
items produced by other
famous international
brands.
1% of net income
earmarked to private
social investment
including nature
conservation through the
Boticário Group Foundation.
1% of net income
earmarked to private
social investment
including nature
conservation through the
Boticário Group Foundation.

3. Actions in Brazil:
Focus on the protection of natural areas,
the support to projects by other
organizations, knowledge dissemination,
and society mobilization actions.
Priorities:
The most threatened natural areas,
conservation effectiveness, and initiatives
that can be disseminated and replicated by
organizations, companies, and people.
The Boticário Group Foundation for Nature Protection
Established in 1990 as a private foundation
Mission: To promote and perform nature conservation actions.
Vision: Nature conservation becomes relevant to both society
and public policies in Brazil.
Staff: 65 employees and interns.

4. Protected Areas
Atlantic Forest
Salto Morato Nature
Preserve
Cerrado
Serra do Tombador
Nature Preserve
Private Natural Heritage Preserves (PNHP)
Salto Morato, 100 m high waterfall.

5. Some results:
The implementation of conservationist policies
and actions both public and private;
Increase on number and total area of integrally
protected areas;
Scientific research: 141 species discovered and/or
described, 7 of them named in tribute to the
Boticário Group.
Private protected area recognized by UNESCO in
1999 as a World Natural Heritage Site, open for
scientific research and to public visitation – Over
100,000 visitors to date.
Member observer of the UNFCCC. By stimulating
public policies in Climate Change, the
Foundation aims to strenghten the conservation
agenda in the national and international
discussions, with solid contribution for national legal
framework.
Environmental education: Pantanal Nature
Station (permanent exposition) and Nature
Conection (itinerant exposition)
8 National Conferences on Nature Conservation

6. 1,486 initiatives from 492 institutions across the country supported, which
added together reach 1,000 years dedicated to the conservation of nature.
141 new species have been described, 240 endangered species were studied
and 490 protected areas benefited.
Species named in tribute to the Boticário Group
Scientific research
Megaelosia boticariana
Aphyolebias boticarioi Listrura boticario
Passiflora boticarioana Gymnanthes boticario
Ituglanis boticario
Brachycephalus boticario

7. Policy on Climate Change
• Networking with other environmental NGOs
• Brazilian Forum on Climate Change, and local forums
• Strengthen the role of natural areas in mitigating and adapting to climate
change
• Since 2009 is registered as an observer member of the UNFCCC
• Contribution to National Plan for Adaptation through the elaboration of
studies, participation in public consultations and workshops
ECOSYSTEM-BASED ADAPTATION: opportunities for public
policies in climate change - http://goo.gl/umgZhl
EBA:The use of biodiversity and ecosystem services to help people
adapt to the adverse effects of climate change”
• Participation with government, universities and other NGOs in the
development of a tool for use by civil society in planning adaptation strategies

8. Ecosystem-based adaptation (EbA)
There are various approaches for adaptation to climate change, such
as a danger-based approach and management of risks, vulnerabilities,
resilience and ecosystems.
Ecosystem-based adaptation (EbA) is, therefore, one of the adaptation
strategies existing, and can be used in combination with other
strategies, taking into account the cost-benefit evaluation, the cost-
effectiveness and the co-benefits – that is, the implantation measures for
adaptation to climate change associated with the maintenance of
environmental services and with biodiversity conservation.
Well-managed ecosystems have greater potential for adaptation, and
both resist and recover from the impacts of extreme climate events with
less difficulty; in addition to this, they provide a greater range of
benefits, upon which people depend
http://goo.gl/umgZhl

9. Scenarios of adaptation to climate change, using EbA options (scenario 1)
and conventional engineering solutions (scenario 2)

10. Mudanças Climáticas

11. Global Climate Change, the role of biodiversity
and the work of Brazilian NGOs through the
Climate Observatory network
André Ferretti – Forester, MSc (andref@fundacaogrupoboticario.org.br)
Conservation Strategies Manager at Boticario Group Foundation
General Coordinator of the Climate Observatory Network

12. Solar radiation
in the form of lightwaves
passes through the
atmosphere
Solar radiation
in the form of lightwaves
passes through the
atmosphere

13. Most of this radiation
is absorbed by the
Earth and warms it
Most of this radiation
is absorbed by the
Earth and warms it

14. Most of this radiation
is absorbed by the
Earth and warms it
Most of this radiation
is absorbed by the
Earth and warms it
Some energy is radiated
back into space by the
earth in the form of
infrared waves
Some energy is radiated
back into space by the
earth in the form of
infrared waves

15. Some of this outgoing
infrared radiation is trapped
by the earth’s atmosphere
and warms it
Some of this outgoing
infrared radiation is trapped
by the earth’s atmosphere
and warms it
Some energy is radiated
back into space by the
earth in the form of
infrared waves
Some energy is radiated
back into space by the
earth in the form of
infrared waves
Most of this radiation
is absorbed by the
Earth and warms it
Most of this radiation
is absorbed by the
Earth and warms it

16. Some of this outgoing
infrared radiation is trapped
by the earth’s atmosphere
and warms it
Some of this outgoing
infrared radiation is trapped
by the earth’s atmosphere
and warms it
Some energy is radiated
back into space by the
earth in the form of
infrared waves
Some energy is radiated
back into space by the
earth in the form of
infrared waves
Most of this radiation
is absorbed by the
Earth and warms it
Most of this radiation
is absorbed by the
Earth and warms it

17. THAWING PERMAFROSTTHAWING PERMAFROST
COAL MININGCOAL MINING COAL PLANTSCOAL PLANTS
CROP BURNINGCROP BURNING
OIL PRODUCTIONOIL PRODUCTION
FOREST BURNINGFOREST BURNING
LAND TRANSPORTATIONLAND TRANSPORTATION
LANDFILLSLANDFILLS
FERTILIZATIONFERTILIZATION
INDUSTRIAL AGRICULTUREINDUSTRIAL AGRICULTURE
INDUSTRIAL PROCESSESINDUSTRIAL PROCESSES
AIR TRANSPORTAIR TRANSPORT
The Biggest Sources of Greenhouse GasesThe Biggest Sources of Greenhouse Gases
Melcher

18. Global Carbon Emissions from Fossil Fuels
0
2.500
5.000
7.500
10.000
1850 1875 1900 1925 1950 1975 2000
MillionMetricTonsofCarbon
2013

19. CO2 is being released into the
atmosphere faster than at any time in
the last 66 million years.

20. The energy trapped by man-made
global warming pollution is now
“…equivalent to exploding
Hiroshima atomic bombs
per day 365 days per year.”
400,000
James Hansen
Former Director, NASA Goddard Institute for Space Studies

21. Summer Temperatures Have Shifted
1951 – 1980
0
0,1
0,2
0,3
0,4
0,5
FrequencyofOccurrence
Deviation from Mean
0 1 2 3 4 5-1-2-3-4-5
Cooler than average
Average
Warmer than average
Baseline (1951 - 1980) mean
6

22. 1983 – 1993
0
0,1
0,2
0,3
0,4
0,5
Deviation from Mean
0 1 2 3 4 5-1-2-3-4-5
Cooler than average
Average
Warmer than average
Baseline (1951 - 1980) mean
Extremely hot
FrequencyofOccurrence
6

23. 0
0,1
0,2
0,3
0,4
0,5
Deviation from Mean
0 1 2 3 4-1
1994 – 2004
5-2-3-4-5
Cooler than average
Average
Warmer than average
Baseline (1951 - 1980) mean
Extremely hot
FrequencyofOccurrence
6

24. 0
0,1
0,2
0,3
0,4
0,5
Deviation from Mean
0 1 2 3 4-1
2005 – 2015
5-2-3-4-5
Cooler than average
Average
Warmer than average
Baseline (1951 - 1980) mean
Extremely hot
FrequencyofOccurrence
6
The “extreme”
temperature events
used to cover 0.1% of
the Earth. Now they
cover 14.5%.
The “extreme”
temperature events
used to cover 0.1% of
the Earth. Now they
cover 14.5%.

25. Global Surface Temperature – Departure from Average
January – October 1880 – 2015
-1,0°
-0,5°
0,0°
0,5°
1,0°
1,5°
1880 1900 1920 1940 1960 1980 2000
Anomaly(°C)
2015
1.5°
1.0°
0.5°
0.0°
-0.5°

26. 2005 2007 2002 1998
2009 2006 2012 2011 2004
2010
2013
2014
2003
2015
14 of the 15 Hottest Years on Record Have
Occurred Since the Year 20011
The Hottest Year Ever Measured…

27. 2015 was the 39th consecutive year
with a global temperature above
the 20th century average

28. September 2016 was the
379th consecutive month
with a global temperature above
the 20th century average

31. Global Systems Vulnerable to Climate
Disruptions May Lead to Political or Societal InstabilityDisruptions May Lead to Political or Societal Instability
Global Health InfrastructureFood Supply Water

33. The Climate Observatory (OC) – www.oc.eco.br
OC is a network of 40 Brazilian NGOs working on climate change, founded in
March 2002
Members:
Observers:

34. SEEG – System for Estimation of GHG Emissions
Purpose
• Produce and make
available annual
estimation of GHG on a
consistent and accessible
basis
• Increase the capacity of
the civil society to
understand and anticipate
trends related to GHG
emissions and it’s
implications of public policy
Products
• Annual Estimation of
GHG across all sector and
gases
• Analytical Reports
• Web Platform spread the
data, methodology and
supporting documents
• Annual Technical
Seminar

36. SEEG – System for Estimation of GHG Emissions
SEEG (www.seeg.eco.br) is implemented by the Climate Observatory
Four institutions coordinated the technical process of generation of the estimates:
– Imazon (land use change) http://www.imazon.org.br/
– Imaflora (agriculture) – www.imaflora.org
– IEMA (energy and industrial processes) – http://www.energiaeambiente.org.br/
– ICLEI (waste) – www.iclei.org.br
Foundación Avina and Getúlio Vargas Foundation provide organizational support.
This initiative has received or receives funding from the following organizations:
– OAK Foundation
– Fundación Avina
– Latin American Regional Climate Initiative (LARCI)
– Institute Climate and Society (iCS)
– Climate and Land Use Alliance
– Skoll Foundation
– Porticus Foundation
The overall coordination of SEEG is headed by Tasso Azevedo who design the initial
methodology used as the basis to stablish the system.

43. SEEG - System for Estimation of GHG Emissions
Developed originally as an initiative by the Climate Observatory
First edition in 2013
Online database with free access.
The SEEG data for Brazil includes emissions from 1970 to 2014 related to all segments of the
national economy, all the GHG emissions reported in the national inventory, with
disaggregation of the information at state level.
Spread the SEEG methodology to other countries produce their own emissions estimates from
data available nationally.
Peru
Process started in 2014, during the preparation of the UN Conference on Climate Change
(COP20), organized in Lima. The first edition of SEEG Peru was published in May 2015.
India
a coalition of local civil society organizations. The first edition of SEEG India was published in
July 2016.
www.seeg.global

45. Find us on:
website:
www.fundacaogrupoboticario.org.br
e-mail:
andref@fundacaogrupoboticario.org.br
telephone:
+55 41 3318-2654