1. Bruinius Better Burger
Making our best-selling burger into
a healthier menu choice

2. Problem and Solution
Problem: health-conscious
customers avoid our burger
because of the calories, fat,
and carbohydrates it contains
Solution: Find alternative
components for the burger
that have less calories, fat,
and carbohydrates

3. Bun Nutrition
Our Bun
Calories: 260
Fat: 5 g
Carbohydrates:
45 g
Alternative Bun
Calories: 140
Fat: 2 g
Carbohydrates:
27 g

4. Cheese Nutrition
Our Cheese
• Calories: 125
• Fat: 9 g
• Carbohydrates: 1 g
Alternative Cheese
• Calories: 70
• Fat: 4 g
• Carbohydrates: 1 g
http://www.mentmorefoods.co.uk/assets/images/cheese1.jpg

5. A Better Burger
Our Best Seller
• Total Calories: 585
• Total Fat: 27 g
• Total Carbohydrates: 46 g
New Better Burger
• Total Calories: 410
• Total Fat: 19g
• Total Carbohydrates: 28 g