Benchmarking is measuring a company's products, services, or processes against other leading companies to determine how to improve. There are three main types of benchmarking: strategic, performance, and process. The benchmarking process involves planning what to measure, collecting data from other organizations, analyzing the data to find performance gaps, developing an improvement plan, implementing changes, and monitoring results over time. While benchmarking helps measure operational efficiency, its main limitation is that it does not fully measure overall organizational efficiency. The key advantages are identifying gaps, learning from successful companies, enabling change, and creating a need for improvement.

1. by : HEMLATA R. MORE
ASSISTANT PROFESSOR
QUALITY ASSURANCE

2. What Is Benchmarking ?
Benchmarking is a process of measuring the
performance of a company ‘s product services .
OR
Process against those of another business consider
to be best in the industry .

3. Reasons To Benchmarking
 Assist business cultivate strong points and
diminish problem areas .
 Lets ambitious to be set impartially , taken from
outside information .
 Include formulation and revision instead of new
innovation .
 Probable , valuable knowledge can be established
and implemented early on .

4. Types Of Benchmarking
1. STRATEGIC BENCHMARKING
2. PERFORMANCE BENCHMARKING
3. PROCESS BENCHMARKING

5. Strategic Benchmarking
How public - private and non- profit organization
compare with each other . It moves across industries
and cities to determine what are the best strategic
Outcomes .
 Performance Benchmarking
How public – private and non- profit organization
compare with each other in terms of product and
services. It focuses on elements of cost , technical
quality ,service ,features, speed, reliability and other
performance comparison

6.  process benchmarking
How public –private and non – profit organization
compare through the identification Of the
most effective operating practices from many
Organization that perform Similar work
process .

7. Process of benchmarking
1. Planning :
• Determine the purpose and scope of the project
• Select the process to be benchmarked
• Choose the team
• Define the scope
• Develop flow chart for the process
• Established process measures
• Identify benchmarking partners

8. Process of benchmarking
1. Planning :
• Determine the purpose and scope of the project
• Select the process to be benchmarked
• Choose the team
• Define the scope
• Develop flow chart for the process
• Established process measures
• Identify benchmarking partners

9. 2. Collecting data :
• conduct background research to gain through
understanding on the process and partnering
organization.
• Use questionaries to gather information necessary for
benchmarking.
• Conduct site visits if additional information is needed.
• Conduct interviews if more details information id
needed.

10. 3. Analysis
• analyze quantitative data of partnering organization and your
organization
• determine the performance gap .
4. Improving practices
• Report findings and brief management
• Develop an improvement implementation plan
• implement process improvement
• monitor performance measurement and track progress
• recalibrate the process as needed

11. Limitation of benchmarking
A major limitation of benchmarking is that
with the helps organization in measuring
the efficiency of their operational matrices .
If remains inadequate to measure overall
efficiency.

12. Advantages of benchmarking
 Help to identify gap between the organization
 Helps organization compare themselves against
successful companies
 It enables organization to learn from others
 It helps create a need for change

13. THANK YOU !