This document discusses how to become an original in design by challenging defaults, interacting more with users, collaborating across teams, moving quickly, and creating unique rather than canned solutions. It provides examples from redesigning the navigation bar and homepage of the Rakuten Viki streaming service to better meet user needs based on usability testing rather than assumptions. The results included streamlining options, adding episode thumbnails, using a 1-10 rating scale identified by users, and an improved conversion rate from the homepage.
ED (Emotional Design) Score is a method to help communicating feedback and discussing improvement better with clear actionable items. It's not just about UX & Design, but also about business, technology, and brand.
10 Principles to Build an Addictive Product and ServiceBorrys Hasian
There are about 2.6m apps on the Play Store. That’s 2 with six 0’s.
How do you drive users to start using your app, become engaged, gain value from it, and keep coming back?
User Research. Do or Do Not? How to design better products by understanding u...Borrys Hasian
To understand users, and get answers to your hypotheses, it's critical to pick the right user research method. Each answers different type of questions or hypotheses.
Solving Design Problem in 2.5 Hours with Google Design SprintBorrys Hasian
Design sprints are a framework for teams of any size to solve and test design problems in 2-5 days. This was presented during Google UX Day in Jakarta, March 2016. The workshop was attended by 50 people from top startups in Indonesia, including the startups under Google Launchpad Accelerator program.
VIDEO OF THE TALK: https://youtu.be/oeSsyb-tzfo
Understanding your users' behaviours, needs and motivations is key to design a kickass web product.
Learn about quick, easy and efficient user research methods to build user-centered products and services.
This workshop will be led by Charlotte Breton Schreiner, Senior UX Architect.
Whether you are an entrepreneur building a prototype, a developer crafting a product during a hackathon or a designer who wants to test ideas with end users, this workshop is for you.
We will cover accessible user research methods that anyone can apply without any prior UX knowledge. During the workshop, you will have the opportunity to try some of these methods with the other participants and realize how powerful taking a user-centered approach can be.
Le Wagon Workshop, Tuesday 24th October 2017
Social Location Mobile in Singapore - Market Opportunities, Competitors, and ...Borrys Hasian
Social Location Mobile in Singapore. This is about market opportunities, competitors, and how Pickat SG can improve the UX Design.
I've done a quick test on several apps in Singapore, highlighted their pros/cons, and propose the ideal social location mobile app that answers this challenge:
"In what ways might we help the users to make a better decision, and to help them justify their choices and feel confident about it?"
I did the evaluation specifically for Pickat SG. Pickat SG, made by SK Planet, is a Location Based Social Application that allows for easy discovery, creating, and sharing of interesting places.
Validate Your Ideas Quickly with Google Design SprintBorrys Hasian
This was presented at Compfest, an annual one-stop IT event held by students of Faculty of Computer Science, University of Indonesia. The deck is about Design Thinking and Google Design Sprint.
ED (Emotional Design) Score is a method to help communicating feedback and discussing improvement better with clear actionable items. It's not just about UX & Design, but also about business, technology, and brand.
10 Principles to Build an Addictive Product and ServiceBorrys Hasian
There are about 2.6m apps on the Play Store. That’s 2 with six 0’s.
How do you drive users to start using your app, become engaged, gain value from it, and keep coming back?
User Research. Do or Do Not? How to design better products by understanding u...Borrys Hasian
To understand users, and get answers to your hypotheses, it's critical to pick the right user research method. Each answers different type of questions or hypotheses.
Solving Design Problem in 2.5 Hours with Google Design SprintBorrys Hasian
Design sprints are a framework for teams of any size to solve and test design problems in 2-5 days. This was presented during Google UX Day in Jakarta, March 2016. The workshop was attended by 50 people from top startups in Indonesia, including the startups under Google Launchpad Accelerator program.
VIDEO OF THE TALK: https://youtu.be/oeSsyb-tzfo
Understanding your users' behaviours, needs and motivations is key to design a kickass web product.
Learn about quick, easy and efficient user research methods to build user-centered products and services.
This workshop will be led by Charlotte Breton Schreiner, Senior UX Architect.
Whether you are an entrepreneur building a prototype, a developer crafting a product during a hackathon or a designer who wants to test ideas with end users, this workshop is for you.
We will cover accessible user research methods that anyone can apply without any prior UX knowledge. During the workshop, you will have the opportunity to try some of these methods with the other participants and realize how powerful taking a user-centered approach can be.
Le Wagon Workshop, Tuesday 24th October 2017
Social Location Mobile in Singapore - Market Opportunities, Competitors, and ...Borrys Hasian
Social Location Mobile in Singapore. This is about market opportunities, competitors, and how Pickat SG can improve the UX Design.
I've done a quick test on several apps in Singapore, highlighted their pros/cons, and propose the ideal social location mobile app that answers this challenge:
"In what ways might we help the users to make a better decision, and to help them justify their choices and feel confident about it?"
I did the evaluation specifically for Pickat SG. Pickat SG, made by SK Planet, is a Location Based Social Application that allows for easy discovery, creating, and sharing of interesting places.
Validate Your Ideas Quickly with Google Design SprintBorrys Hasian
This was presented at Compfest, an annual one-stop IT event held by students of Faculty of Computer Science, University of Indonesia. The deck is about Design Thinking and Google Design Sprint.
Solving Design and Business Problems in 3 Days with Google Design Sprint by B...Borrys Hasian
This is the slides used to guide Google-style Design Sprint workshop. I've shared this process with more than 1600 people through workshop, seminar, Google Developers Festival, lecture, and some other initiatives. Feel free to reach out for discussion, and to engage Circle UX to build internal competence in your product and design team.
The process of reviewing design work can seem like an arcane endeavor that only senior designers and creative directors truly understand. Even then, it's frequently an opinion-laden process that can be easily steered off course by the loudest voices or non-design stakeholders. Design critique can and should be a more accessible process for everyone, from junior designers to C-level stakeholders.
In this webinar, Zac Halbert covers a systematic approach that maintains focus on the right elements at the right time, and educates non-design stakeholders so they can offer more meaningful feedback rather than obstruct the design process.
Zac Halbert runs the Product Design & UX track at Tradecraft, an immersive program that trains people to work in high growth startups. He also owns an independent product design consultancy called Scout Hawk Product Design Studio, where he helps entrepreneurs turn hazy ideas into concrete digital products, and Foliotwist, a portfolio and marketing SaaS company for visual artists. Zac's expertise lies in user experience design, product design, management, and rapid prototyping and idea validation that draw heavily from the Lean Startup philosophy.
Tradecraft is an Educational Partner with TryMyUI.
Visit TryMyUI's Educational Partnerships at http://trymyui.com/edu
Design Sprints side-by-side service design sprints vs google venture sprintsAdilson Chicória
Have presented this Design Sprint comparison on 2015 at the Business Analysis Track at Developer's Conference
http://www.thedevelopersconference.com.br/tdc/2015/portoalegre/trilha-analise-de-negocios
It's based on MVS Model/The Service Startup by Tenny Pinheiro and servicedesignsprint.com and Google Ventures Design Sprint before the publication of the book Design Sprint by Jack Knapp .
Unfortunately I have missed to publish it in 2015 and I haven't updated it since then.
The subject have gained traction last year so will serve more like a back tracking understand about who and how people had been using sprint for design prior the buzz .
On this presentation contains some insight from google design sprint. Try to do some design sprint for your projects or products, it's cool really. You can share this presentation to anyone you like.
This slide was presented in Google Business Group Meet up at Dicoding Space, Bandung.
Uncovering Need and Validating Ideas with UserTesting by Marieke McCloskeyUserTesting
To build a successful product, a good idea and a skilled team are not enough. You also need to validate your product ideas with your target market. In this webinar, Marieke McCloskey, Director of Research at UserTesting, shares advice on how to build products that people love by spending time in the product discovery phase understanding who your users are, what they need, and how they might use and react to your product. Marieke shares fast and practical ways to understand your customers and validate design concepts through remote research. She also covers the impact of getting early feedback on product ideas and then continuously testing your prototypes.
Using a Google Design Sprint as a product superpowerAaron Kovalcsik
At the beginning of the year, our senior leadership team was going product by product and deciding which ones were worth funding and which ones should have their talent re-assigned.
The product I work on from within the Indeed Tokyo tech office rivaled some of the biggest competitors in the market and leveraged a team smaller than most start-ups. Obviously we thought our product was safe from such a massive culling and thought the value of our team was well known within the company.
Unfortunately, that was not the case - and our product was now on the chopping block. The senior leadership team asked us to answer 3 questions: prove that there was a user need for this, prove there was a business need, and prove that there is a roadmap and vision worth investing in.
With our jobs on the line and a product we believed in, we decided to prove that our product was worth continued investment. There were many tools that we could have chosen to do this, but we decided to use a Google Design Sprint as the cornerstone to our strategy for answering these core questions.
Our team undertook coordinating 2 back-to-back sprints that incorporated remote and local participants from marketing, product, customer service, sales, engineering, QA, and UX teams in a truly global effort. In true Indeed fashion, we modified the Google Design Sprint script slightly to fit Indeed's work culture and accommodate local and remote experts.
With this session I will identify where we differed from the sprint book, the effort we undertook to coordinate a global sprint, and the lessons we learned about proving value in a product and defining a long-term vision.
The session itself follows a dramatic story arc detailing how our jobs were on the line, the challenges our team faced coordinating 2 back-to-back global sprints, and the eventual outcome that paves the way for continued investment in our product and a vision.
However, the core concept is that regardless of the outcome of the sprint, we were building a cohesive and cross-functional team that could carry out a product launch from across the org chart successfully. We weren’t just building a product in 5 days - we were building a global team capable of working together to drive a successful product launch.
The User Journey - How to create and pitchDenis J Lesak
Everyone has an opinion about how a design should work and knowing what tools to use to make sure your voice is heard can make or break your career as a UX Designer. A well created user journey allows the UX Designer to effectively shepherd the user\\\'s goals into the design process, will dramatically reduce friction between stakeholders and raise the profile of the UX practice within the organization.
In this presentation, you will learn the following:
- Who to include in the user journey creation process
- When in the design process to use it
- What components are used to build one
- How to effectively pitch one
This presentation is part of Designorate.com webinar to introduce the Design Sprinting method from Google Ventures. In this presentation, we discuss the design sprinting as a method that merges between Agile methodology and design thinking complete a design task in a short time.
For more resources, visit us: www.designorate.com
So you've ready the Sprint book (or heard about Google Design Sprints) but you're trying to figure out how to actually do that? We'll give you a quick overview along with our tips (note this is much better in person, so reach out if you'd like us to come give a talk).
The Design Sprint: A Fast Start to Creating Digital Products People Wantdpdnyc
In this talk, you'll learn how to plan, facilitate, and optimize the five phases of a Design Sprint: Understand, Diverge, Converge, Prototype, and Test. You’ll learn why and how Design Sprints work and how you can use Design Sprints to enhance your own design process.
9/24/2015 Webinar: Designing Mobile Learning Apps for EducationTryMyUI
Guest Speaker: Robert J. Thompson of Youngstown State University
This webinar introduces and explores the design and construction process of making mobile apps for education. Robert J. Thompson created his own iOS mobile phone and tablet apps for his interactive design classes at Youngstown State University to have a more direct method of communicating with his students. The process of app development, from original concept to final publication on the App Store, underwent significant research, iterations, failures, compromises, lessons, and ultimately successes. Hear RJ's take on best practices for creating your own mobile learning app and how he integrates it in classroom learning.
More information: http://trymyui.com/webinar/designing-ed-apps
New York Bestseller Jake Knapp’s book, Sprint, explores how companies and teams can replicate Google’s sprint process to solve a problem within five days.
So how does a design sprint actually work, and how can you use a sprint to devise effective solutions in such a short period of time?
Enhance your productivity through design sprints, you’ll learn:
- What is a Design Sprint
- Design sprint case studies and success stories
- How you can run a design sprint effectively
You'll learn:
- How to design ahead of development without chaos
- How to conduct user research within Agile
- How to deliver consistent UX on tight timelines
Solving Design and Business Problems in 3 Days with Google Design Sprint by B...Borrys Hasian
This is the slides used to guide Google-style Design Sprint workshop. I've shared this process with more than 1600 people through workshop, seminar, Google Developers Festival, lecture, and some other initiatives. Feel free to reach out for discussion, and to engage Circle UX to build internal competence in your product and design team.
The process of reviewing design work can seem like an arcane endeavor that only senior designers and creative directors truly understand. Even then, it's frequently an opinion-laden process that can be easily steered off course by the loudest voices or non-design stakeholders. Design critique can and should be a more accessible process for everyone, from junior designers to C-level stakeholders.
In this webinar, Zac Halbert covers a systematic approach that maintains focus on the right elements at the right time, and educates non-design stakeholders so they can offer more meaningful feedback rather than obstruct the design process.
Zac Halbert runs the Product Design & UX track at Tradecraft, an immersive program that trains people to work in high growth startups. He also owns an independent product design consultancy called Scout Hawk Product Design Studio, where he helps entrepreneurs turn hazy ideas into concrete digital products, and Foliotwist, a portfolio and marketing SaaS company for visual artists. Zac's expertise lies in user experience design, product design, management, and rapid prototyping and idea validation that draw heavily from the Lean Startup philosophy.
Tradecraft is an Educational Partner with TryMyUI.
Visit TryMyUI's Educational Partnerships at http://trymyui.com/edu
Design Sprints side-by-side service design sprints vs google venture sprintsAdilson Chicória
Have presented this Design Sprint comparison on 2015 at the Business Analysis Track at Developer's Conference
http://www.thedevelopersconference.com.br/tdc/2015/portoalegre/trilha-analise-de-negocios
It's based on MVS Model/The Service Startup by Tenny Pinheiro and servicedesignsprint.com and Google Ventures Design Sprint before the publication of the book Design Sprint by Jack Knapp .
Unfortunately I have missed to publish it in 2015 and I haven't updated it since then.
The subject have gained traction last year so will serve more like a back tracking understand about who and how people had been using sprint for design prior the buzz .
On this presentation contains some insight from google design sprint. Try to do some design sprint for your projects or products, it's cool really. You can share this presentation to anyone you like.
This slide was presented in Google Business Group Meet up at Dicoding Space, Bandung.
Uncovering Need and Validating Ideas with UserTesting by Marieke McCloskeyUserTesting
To build a successful product, a good idea and a skilled team are not enough. You also need to validate your product ideas with your target market. In this webinar, Marieke McCloskey, Director of Research at UserTesting, shares advice on how to build products that people love by spending time in the product discovery phase understanding who your users are, what they need, and how they might use and react to your product. Marieke shares fast and practical ways to understand your customers and validate design concepts through remote research. She also covers the impact of getting early feedback on product ideas and then continuously testing your prototypes.
Using a Google Design Sprint as a product superpowerAaron Kovalcsik
At the beginning of the year, our senior leadership team was going product by product and deciding which ones were worth funding and which ones should have their talent re-assigned.
The product I work on from within the Indeed Tokyo tech office rivaled some of the biggest competitors in the market and leveraged a team smaller than most start-ups. Obviously we thought our product was safe from such a massive culling and thought the value of our team was well known within the company.
Unfortunately, that was not the case - and our product was now on the chopping block. The senior leadership team asked us to answer 3 questions: prove that there was a user need for this, prove there was a business need, and prove that there is a roadmap and vision worth investing in.
With our jobs on the line and a product we believed in, we decided to prove that our product was worth continued investment. There were many tools that we could have chosen to do this, but we decided to use a Google Design Sprint as the cornerstone to our strategy for answering these core questions.
Our team undertook coordinating 2 back-to-back sprints that incorporated remote and local participants from marketing, product, customer service, sales, engineering, QA, and UX teams in a truly global effort. In true Indeed fashion, we modified the Google Design Sprint script slightly to fit Indeed's work culture and accommodate local and remote experts.
With this session I will identify where we differed from the sprint book, the effort we undertook to coordinate a global sprint, and the lessons we learned about proving value in a product and defining a long-term vision.
The session itself follows a dramatic story arc detailing how our jobs were on the line, the challenges our team faced coordinating 2 back-to-back global sprints, and the eventual outcome that paves the way for continued investment in our product and a vision.
However, the core concept is that regardless of the outcome of the sprint, we were building a cohesive and cross-functional team that could carry out a product launch from across the org chart successfully. We weren’t just building a product in 5 days - we were building a global team capable of working together to drive a successful product launch.
The User Journey - How to create and pitchDenis J Lesak
Everyone has an opinion about how a design should work and knowing what tools to use to make sure your voice is heard can make or break your career as a UX Designer. A well created user journey allows the UX Designer to effectively shepherd the user\\\'s goals into the design process, will dramatically reduce friction between stakeholders and raise the profile of the UX practice within the organization.
In this presentation, you will learn the following:
- Who to include in the user journey creation process
- When in the design process to use it
- What components are used to build one
- How to effectively pitch one
This presentation is part of Designorate.com webinar to introduce the Design Sprinting method from Google Ventures. In this presentation, we discuss the design sprinting as a method that merges between Agile methodology and design thinking complete a design task in a short time.
For more resources, visit us: www.designorate.com
So you've ready the Sprint book (or heard about Google Design Sprints) but you're trying to figure out how to actually do that? We'll give you a quick overview along with our tips (note this is much better in person, so reach out if you'd like us to come give a talk).
The Design Sprint: A Fast Start to Creating Digital Products People Wantdpdnyc
In this talk, you'll learn how to plan, facilitate, and optimize the five phases of a Design Sprint: Understand, Diverge, Converge, Prototype, and Test. You’ll learn why and how Design Sprints work and how you can use Design Sprints to enhance your own design process.
9/24/2015 Webinar: Designing Mobile Learning Apps for EducationTryMyUI
Guest Speaker: Robert J. Thompson of Youngstown State University
This webinar introduces and explores the design and construction process of making mobile apps for education. Robert J. Thompson created his own iOS mobile phone and tablet apps for his interactive design classes at Youngstown State University to have a more direct method of communicating with his students. The process of app development, from original concept to final publication on the App Store, underwent significant research, iterations, failures, compromises, lessons, and ultimately successes. Hear RJ's take on best practices for creating your own mobile learning app and how he integrates it in classroom learning.
More information: http://trymyui.com/webinar/designing-ed-apps
New York Bestseller Jake Knapp’s book, Sprint, explores how companies and teams can replicate Google’s sprint process to solve a problem within five days.
So how does a design sprint actually work, and how can you use a sprint to devise effective solutions in such a short period of time?
Enhance your productivity through design sprints, you’ll learn:
- What is a Design Sprint
- Design sprint case studies and success stories
- How you can run a design sprint effectively
You'll learn:
- How to design ahead of development without chaos
- How to conduct user research within Agile
- How to deliver consistent UX on tight timelines
Prototype: Its methods, techniques, and key features.ONE BCG
A prototype is a draft version or an approximation of a final product. It is usually the initial stage of a product. A porotype helps in the representation of a design that allows users to interact with it and explore its suitability and production of an intermediary product to be used as a basis for testing.
What is Prototype,Rapid prototyping and Methods. Taniya K
Rapid prototyping is a group of techniques applied to quickly create a scale model of a part or finished product, using computer-aided design (CAD) software.
Get hands-on advice for rapid Agile prototyping in a product team.
You'll learn:
- How to determine the right depth and breadth for MVP prototypes.
- How to prioritize use cases for prototyping.
- How to elicit the right stakeholder and user feedback.
- How to correctly annotate prototypes for dev and QA.
Do UX designers have a role in reducing digital waste?User Vision
UX designers are primarily concerned with ensuring the experience of end users, but should we also consider the impact on the environment?
Do the ultra-usable and convenient digital lifestyles we help create provide ease-of-use at the cost of sustainability?
We'll explore the surprisingly large impact that digital has on C02 emissions and other contributors to the climate crisis.
Then we’ll discuss what can be done by individuals and as a profession to raise awareness of the issue contribute to ways to mitigate the problem.
Building User-Centric and Responsible Generative AI ProductsAggregage
https://www.productmanagementtoday.com/frs/24832811/building-user-centric-and-responsible-generative-ai-products/email
In the rapidly evolving landscape of artificial intelligence, Generative AI products stand at the cutting edge. These products, with their unique capabilities, bring fresh opportunities and challenges that demand a fresh approach to product management.
This presentation unveils a comprehensive 7-step framework designed to navigate the complexities of developing, launching, and scaling Generative AI products. The framework offers a systematic approach to understanding target users and their AI readiness, defining user problems and opportunities, ideating with AI's unique capabilities, validating assumptions, building user-centric and responsible AI products, measuring success, and scaling optimally.
Key learning objectives:
• Gain a deep understanding of Generative AI product characteristics and their relevance in today’s rapidly evolving landscape
• Discover a comprehensive 7-step framework for developing, launching, and scaling Generative AI products, including user-centric and responsible approaches
• Learn how to identify target users and asses their AI readiness, ensuring a more tailored and effective product strategy
• Acquire key product principles specific to Generative AI, enabling the creation of products that deliver value, engagement, and ethical considerations
• Develop the skills and knowledge needed to navigate the unique opportunities and challenges presented by Generative AI, ultimately empowering product managers to harness its transformative potential for success
UX @BBC: Leading complex projects across platforms and teamsLeo Marti
Leading complex projects in large teams are challenging – especially when you sit in a big corporation like the BBC, with over 30 products and more than 200 Designers!
I learned this the hard way during my time at the BBC while working on iPlayer. 20+ UX Designers, 10 Product Managers and many more stakeholders.
Using stories about the challenges I faced and how I overcame them, I'll share a set of principles that helped me be efficient, even when working on complex projects. I will cover a range of topics such as: leading a team, collaborating with multidisciplinary colleagues, aligning a product cross team and platforms, and setting up an effective vision.
Today there are three important considerations that need to be taken into account when setting out to design a website, that did not exist two years ago.
BBI, a Buckinghamshire based web design agency explains what these new considerations are and why it is vital that they are thought about at the outset.
This Customer Experience Strategy & Design Thinking Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants after 3,000+ hours of work. It includes all the Frameworks, Best Practices & Templates required to define a world-class Customer Experience Strategy and adopt a Design Thinking approach within your organization. By combining a robust customer experience strategy with a design thinking approach, Netflix was able to revolutionize the movie industry, and Airbnb doubled its revenue within a week.
This Powerpoint presentation is only a small preview of our Toolkit.
You can download the entire Toolkit in Powerpoint and Excel at www.domontconsulting.com
Embedded Analytics: 5 Steps to App ModernizationPoojitha B
Learn how your organizations can use embedded data analytics to deliver smarter apps that help your customers make data-driven decisions and the 5 steps to app modernization.
This presentation was created as part of internal conference at Clarice Technologies. It talks about the need to revise our design workflow in order to realise the true potential of responsive design. Several case-studies are presented to show alternative workflows that people have tried.
All rights to this material belong to Clarice Technologies.
[Webinar] Accelerate Your Conversion Optimization Program With Behavioral And...VWO
Learn why research is important for successful CRO programs and how it should be activated to ensure that testing is fueled with actionable insights. In this webinar, Daniel Gold, Head of Research at House of Kaizen, a digital agency, shares top tips and recommendations on how behavioral and attitudinal research methods can be deployed to see measurable business growth.
You could be a professional graphic designer and still make mistakes. There is always the possibility of human error. On the other hand if you’re not a designer, the chances of making some common graphic design mistakes are even higher. Because you don’t know what you don’t know. That’s where this blog comes in. To make your job easier and help you create better designs, we have put together a list of common graphic design mistakes that you need to avoid.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
Between Filth and Fortune- Urban Cattle Foraging Realities by Devi S Nair, An...Mansi Shah
This study examines cattle rearing in urban and rural settings, focusing on milk production and consumption. By exploring a case in Ahmedabad, it highlights the challenges and processes in dairy farming across different environments, emphasising the need for sustainable practices and the essential role of milk in daily consumption.
Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
1. Becoming the Original
in Design
Borrys Hasian / @borryshasian / borrys.com
Head of UX & Design, Rakuten Viki
2. orig*i*nal, n A thing of singular or unique
character; a person who is different from other
people in an appealing or interesting way; a
person of fresh initiative or inventive capacity.
Source: The Originals by Adam Grant
3. Two Routes to Achievement
Conformity
Originality
Following the crowd,
conventional path.
Supporting status quo.
Take the path less
travelled, initially against
the grain but eventually
makes things better.
6. The improved design. We cut down 67% of the items.
Replaced some landing pages with an Explore Page and
streamlined the content discovery flow.
7. 32% 69%
An average conversion to the video pages.
115%
An average increase in conversion to the video pages.
Old version Proposed version
The results
9. Remote usability testing with
an existing user
Usability testing on the
mobile app with a
potential user
Usability testing
with random user
10. Episodes selection on a particular show
What we thought was better for
our users: a simpler episode list.
What users need: episode
thumbnail to get a feel before
deciding to watch the show.
11. How do users rate shows?
Our decision to use 1-10 scaleOne of the user research methods to
find out how